Injecting FUN Into Your NonProfit! NetSquared Houston February Meetup
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Felicia Bates and Caitlin Kaluza present on injecting FUN into your nonprofit website through visual, interesting, shareable content - Including several new free tools to help you generate this content and connect your community online!
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Injecting FUN Into Your NonProfit! NetSquared Houston February Meetup
- 1. INJECTING FUN INTO TWITTER YOUR NONPROFIT! @NET2Houston Felicia Bates | www.tendenci.com Caitlin Kaluza | www.schipul.com | @qcait @tendenci
- 2. WHO ARE WE? FELICIA BATES CAITLIN KALUZA Executive Assistant Marketing Manager facebook.com/FeliciaAnnBates @qcait | qcait.com
- 3. LET’S TALK ABOUT... • Why FUN matters • Free tools for your nonprofit • How do you have FUN?
- 5. THERE ARE 1.5 MILLION US NON-PROFITS STAND OUT IN THE CROWD! Source: Foundationcenter.org
- 6. Social Giving is On the Rise h"p://www.onlinegivingstudy.org./quarterlyindex
- 7. Sharing Matters! h"p://visual.ly/2012-‐it-‐was-‐very-‐good-‐year-‐social-‐giving
- 8. NYT Survey: 68% said they “Share to give people a better sense of who they are and what they care about.”
- 9. Credibility: Motivation & Design Free Report from h"p://credibility.stanford.edu/
- 10. Who’s Spending Who Benefits from Their Donation? Their Donation? How You’ll Use Their Donation Content Builds Credibility
- 11. #1 Challenge to NPO Communication: Lack of Time to Product Quality Content NonprofitMarkeGngGuide.com/2013
- 12. THINK SHAREABLE • Show who benefits and the impact • FAQs and Q&A topics • Showcase your people - staff & volunteers • Cover Events • Stats & Education • Think Real Time • Say “THANK YOU!”
- 13. ASK FOR HELP
- 14. The Good News @gapingvoid
- 15. TOOLS TO PRODUCE SHAREABLE CONTENT
- 17. TYPES OF TOOLS: ★ Imagery ★ Videos ★ Outreach http://www.web-strategist.com/blog/2009/07/30/from-corporate-to-personal-the-four-types-of-social-media-profiles/ www.flickr.com/photos/mattcameasarat/3842296392
- 18. IMAGERY
- 19. VIZIFY.COM
- 21. WORDLE.NET
- 23. TWEETCHARTS.COM
- 24. VIDEOS
- 25. ANIMOTO.COM
- 26. VINEAPP.COM
- 27. OUTREACH
- 28. GROUPME.COM
- 29. CAUSES.COM
- 31. WHAT ARE YOU EXCITED ABOUT IN 2013?