This document discusses using beacon technology to enhance the effectiveness of India's Clean India Mission campaign. Beacons use Bluetooth Low Energy to detect nearby mobile devices and transmit notifications. The document proposes installing beacons to provide regular status updates on cleanliness efforts, direct people to garbage disposal locations, and conduct surveys to assess cleanliness levels. Beacons could also transmit weather reports, traffic information, and help coordinate clean-up drives in specific areas on a set schedule. Integrating this proximity sensing technology has the potential to greatly increase public awareness of environmental issues and participation in cleanliness initiatives.