This document discusses Magento Enterprise Edition and the changing e-commerce landscape. It notes that consumers now shop across multiple devices and expect personalized, consistent experiences from retailers. Magento Enterprise Edition is presented as a flexible e-commerce platform that allows merchants to adapt to these changes and meet evolving customer expectations. The platform has powered growth for over 240,000 businesses globally and continues advancing with new features, certifications, and a large developer community to support merchants.
You have a great e-store and an amazing product range but is this enough to setup a successful Ecommerce business?
The document discusses how the energy market is rapidly changing due to digitalization. It notes that utilities have traditionally focused on selling kilowatt hours without margins and cites a utility executive who expressed dismay at the idea of selling fewer kilowatt hours. However, it argues that selling kilowatt hours is not a good business model. The document recommends that utilities focus on adding value for customers, leverage customer data to create better services, and make investments to collaborate with companies that can solve specific problems for customers in this changing market.
NRF 2020: Retail's Big Show presentation Chris Field, CEO, Fieldworks Marketing Stuart Hogue, VP, Marketplace Development, Nike Carsten Keller, VP, Direct-to-Consumer, Zalando SE
The document discusses how Irish consumers have increasingly adopted digital technologies and moved their spending online, making a growing portion of their spending "invisible" to the wider economy. It notes that 61% of Irish consumers bought Christmas gifts online in 2013, amounting to an estimated €385 million in digital Christmas spending. The document also examines trends like "showrooming," where consumers research products in stores but purchase them online, as well as categories that are particularly vulnerable to this shift to digital spending. It argues this digital transition is still in its early stages and will continue to impact consumers and businesses.
The document discusses the transition of traditional retail to digital retail and ecommerce. It compares digital retail to digital electronics and fashion, noting differences in products, volumes, and marketing tools. The document outlines components of a digital retail marketplace for consumer goods, including retailer services, brand apps, consumer apps, and tools for user engagement. It proposes digital trade marketing for retail platforms to empower brands, generate revenue streams, enhance customer experiences, and provide marketplace insights.
The document discusses how data, technology, and automation are driving changes through the Digital Revolution. It notes that television is the last frontier to be impacted and that agencies, publishers, and media companies are embracing programmatic advertising and automated ad buying. The key message is that organizations must adapt to these changes or risk falling behind as the adoption of online video, mobile video, and time-shifted television increases.
Presentation given at SAP / UCS and the 7th International Conference on Business and Finance by CPUT.
Branding on "Digital ATM Screens" across the country on more than 11,600 screens. One of the most cost effective and targeted audience medium of branding across India
The document discusses the evolution of money and technology over the past hundred years. It describes three eras: Money 1.0 during the Industrial Revolution, Money 2.0 also during the Industrial Revolution with increased usage, and Money 3.0 during the technology revolution with innovations like smartphones, smart watches, and smart glasses. It then discusses the challenges of a large customer base, high transaction volumes, and operating on a global platform. The key strategies highlighted are developing quickly through agile practices to meet changing customer needs, focusing on people, driving innovation, and making lasting impacts.
This document provides a history and overview of Magento, an open-source e-commerce platform. It discusses Magento's key milestones since 2008 and its growth to becoming the #1 e-commerce platform worldwide. The document also summarizes Magento's advantages like flexibility, low total cost of ownership, and ability to future-proof businesses. Case studies are presented on large retailers that successfully migrated to Magento, like Dick Smith and Harvey Nichols.
- The document discusses how top retailers are expanding their ecommerce globally using Demandware's cloud platform. Demandware provides features like global delivery, multi-site management, multi-currency support, and localization that enable retailers to launch sites in new countries quickly. - Case studies of Clarins, Deckers Outdoor Corporation, and Labelux show how they were able to launch new international sites in a matter of months using Demandware and saw significant sales increases as a result of their global expansion. - Demandware currently powers ecommerce for retailers in 49 countries around the world.
This document discusses Magento Enterprise Edition, an open-core eCommerce platform that provides flexibility for businesses. It notes that most ecommerce solutions are "one-size-fits-all" but Magento Enterprise Edition allows customization. The VP of eBay's Magento is quoted as saying flexibility has always been their focus with no constraints. The platform aims to put businesses in control rather than controlling them. It provides out-of-the-box features and the flexibility to create rich customer experiences through customization. Partners can help businesses harness the platform's flexibility and functionality to drive success.
Slides of presentation of Oliver Plas (Intershop), Mauro Boffardi (Accenture Interactive) ad Fran Merino (Fjord). Learn about what has changed and why will this impact the way you should think about brand, from three industry experts at Fjord, Accenture Interactive and Intershop, as well as speaking to our clients Stadium, Åhlens and Martin & Servera. Attendees will participate to a live survey about the topics at hand, followed by a chance to debate about the experience you would like your customers to have – focusing on the direct and concrete online experience of the brand.
The document discusses the challenges and opportunities of cross-channel marketing in today's digital world. It outlines how social media, mobile devices, and the data deluge have disrupted traditional marketing approaches by empowering consumers. The document then provides guidelines for marketers to take a progressive, real-time, experimental approach to cross-channel marketing by continuously profiling consumers, acting on insights in real-time, and relentlessly experimenting. It positions Adobe's marketing cloud as a platform to help marketers master cross-channel marketing and deliver optimized consumer experiences across channels.
This document discusses the growth of mobile commerce and opportunities in the ecommerce industry. Some key points: - Mobile has greatly impacted shopping behaviors, with over half of shoppers using phones while shopping and tablets driving twice the average purchase size as PCs on eBay. - The rise of mobile is bridging online and offline commerce, growing the total "commerce" opportunity to an estimated $10 trillion, up from $500 billion in offline retail in 2010. - Ecommerce platforms face challenges in attracting customers, converting sales, and retaining shoppers in this rapidly transforming industry. - Magento has seen strong growth, serving over 200,000 merchants and $26 billion in sales in 2013, and is projected
This document discusses expanding marketing campaigns into new languages and markets. It highlights challenges like content proliferation, non-global technologies, and costly localization processes. The webinar speakers then explain how Coupa has benefited from using Marketo and Cloudwords to automate and streamline their global marketing efforts, reducing costs and time to market while improving brand consistency. They are now able to launch campaigns in any language within weeks instead of months.
This document discusses expanding marketing campaigns into new languages and markets. It highlights the challenges of globalization, including untapped revenue opportunities, content proliferation, non-global technologies, inefficient processes, and high costs. The webinar speakers from Coupa, Cloudwords, and Marketo discuss how their companies help manage multilingual marketing automation and localization to reduce costs and time to market while ensuring message consistency across regions.
Digital Expertise Breakfasts The document provides information about a breakfast event on digital transformation hosted by Digital Works Consulting. It includes an agenda that discusses trends in digital technology, how digital transformation can benefit businesses, an overview of transformation approaches, and how to successfully implement transformation. Examples of Digital Works Consulting clients who benefited from their expertise in digital strategy, product development, and project management are also provided.
Read more on the digital transformation taking place in Africa and the future for Consumer Goods companies.
The document discusses trends in the consumer goods industry and the need for companies to transform to digital operating models. Key trends include the rise of e-commerce, more demanding digital consumers, and new opportunities in emerging markets. The future will see blurred boundaries between traditional industry players as manufacturers become retailers. To succeed, companies must evolve capabilities like using data in real-time and reorganizing around customer archetypes rather than geography. The transformation requires a fundamental rethink of company structures and operations to become "deliberately digital."
Retailapps is a mobile app building platform that allows retailers, brands, and agencies to (1) build and manage mobile apps with no programming knowledge required at a low cost and quick deployment time, (2) harness location-based marketing and push notifications to drive more foot traffic and targeted campaigns, and (3) generate new revenue through mobile commerce and loyalty programs while learning more about customers through analytics.
This document brings together a set of latest data points and publicly available information relevant for Business Services Industry. We are very excited to share this content and believe that readers will benefit from this periodic publication immensely.
Collaboration, coordination, and consistency around marketing campaigns and messaging can be challenging when running a global marketing organization. Without the ability to store, share, and monitor your campaigns and content on a common platform, you are doomed to work within the silos of your company and the silos of your laptop. The potential result of this disconnect can range from wasted content to inconsistent messaging. Join this month's LaunchPoint series webinar to discover: - The latest and greatest in marketing automation and file sharing platforms - Content collaboration tools that save time and keep branding consistent between teams - How centralizing assets can ease global content translation and localization - Real-time content and campaign sharing that can spark new ideas and educate your organization
This document discusses how Australian retailers can gain a digital advantage. It finds that while Australian consumers are early adopters of digital technologies, retailers are struggling to keep up with evolving customer demands. The document advocates developing a digital maturity by balancing investments in digital capabilities ("what" an organization does digitally) with strong digital transformation management ("how" an organization approaches digital transformation). Only a few "Digirati" retailers have achieved this, demonstrating both a digital vision and measurable business results from integrated digital initiatives. The document argues all retailers should take action now to develop their own digital DNA and close the gap with digitally mature competitors.