Orientation session to the Knowledge Gateway for Women's Economic Empowerment
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This is an orientation webinar on the Knowledge Gateway for Women's Economic Empowerment and Managing Digital Footprints via Social Media. The webinar is conducted as part of the orientation webinars for incoming online volunteers.
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Orientation session to the Knowledge Gateway for Women's Economic Empowerment
- 1. Knowledge Gateway for Women’s Economic Empowerment An open global platform for knowledge mobilization, innovation and partnerships for women’s economic empowerment Anna Falth, Ifoda Abdurazakova, Grace Gabala 14-Oct-2013
- 2. Agenda • Introduction to the Knowledge Gateway • The concept of women’s economic empowerment • Managing your digital profiles • Social Media and connecting to the Knowledge Gateway • Your volunteer engagement details
- 3. For whom? Support system • • • • UN system Policy makers Researchers, teachers, students Donors Service providers • • • • • Entrepreneurs networks Civil society & NGOs Training institutes Trade unions Corporations and impact investors Participating beneficiaries • Women entrepreneurs • Women workers • Women farmers Community Champions Means of access: Computers Smart phones & tablets Regular cell phones Venue of access: Libraries Internet cafés Training workshops Media outlets: Radio stations Blogs Newspapers & magazines
- 4. What’s in it for you? Access world expertise Drive Innovation Enhance your professional visibility Save time and resources Learn and grow
- 8. Managing your digital footprints
- 9. What makes up your “info shadow”? • Email • Mobile phone • Social media (e.g. Facebook) • Photos • Presentations • .. And more
- 10. Advantages of digital footprint • It’s searchable/findable • Analysing “invisible” patterns • Supports networking with like-minded people • Predictions • Possibility of adding “layers”
- 11. Successful development 2.0 orgs - the “social business” • Real time • Ability to identify patterns/analyse data • Every employee is a communicator • Experts as thought leaders • Engaging content • Feedback loops
- 12. Making invisible „visible‟ What % of your work & expertise is “invisible”?
- 13. Competencies to manage your digital footprint 1. Know what your footprint is 2. Listen/monitor conversations about you/your projects/ areas of expertise 3. Control vs. influence 4. Talking while you are doing something, not at the end 5. Being interesting to stand out from the clutter 6. Think not only information, but people & networks 7. Professional vs. personal boundary 8. Know your privacy and security 9. Curating and facilitating
- 14. Tools to assess your digital footprint - aka the digital narcissist toolkit • Google.com • Pipl.com • Klout.com • Linkedin Inmaps • PeerIndex.com • Personal Digital Footprint Calculator
- 15. Analyzing your online connections
- 17. you?
- 19. „Smart‟ sharing • Full of real-life evidences and stories • Contains data and references • Politically sensitive • Follow the structure of essay (introduction+main thesis, 2 important paras and a conclusion) when submitting discussion entries • Create discussions and questions in the right place “Open ideas and questions” • Put relevant sources and give credits to authors when uploading knowledge resources • Share your daily work on the Knowledge Gateway via social media
- 20. What are the main elements of using social media in your campaigns? social media tools can be used: • As information channels • For online engagement • For Advocacy
- 21. What content to share from the Knowledge Gateway platform? • Interesting news and updates posted on the Knowledge Gateway under the “ Recent News” or News Sections • Resources and materials that you came across on the KG and that were particularly useful to you • Interesting content and upcoming events that we share across our social media media channels • Interesting content posted by our partners that we shared/retweeted • Make sure your posts are relevant /timely and “actionable” (i.e. call for actions, discussions etc.)
- 22. Where to find us on Social Media? • • • • Facebook : https://www.facebook.com/EmpWomen Twitter : https://twitter.com/Empower_Women Pinterest : http://www.pinterest.com/EmpWomen/ Linkedin : http://www.linkedin.com/groups/EmpowerWomen
- 23. Start Today! • I joined rally to become a global community for women’s economic #empwomen @Empower_Women • Join me in a championship rally to become a global community champion #empwomen @Empower_Women
- 24. Your Key Performance Indicators • At least 3 weekly discussion entries (you start a discussion) in the Knowledge Circles • At least 3 weekly discussion comments (you comment on someone’s discussion) in the Knowledge Circles • Up to 5 weekly knowledge resources relevant to women’s economic empowerment uploaded to the Knowledge Library • Up to 5 links/videos/webinars in the Learning Center weekly • One “Open Circle” (presentations) event at community or university level during 14 Oct-14 Nov and a story shared in a blog format. • At least 3 daily tweets/re-tweets/mentions about the women’s economic empowerment with reference to the Knowledge Gateway. • Participate in all orientation webinars (4-5 series) during 14 Oct-14 Nov
- 25. END If any questions, please contact: Knowledge.gateway@unwomen.org
Editor's Notes
- The KG is a concrete example of how we are using an IT platform to promote women’s economic empowerment.It is a one-stop-service platform to bring everyone (UN, civil society, governments and the private sector) together in one space to drive WEE. There is currently NO such platform (but rather organizational website outlining what each one is doing OR a narrow issue of WEE, such as women’s banking, finance, etc.)To cover all aspects of WEE: from policy to data & monitoring, from employment and workplace issues; to energy and the environment. ALSO ICT4DConceptualization based on a survey with 1,600 responses from around the world, along with consultations with partners.
- Partnerships with large outreach in regions and countries. The UN system is essential (help with coordination, collaboration and partnerships)Building bridges between networks, initiatives and organizations.Bringing in government initiatives, private sector, civil society, and in particular women’s organizations (e.g. Women’s World Banking, WIEGO, …). Telecenters.org and other venues with computers (internet cafes, libraries, etc)
- Knowledge Circles: discussions with two-pronged approach: (1) engaging our partners and issue experts to lead discussions; (2) users to bounce ideas, questions and issues to the KG community. We are in the process of recruiting community champions to take the lead in getting this started.Focus will be on connecting women at the local level with each other and with the global community for knowledge sharing, peer support and learning.Learning Center: (1) Free training content (collecting from UN and private sector), such as handbooks, manuals; (2) Free online tools for women entrepreneurs (e.g. business planning, accounting…); women workers (e.g. work place policies, how to’s resume, leadership); (3) free online courses (e.g. Microsoft). To be used by either individual women and women’s groups.
- Regional coordinators within each of 6 UN Women regions. Part of the economic empowerment teams; eyes and ear in the region about ongoing initiatives, bring in regional and local women’s groups, liaise with UN COs. Webinars to be run and connected with women in different countries.SCENARIO: For example, connections could be made between women entrepreneurs in Haiti with women entrepreneurs in West Africa. We hope that companies in developed countries will be able to connect with women entrepreneurs in developed countries.An initiative that we will highlight next week on the KG is the Bamboo Bike project in Ghana. The CEO of this enterprise will share with the KG community the success factors and how they overcame challenges. We will be running stories of women leaders, entrepreneurs, and other key actors for sharing of their success stories.Translation into all official UN languages (as we roll out in the regions)