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Grasping Social Patterns

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Christian Crumlish
Christian Crumlish

A five-minute talk for Ignite SF (Web 2.0 Expo) at DNA Lounge, Tuesday, April 22. Mainly complaining about my social media peeves and suggesting some better practices

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Grasping Social Patterns and social antipatterns ( or antisocial patterns ?) Christian Crumlish Yahoo! Design Pattern Library Yahoo! Developer Network Ignite! SF, April 22, 2008
Social Antipatterns
Don’t break email! don’t: do:
Social media is always awkward when it’s new “ Hello?” “ Is that you, Mr. Gilbert?” “ Hello?”
http://flickr.com/photos/dhbress/87105370/ ubiquity a social moment?
Permission-based stalking
Oh hai! Will u be my frend (y/n)?
laughingsquid tweeted: dear cryptic username, I would have a much better chance of recognizing you if your friend request lited your name…
natekoechley tweeted: @mediajunkie I hate that I need to spam my friends with adds/invites each time I join a new service. Painful bar to entry, often too tall.
Teach a man to be phished
Friends you may know / power-law
fimoculous tweeted: The “people you should know” list on Facebook is actually a list of people your hate.”
Portable social networks? Do let me take my network with me wherever I go. Don’t make me reassert everything each time I go somewhere new
Personal social networks? Beware the unintended consequences that come from removing data from originating context! Also , can we start saying “personal social networks”? (same initials, yay!)
Auto-faux-pas notification of rejection unsubbing / delinking or caught by the re-follow relationship status changed to “it’s complicated” I tried doing this on Facebook so I could capture a funny screenshot for this slide and my wife was not amused
“ Talk amongst yourselves. I’ll give you a topic: ‘Open Social is neither open nor social.’ Discuss.” “ Talk amongst yourselves. I’ll give you a topic: ‘OpenSocial is neither open nor social.’ Discuss.”
Open social architecture Enable interop vs. antipattern: lock-in Open APIs expose your hooks Honest broker “ fire eagle is “middlewhere”* Photo by Tal Bright: http://www.flickr.com/photos/bright/199521322 * coinage by Leonard Lin, via twitter
Open social architecture Provide utility enable others to plug in Build on existing practices semantics and microformats, conventions such as rss, standards Don’t try to own everything Photo by Tal Bright: http://www.flickr.com/photos/bright/199521322
“social” design, guerilla usability. Live inside your social apps, design them from the inside out.
Thank You! Christian Crumlish design.yahoo.com

More Related Content

Grasping Social Patterns

  • 1. Grasping Social Patterns and social antipatterns ( or antisocial patterns ?) Christian Crumlish Yahoo! Design Pattern Library Yahoo! Developer Network Ignite! SF, April 22, 2008
  • 3. Don’t break email! don’t: do:
  • 4. Social media is always awkward when it’s new “ Hello?” “ Is that you, Mr. Gilbert?” “ Hello?”
  • 7. Oh hai! Will u be my frend (y/n)?
  • 8. laughingsquid tweeted: dear cryptic username, I would have a much better chance of recognizing you if your friend request lited your name…
  • 9. natekoechley tweeted: @mediajunkie I hate that I need to spam my friends with adds/invites each time I join a new service. Painful bar to entry, often too tall.
  • 10. Teach a man to be phished
  • 11. Friends you may know / power-law
  • 12. fimoculous tweeted: The “people you should know” list on Facebook is actually a list of people your hate.”
  • 13. Portable social networks? Do let me take my network with me wherever I go. Don’t make me reassert everything each time I go somewhere new
  • 14. Personal social networks? Beware the unintended consequences that come from removing data from originating context! Also , can we start saying “personal social networks”? (same initials, yay!)
  • 15. Auto-faux-pas notification of rejection unsubbing / delinking or caught by the re-follow relationship status changed to “it’s complicated” I tried doing this on Facebook so I could capture a funny screenshot for this slide and my wife was not amused
  • 16. “ Talk amongst yourselves. I’ll give you a topic: ‘Open Social is neither open nor social.’ Discuss.” “ Talk amongst yourselves. I’ll give you a topic: ‘OpenSocial is neither open nor social.’ Discuss.”
  • 17. Open social architecture Enable interop vs. antipattern: lock-in Open APIs expose your hooks Honest broker “ fire eagle is “middlewhere”* Photo by Tal Bright: http://www.flickr.com/photos/bright/199521322 * coinage by Leonard Lin, via twitter
  • 18. Open social architecture Provide utility enable others to plug in Build on existing practices semantics and microformats, conventions such as rss, standards Don’t try to own everything Photo by Tal Bright: http://www.flickr.com/photos/bright/199521322
  • 19. “social” design, guerilla usability. Live inside your social apps, design them from the inside out.
  • 20. Thank You! Christian Crumlish design.yahoo.com