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Boa Tarde
Brazil!
HOW TO CREATE
THE PERFECT OFFER
Perry Belcher - Co-Founder
DigitalMarketer.com
WhatsApp +151297115049
Perry Belcher
Who is…
Perry Belcher WhatsApp +15129715049
• Co-Founder of DigitalMarketer.com 

with Ryan Deiss
• Currently Primary Investor in 11 major ventures
• Advisor to over 170 $10M+ Companies
• Sold $400,000,000 online since 2003
Made 100’s of mistakes
so you don't have to…
Perry Belcher WhatsApp +15129715049
Who Else Wants The EXACT 3 Step
Formula Formula I’ve Used To Sell


$400,000,000+ USD


in Goods and Services Online?
Perry Belcher WhatsApp +15129715049
WARNING!
When a perfect offer is
made…people buy.
Perry Belcher WhatsApp +15129715049
No Manipulation
No Mind Tricks
No Hard Selling
WhatsApp +15129715049
Your product is great…
Your customer just doesn’t “get it”…
Perry Belcher WhatsApp +15129715049
What is a “Perfect Offer?”
Perry Belcher WhatsApp +15129715049
Right product, at the…
Right price, presented to the…
Right person, with the…
Right messaging, at the exact…
Right moment.
The Perfect Offer: Defined
Perry Belcher WhatsApp +15129715049
Right product, at the…
Right price, presented to the…
Right person, with the…
Right messaging, at the exact…
Right moment.
The Perfect Offer: Defined
messaging
Perry Belcher WhatsApp +15129715049
Words…matter.
Perry Belcher WhatsApp +15129715049
Speak To The ACTUAL Desired End Result…
It all starts in ONE of
your the brain.
Perry Belcher WhatsApp +15129715049
VOLUNTEER?
How To Create The Perfect Offer
How To Create The Perfect Offer
Why People Buy Things
• To get sex
• To be liked
• To be appreciated
• To be right
• To feel Important
• To make money
• To save money
• To make their work easier
• To save time
• To be secure
• To be attractive
• To be comfortable
• To be distinct
• To be happy
• To have fun
• To gain knowledge
• To be healthy
• To gratify curiosity
• For convince
• For Survival
How To Create The Perfect Offer
Primary Buying Triggers
1. People Buy Things That Make Them Feel Better 

About Themselves.

2. People Buy Things That Reminds Themselves and Tell 

Others Who They Are.
How To Create The Perfect Offer
Primary Buying Triggers
1. People Buy Things That Make Them Feel Better 

About Themselves.

2. People Buy Things That Reminds Themselves and Tell 

Others Who They Are.

3. People buy things that reduce work make their lives easier.

4. People buy thinks that work fast to achieve their desired 

end result
Primary Buying Triggers
1. People Buy Things That Make Them Feel Better 

About Themselves.

2. People Buy Things That Reminds Themselves and Tell 

Others Who They Are.

3. People buy things that reduce work make their lives easier.

4. People buy thinks that work fast to achieve their desired 

end result
Why People DON’T Buy Things
• Fear of
Embarrassment
• Offense to others
• Domination by others
• Loss of reputation
• Pain
• Criticism
• Risk
• Work
• Effort
• Discomfort
• Worry
• Doubt
• Guilt
• Boredom
Perry Belcher WhatsApp +15129715049
People Take Action
1. Pain
2. Pleasure
3. Logic*
4. Fear*
5. Guilt*
Perry Belcher WhatsApp +15129715049
Bottom Line is You Must 

Know Your Audiences 

Desired End Result Before
Moving to Step 2…
Perry Belcher WhatsApp +15129715049
STEP 2
Craft your “Elevator” Pitch
“The Perfect 30 Second 

Sales Pitch in a Single in 3
Part Sentence”
- TEMPLATE -
Who Wants To See it?
Perry Belcher WhatsApp +15129715049
Finally, Quickly and Easily…
Desired End Result in
Specific Timeline Without
Major Objections Guaranteed
or Risk Reversal
Perry Belcher WhatsApp +15129715049
Finally, Quickly and Easily…
Desired End Result in
Specific Timeline Without
Major Objections Guaranteed
or Risk Reversal
Perry Belcher WhatsApp +15129715049
Finally, Quickly and Easily…
Desired End Result in
Specific Timeline Without
Major Objections Guaranteed
or Risk Reversal
Perry Belcher WhatsApp +15129715049
Finally, Quickly and Easily…
Desired End Result in
Specific Timeline Without
Major Objections Guaranteed
or Risk Reversal
Perry Belcher WhatsApp +15129715049
See it at work…
Finally, Speak Perfect
English in 90 Days Flat
Without Ever Attending Class
Guaranteed or Our Course is
100% FREE!
Perry Belcher WhatsApp +15129715049
Finally, Speak Perfect
English in 90 Days Flat
Without Ever Attending Class
Guaranteed or Our Course is
100% FREE!
Perry Belcher WhatsApp +15129715049
Finally, Speak Perfect
English in 90 Days Flat
Without Ever Attending Class
Guaranteed or Our Course is
100% FREE!
Perry Belcher WhatsApp +15129715049
Finally, Speak Perfect
English in 90 Days Flat
Without Ever Attending Class
Guaranteed or Our Course is
100% FREE!
Perry Belcher WhatsApp +15129715049
Want My Slides?
Perry Belcher WhatsApp +15129715049
STEP 3
Architect Your Ideal Sales Funnel
“Every Buying Decision
is a Calculation of 

Status and Risk”
WRITE THIS DOWN!
How To Create The Perfect Offer
How To Create The Perfect Offer
XX
Time + 

Micro Commitment 

= Trust = SALE$
“People will NEVER Give
You Their Money or Their
Love Without First Giving
You Their Time”
WRITE THIS DOWN!
How To Create The Perfect Offer
How To Create The Perfect Offer
How To Create The Perfect Offer
THE QUESTION YOU
MUST ANSWER:
What is an “Entry Point Offer” that will
ultimately lead your prospect to initiate
an Ideal Sales Conversation? 

(a.k.a. What’s your “let’s grab some coffee”…?)
How To Create The Perfect Offer
Who wants to know the
secret to shorten the
time required to make a
sale by up to 90%?
Perry Belcher WhatsApp +15129715049
It’s Called a Tripwire …
Here is how it works?
Perry Belcher WhatsApp +15129715049
Who believes they could
sell a LOT of product if
they could just sell at a
loss?
Perry Belcher WhatsApp +15129715049
We LOSE
$1.00 USD 

per sale!
(We have sold 1.2M So Far)
58
13%
$300 Profit
100 Sales = $100 Loss
13 Generator Sales at
$300 Profit Each…
$3,900 Profit
-$100 Loss
$3,800 Profit
60
61
62
How To Create The Perfect Offer
64
• $1.91 MARKETING
• $2.09 AVERAGE SALES
• $.18 AVERAGE PROFIT
• $1.14 PROFIT ON UP SELL
• (DRINK & FRIES)
• $1.32 PROFITS
• 721% INCREASE IN PROFIT
• (ANOTHER .88 IF YOU BUY A PIE)
65
66
ACTION 

ITEMS
1. Identify your prospect’s
“Ideal After”
2. Craft a “30-Second
Sales Pitch” for your
product/service
3. Architect your “Ideal
Sales Conversation”
CRAFT A PERFECT
OFFER
A PREDICTABLE SELLING SYSTEM
LET’S BUILD A PREDICTABLE SELLING SYSTEM WORKSHOP
• 6 Core Training Modules
• 24/7 Online Access
• Printable Handouts &
Worksheets
• 20+ Copy & Paste
Campaign Templates
• Private 1-on-1 Access To
DM Coach
LET’S BUILD A PREDICTABLE SELLING SYSTEM WORKSHOP
1. Core Concepts of Predictable Selling
2. Architecting Your Ideal Sales
Conversation
3. Identifying the Triggering Events
4. Building Your Entry-Point Offer
5. Constructing Your Predictable 

Selling Model (TEMPLATES
INCLUDED!!)
6. Launching and Scaling Your Sales
Machine
R$6000
$2000 USD
This Certification Typically Sells for Over
EVENT-ONLY SPECIAL OFFER
Perry Belcher WhatsApp +15129715049
How To Create The Perfect Offer
R$4000
$1500 USD
This Certification Typically Sells for Over
EVENT-ONLY SPECIAL OFFER
Perry Belcher WhatsApp +15129715049
FIRST 67!!!
I will personally review and give you
feedback on your “Predictable Selling
System” framework and model…
Perry Belcher WhatsApp +15129715049
R$10,000
$4000 USD
My Personal Review Typically Sells for Over
EVENT-ONLY SPECIAL OFFER
Perry Belcher WhatsApp +15129715049
Predictable Selling System R$6000
What You Get Today
EVENT-ONLY SPECIAL OFFER
(2) Content & Commerce R$4000
Total Value R$20,000
My Personal Review R$10,000
R$20,000
You Won’t Pay
Perry Belcher WhatsApp +15129715049
R$8000
You Even Won’t Pay
Perry Belcher WhatsApp +15129715049
R$6000
Not Even …
Perry Belcher WhatsApp +15129715049
R$2,995
Today You Get Everything! for Just…
Perry Belcher WhatsApp +15129715049
Wait
Theres
More
Perry Belcher
$30,000 USD Value
Included
All Day Consulting Session 



In Brazil With Me!
Perry Belcher WhatsApp +15129715049
Limited 

To 67 Seats
GO TO THE BACK NOW!
Perry Belcher WhatsApp +15129715049
Perry Belcher WhatsApp +5129715049
THANK YOU!

More Related Content

How To Create The Perfect Offer

  • 2. HOW TO CREATE THE PERFECT OFFER Perry Belcher - Co-Founder DigitalMarketer.com WhatsApp +151297115049
  • 3. Perry Belcher Who is… Perry Belcher WhatsApp +15129715049 • Co-Founder of DigitalMarketer.com 
 with Ryan Deiss • Currently Primary Investor in 11 major ventures • Advisor to over 170 $10M+ Companies • Sold $400,000,000 online since 2003
  • 4. Made 100’s of mistakes so you don't have to… Perry Belcher WhatsApp +15129715049
  • 5. Who Else Wants The EXACT 3 Step Formula Formula I’ve Used To Sell 
 $400,000,000+ USD 
 in Goods and Services Online? Perry Belcher WhatsApp +15129715049
  • 7. When a perfect offer is made…people buy. Perry Belcher WhatsApp +15129715049
  • 8. No Manipulation No Mind Tricks No Hard Selling WhatsApp +15129715049
  • 9. Your product is great…
  • 10. Your customer just doesn’t “get it”… Perry Belcher WhatsApp +15129715049
  • 11. What is a “Perfect Offer?” Perry Belcher WhatsApp +15129715049
  • 12. Right product, at the… Right price, presented to the… Right person, with the… Right messaging, at the exact… Right moment. The Perfect Offer: Defined Perry Belcher WhatsApp +15129715049
  • 13. Right product, at the… Right price, presented to the… Right person, with the… Right messaging, at the exact… Right moment. The Perfect Offer: Defined messaging Perry Belcher WhatsApp +15129715049
  • 15. Speak To The ACTUAL Desired End Result…
  • 16. It all starts in ONE of your the brain. Perry Belcher WhatsApp +15129715049
  • 20. Why People Buy Things • To get sex • To be liked • To be appreciated • To be right • To feel Important • To make money • To save money • To make their work easier • To save time • To be secure • To be attractive • To be comfortable • To be distinct • To be happy • To have fun • To gain knowledge • To be healthy • To gratify curiosity • For convince • For Survival
  • 22. Primary Buying Triggers 1. People Buy Things That Make Them Feel Better 
 About Themselves.
 2. People Buy Things That Reminds Themselves and Tell 
 Others Who They Are.
  • 24. Primary Buying Triggers 1. People Buy Things That Make Them Feel Better 
 About Themselves.
 2. People Buy Things That Reminds Themselves and Tell 
 Others Who They Are.
 3. People buy things that reduce work make their lives easier.
 4. People buy thinks that work fast to achieve their desired 
 end result
  • 25. Primary Buying Triggers 1. People Buy Things That Make Them Feel Better 
 About Themselves.
 2. People Buy Things That Reminds Themselves and Tell 
 Others Who They Are.
 3. People buy things that reduce work make their lives easier.
 4. People buy thinks that work fast to achieve their desired 
 end result
  • 26. Why People DON’T Buy Things • Fear of Embarrassment • Offense to others • Domination by others • Loss of reputation • Pain • Criticism • Risk • Work • Effort • Discomfort • Worry • Doubt • Guilt • Boredom Perry Belcher WhatsApp +15129715049
  • 27. People Take Action 1. Pain 2. Pleasure 3. Logic* 4. Fear* 5. Guilt* Perry Belcher WhatsApp +15129715049
  • 28. Bottom Line is You Must 
 Know Your Audiences 
 Desired End Result Before Moving to Step 2… Perry Belcher WhatsApp +15129715049
  • 29. STEP 2 Craft your “Elevator” Pitch
  • 30. “The Perfect 30 Second 
 Sales Pitch in a Single in 3 Part Sentence” - TEMPLATE -
  • 31. Who Wants To See it? Perry Belcher WhatsApp +15129715049
  • 32. Finally, Quickly and Easily… Desired End Result in Specific Timeline Without Major Objections Guaranteed or Risk Reversal Perry Belcher WhatsApp +15129715049
  • 33. Finally, Quickly and Easily… Desired End Result in Specific Timeline Without Major Objections Guaranteed or Risk Reversal Perry Belcher WhatsApp +15129715049
  • 34. Finally, Quickly and Easily… Desired End Result in Specific Timeline Without Major Objections Guaranteed or Risk Reversal Perry Belcher WhatsApp +15129715049
  • 35. Finally, Quickly and Easily… Desired End Result in Specific Timeline Without Major Objections Guaranteed or Risk Reversal Perry Belcher WhatsApp +15129715049
  • 36. See it at work…
  • 37. Finally, Speak Perfect English in 90 Days Flat Without Ever Attending Class Guaranteed or Our Course is 100% FREE! Perry Belcher WhatsApp +15129715049
  • 38. Finally, Speak Perfect English in 90 Days Flat Without Ever Attending Class Guaranteed or Our Course is 100% FREE! Perry Belcher WhatsApp +15129715049
  • 39. Finally, Speak Perfect English in 90 Days Flat Without Ever Attending Class Guaranteed or Our Course is 100% FREE! Perry Belcher WhatsApp +15129715049
  • 40. Finally, Speak Perfect English in 90 Days Flat Without Ever Attending Class Guaranteed or Our Course is 100% FREE! Perry Belcher WhatsApp +15129715049
  • 41. Want My Slides? Perry Belcher WhatsApp +15129715049
  • 42. STEP 3 Architect Your Ideal Sales Funnel
  • 43. “Every Buying Decision is a Calculation of 
 Status and Risk” WRITE THIS DOWN!
  • 46. XX
  • 47. Time + 
 Micro Commitment 
 = Trust = SALE$
  • 48. “People will NEVER Give You Their Money or Their Love Without First Giving You Their Time” WRITE THIS DOWN!
  • 52. THE QUESTION YOU MUST ANSWER: What is an “Entry Point Offer” that will ultimately lead your prospect to initiate an Ideal Sales Conversation? 
 (a.k.a. What’s your “let’s grab some coffee”…?)
  • 54. Who wants to know the secret to shorten the time required to make a sale by up to 90%? Perry Belcher WhatsApp +15129715049
  • 55. It’s Called a Tripwire … Here is how it works? Perry Belcher WhatsApp +15129715049
  • 56. Who believes they could sell a LOT of product if they could just sell at a loss? Perry Belcher WhatsApp +15129715049
  • 57. We LOSE $1.00 USD 
 per sale! (We have sold 1.2M So Far)
  • 59. 100 Sales = $100 Loss 13 Generator Sales at $300 Profit Each… $3,900 Profit -$100 Loss $3,800 Profit
  • 60. 60
  • 61. 61
  • 62. 62
  • 64. 64 • $1.91 MARKETING • $2.09 AVERAGE SALES • $.18 AVERAGE PROFIT • $1.14 PROFIT ON UP SELL • (DRINK & FRIES) • $1.32 PROFITS • 721% INCREASE IN PROFIT • (ANOTHER .88 IF YOU BUY A PIE)
  • 65. 65
  • 66. 66
  • 67. ACTION 
 ITEMS 1. Identify your prospect’s “Ideal After” 2. Craft a “30-Second Sales Pitch” for your product/service 3. Architect your “Ideal Sales Conversation” CRAFT A PERFECT OFFER
  • 69. LET’S BUILD A PREDICTABLE SELLING SYSTEM WORKSHOP • 6 Core Training Modules • 24/7 Online Access • Printable Handouts & Worksheets • 20+ Copy & Paste Campaign Templates • Private 1-on-1 Access To DM Coach
  • 70. LET’S BUILD A PREDICTABLE SELLING SYSTEM WORKSHOP 1. Core Concepts of Predictable Selling 2. Architecting Your Ideal Sales Conversation 3. Identifying the Triggering Events 4. Building Your Entry-Point Offer 5. Constructing Your Predictable 
 Selling Model (TEMPLATES INCLUDED!!) 6. Launching and Scaling Your Sales Machine
  • 71. R$6000 $2000 USD This Certification Typically Sells for Over EVENT-ONLY SPECIAL OFFER Perry Belcher WhatsApp +15129715049
  • 73. R$4000 $1500 USD This Certification Typically Sells for Over EVENT-ONLY SPECIAL OFFER Perry Belcher WhatsApp +15129715049
  • 74. FIRST 67!!! I will personally review and give you feedback on your “Predictable Selling System” framework and model… Perry Belcher WhatsApp +15129715049
  • 75. R$10,000 $4000 USD My Personal Review Typically Sells for Over EVENT-ONLY SPECIAL OFFER Perry Belcher WhatsApp +15129715049
  • 76. Predictable Selling System R$6000 What You Get Today EVENT-ONLY SPECIAL OFFER (2) Content & Commerce R$4000 Total Value R$20,000 My Personal Review R$10,000
  • 77. R$20,000 You Won’t Pay Perry Belcher WhatsApp +15129715049
  • 78. R$8000 You Even Won’t Pay Perry Belcher WhatsApp +15129715049
  • 79. R$6000 Not Even … Perry Belcher WhatsApp +15129715049
  • 80. R$2,995 Today You Get Everything! for Just… Perry Belcher WhatsApp +15129715049
  • 82. Perry Belcher $30,000 USD Value Included All Day Consulting Session 
 
 In Brazil With Me! Perry Belcher WhatsApp +15129715049
  • 83. Limited 
 To 67 Seats GO TO THE BACK NOW! Perry Belcher WhatsApp +15129715049
  • 84. Perry Belcher WhatsApp +5129715049 THANK YOU!