How To Create Winning Ads On Facebook
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If you’ve tried growing your business with Facebook Ads and didn’t get any results from it, it’s not because Facebook Ads don’t work. You simply didn’t have the right formula to let it work for you and that’s what this presentation is about. In it, you will learn: * Three Elements To Creating Successful Facebook Ads * The Right Strategy To Get Potential Clients To Respond To Your Ads * 4 Elements of a Winning Ad * The Secret To Keeping Your Business In your Client's Mind 24/7
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How To Create Winning Ads On Facebook
- 1. How To Create Winning Ads On Facebook Pearl Omotoyinbo Director, Marketing The iVEN Team
- 2. By The End of This Presentation, You Will Learn: Three Elements To Creating Successful Facebook Ads The Right Strategy To Get Potential Clients To Respond To Your Ads 4 Elements of a Winning Ad The Secret To Keeping Your Business In your Client's Mind 24/7
- 4. 1.86 Billion Monthly Active Users
- 5. Intuitive Advertising Platform Killer Targeting options
- 6. Own platforms like Facebook Messenger, Instagram, Whatsapp.
- 7. 2 Things
- 8. Facebook Advertising Is An Investment Don’t Run Away from it but focus on getting a positive ROI
- 9. You need to know how to do it right. Must Have The Winning Formula.
- 10. I am Pearl Omotoyinbo. Director, Marketing at The iVEN Team I am a Facebook Advertising Expert. You can find me at @miss_pearlie
- 11. Why Should You Listen To Me? My Results
- 12. 3,000+ Visits to Website for $75
- 13. 5,000+ Visits to Website for $135 & 11,000+ Visits to Website for $130
- 16. Bottom Line, I Know What Works!
- 17. 3 Elements Of A Successful Facebook Ad
- 18. Winning Ad Formula Successful Facebook Ad Strategy
- 19. Offer
- 20. You must have a converting Offer i.e. something people want and are willing to pay for
- 21. Strategy
- 23. AWARENESS Introduce them to you, your brand, products and services.
- 24. BUY-IN Get Them To Know, Like & Trust You. Get Them to Identify Themselves As Potential Clients
- 25. CONVERSION Ask them to buy something.
- 26. Tact
- 27. T-A-C-T Target Ad Copy Creative Track
- 28. Target Who Are You Targeting?
- 29. Target 1. People/Personalities/Organisations They Follow 2. Magazines/Books They Read 3. Websites They Go To 4. TV Shows They Watch 5. Their Occupation
- 30. Ad Copy What Are You Saying To Them?
- 31. Ad Copy Long or Short Copy Call out to your audience... It is Social Media… Be Conversational Call To Action
- 32. Text: Call Out To Your Audience Creative: Image/Video/Slideshow etc Headline: What They Get Call-to-Action Button Display URL
- 33. Creative What Are You Using To Grab Their Attention?
- 34. Creative Video Image Slideshow Infographic GifBOTTOM LINE: It must be congruent! Aim Catch Their Attention
- 35. Track What Is Working? What Is Not?
- 37. Track Facebook Pixels 1. Track Actions People Take (Click, Visit Sites, Watch Videos, Buy) 2. Follow them up
- 38. Track Facebook Pixels Step 1: Install it on your website Step 2: Create events (Actions you want to track) Step 3: Optimise for Specific conversions
- 39. Winning Ad Formula Successful Facebook Ad Strategy
- 40. Different Types of Ads Send Traffic To Your Website Leads Conversions (Leads, Sales, Etc) Video Views App Installs Store Visits
- 41. Let Your Goal Guide You!
- 43. Who This Is For...
- 44. ● Business Owner ● An Agency ● Entrepreneur ● Marketing Executive ● Sales Professional ● Social Media Manager/Consultant If You Are A:
- 45. If you are interested in showcasing your products and services to more people!
- 46. If you are interested in making more sales and getting a positive ROI on your social media marketing efforts
- 47. ...This is for you
- 48. What is it?
- 50. 4 Week Facebook Ads Intensive Class
- 52. What You Get Week 1: Facebook Marketing Strategy Week 2: Applying T-A-C-T Week 3: Creating Ads Week 4: Facebook Pixels & Retargeting
- 53. Bonus Private Facebook Group Weekly Q& A on Facebook Ads
- 55. You Pay: 3 x $77 OR 3 x N29,997
- 56. Save 20% and pay one-time fee:ime fee of: $197 OR N74,997
- 58. More Bonuses Ultimate Facebook Fanpage Makeover Checklist Social Media Daily Activity Guide
- 59. All You Get
- 60. Week 1: Facebook Marketing Strategy Week 2: Applying T-A-C-T Week 3: Creating Ads Week 4: Facebook Pixels & Retargeting Bonus 1: Ultimate Facebook Fanpage Makeover Checklist Bonus 2: Social Media Daily Activity Guide Bonus 3: Weekly Q&A Session Bonus 4: Private Facebook Group Bonus 3: Weekly Q&A Sessions Bonus 4: Private Facebook Group
- 61. 3 X $77 OR 3 X N29,997 Offer expires in 48 hours!!!in 48 hours
- 62. $197 ONLY OR N74,997 Offer expires in 48 hours!!! Offer expires in 48 hours