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Mailchimp and Mandrill - The ‘Hominidae’ kingdom

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Knoldus Inc.
Knoldus Inc.

MailChimp is a simple Email Marketing Software (EMS) which gives a number of easy options for designing, sending and saving email templates.

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Mailchimp and Mandrill - The ‘ Hominidae’ kingdom Sahil Sawhney Software Consultant Knoldus Software, LLP
Agenda ➔ Understanding Mailchimp ➔ WS phase-1 (Demonstrating Mailchimp) ➔ Understanding Mandrill ➔ Are they cousins ? ➔ WS phase-2 (Demonstrating Mandrill SDK) ➔ SDK limitations and how Bharat will sort them ➔ Anyone cares about these mutated monkeys? ➔ Conclusion
Mailchimp ➔ MailChimp is a simple Email Marketing Software (EMS) which gives a number of easy options for designing, sending and saving email templates. ➔ It is a bulk email service that send campaigns to multiple recipients at once, usually for marketing purposes. ➔ We create lists in MailChimp and send campaigns to our confirmed subscribers
Why Mailchimp ? ➔ More than 14 million people and businesses use MailChimp to send 1 billion emails every day. ➔ Easy to use and packed with hundreds of features. ➔ Provide Advanced analytics. ➔ Robust mobile functionality.
WS Phase - 1
Mandrill ➔ Mandrill, a transactional email platform built by MailChimp, is a powerful delivery service that can be used for personalized, one-to-one e- commerce emails, and automated transactional emails. ➔ Contact lists and other recipient information can't be stored in Mandrill. Instead, this data is managed in your own database or application, and passed to Mandrill in your API request or SMTP message when the transactional email is triggered.
What are transactional mails? ➔ Transactional email services send email to one recipient, triggered by the recipient's action or inaction. ➔ Examples include password reminder emails, purchase confirmations and receipts, and personalized product notifications.
Why Mandrill ? ➔ Globally distributed infrastructure ➔ Multiple domains per account ➔ In-depth analytics ➔ Templates and dynamic content ➔ Amazing email tracking facilities.
Are Mailchimp and Mandrill Cousins? What do you think ?
WS Phase - 2
Where the SDK lags ? ➔ What if I want to add looping construct for dishes and their price instead of writing them one by one? ➔ The answer to this question is “Handlebars” which will be explained in the second knolx by bharat.
Anyone care about these mutated monkeys ? The following say “YES WE DO” : ➔ Knoldus Software LLP ➔ Shopify ➔ Twitter ➔ SurveyMonkey ➔ Google: Analytics, Contacts and Docs ➔ And many more ...
Any Alternatives? ➔ Amazon SES ➔ SendGrid ➔ Mailgun ➔ Mailjet ➔ SendinBlue ➔ Postmark ➔ Campaign Monitor ➔ SparkPost
References ➔ https://zapier.com/learn/ultimate-guide-to-email-ma ➔ https://mandrillapp.com/api/docs/ ➔ http://developer.mailchimp.com/documentation/mai ➔ http://dzsessona.github.io/scamandrill/ ➔ https://github.com/dzsessona/scamandrill ➔ http://kb.mailchimp.com/mandrill/mailchimp-vs-man
Any Question?
Thank You !!!

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Mailchimp and Mandrill - The ‘Hominidae’ kingdom

  • 1. Mailchimp and Mandrill - The ‘ Hominidae’ kingdom Sahil Sawhney Software Consultant Knoldus Software, LLP
  • 2. Agenda ➔ Understanding Mailchimp ➔ WS phase-1 (Demonstrating Mailchimp) ➔ Understanding Mandrill ➔ Are they cousins ? ➔ WS phase-2 (Demonstrating Mandrill SDK) ➔ SDK limitations and how Bharat will sort them ➔ Anyone cares about these mutated monkeys? ➔ Conclusion
  • 3. Mailchimp ➔ MailChimp is a simple Email Marketing Software (EMS) which gives a number of easy options for designing, sending and saving email templates. ➔ It is a bulk email service that send campaigns to multiple recipients at once, usually for marketing purposes. ➔ We create lists in MailChimp and send campaigns to our confirmed subscribers
  • 4. Why Mailchimp ? ➔ More than 14 million people and businesses use MailChimp to send 1 billion emails every day. ➔ Easy to use and packed with hundreds of features. ➔ Provide Advanced analytics. ➔ Robust mobile functionality.
  • 6. Mandrill ➔ Mandrill, a transactional email platform built by MailChimp, is a powerful delivery service that can be used for personalized, one-to-one e- commerce emails, and automated transactional emails. ➔ Contact lists and other recipient information can't be stored in Mandrill. Instead, this data is managed in your own database or application, and passed to Mandrill in your API request or SMTP message when the transactional email is triggered.
  • 7. What are transactional mails? ➔ Transactional email services send email to one recipient, triggered by the recipient's action or inaction. ➔ Examples include password reminder emails, purchase confirmations and receipts, and personalized product notifications.
  • 8. Why Mandrill ? ➔ Globally distributed infrastructure ➔ Multiple domains per account ➔ In-depth analytics ➔ Templates and dynamic content ➔ Amazing email tracking facilities.
  • 9. Are Mailchimp and Mandrill Cousins? What do you think ?
  • 11. Where the SDK lags ? ➔ What if I want to add looping construct for dishes and their price instead of writing them one by one? ➔ The answer to this question is “Handlebars” which will be explained in the second knolx by bharat.
  • 12. Anyone care about these mutated monkeys ? The following say “YES WE DO” : ➔ Knoldus Software LLP ➔ Shopify ➔ Twitter ➔ SurveyMonkey ➔ Google: Analytics, Contacts and Docs ➔ And many more ...
  • 13. Any Alternatives? ➔ Amazon SES ➔ SendGrid ➔ Mailgun ➔ Mailjet ➔ SendinBlue ➔ Postmark ➔ Campaign Monitor ➔ SparkPost
  • 14. References ➔ https://zapier.com/learn/ultimate-guide-to-email-ma ➔ https://mandrillapp.com/api/docs/ ➔ http://developer.mailchimp.com/documentation/mai ➔ http://dzsessona.github.io/scamandrill/ ➔ https://github.com/dzsessona/scamandrill ➔ http://kb.mailchimp.com/mandrill/mailchimp-vs-man