Monetizing Mobile Apps
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The document summarizes Andri Yadi's seminar on monetizing mobile apps through various strategies like paid apps, in-app purchases, advertising, subscriptions, and referrals. It traces the history of mobile devices from before the iPhone to the growing dominance of smartphones and tablets. The document also promotes Andri Yadi's company Dycode which develops mobile apps for all platforms and is hiring mobile developers.
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Monetizing Mobile Apps
- 1. FOWAB 6/SparxUp Seminar, May 20, 2011 Monetizing Mobile Apps Monetizing Mobile Advertising Era Andri Yadi @andri_yadi
- 2. I won’t bother you with statistics!
- 4. A movie freak Movreak
- 5. Build a company & code for food
- 6. 8 years in mobile development
- 7. The History of Mobile Devices Before iPhone! After iPhone! 1988 2007 2010 ? Motorolla 4500x! iPhone! iPad!
- 8. Smartphone sales to pass computers in 2012 – Morgan Stanley Tablet sales to match desktop in 2013 – Morgan Stanley By 2013, mobile phones will overtake PCs as the most common web access device worldwide – Merrill Lynch report
- 10. So, you’ve created apps, how to monetize them?
- 11. Direct vs. Indirect Monetization Paid apps In-app purchase Advertising e/m-commerce Digital goods O ers Subscriptions Premium content/ Referrals membership Donations
- 12. Going B2B: it’s a huge market
- 13. Why? '&/5*0*,-$%6+ !"#$%&'&'"()*!"#$%&'&'"()*!"#$%&'&'"(+ &,%-*."(/&*,01%*#"2'3%*0$$*.%1%3"$%45* "(*&,%'4*$0-4"33+ 5!04!%*57'33893*#"2'3%*0$$*.%1%3"$%45+
- 14. !"!#$%&'#&()*+#
- 16. $%&'#&()*+#
- 17. A social mobile app around movies and cinemas
- 18. Movreak for all mobile platforms
- 20. Movreak for iOS
- 22. Movreak for Windows Phone 7 in initial development
- 23. Monetization
- 24. Variants Movreak Premiere Movreak (Paid App) (Free-mium)
- 25. Free-mium In-app Ads Ticketing Goodies
- 26. y Yes, you c an be rich b s doing mobile app t! d evelopmen
- 27. Pesan Sponsor
- 30. 89:# 1234567#
- 32. My company do all mobile platforms! If you think you’re awesome, either mobile developer guru or still early learner, send your awesome CV to hrd[at]dycode.com
- 33. Learn Mobile Apps Development? Join iOS: http://www.imadcamp.org id-ObjectiveC@yahoogroups.com !"#$%!&'()%#*'+,- )..(,//0**1&2#*."#$%#*&"32#*.- $%.#*.4#*."#$%#*&"32#*. Nokia Symbian/Qt: http://nice.or.id
- 34. http://www.dycode.com o ce@dycode.com @dycode Andri Yadi | a[at]dycode[dot]com | @andri_yadi