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Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Emozioni
Credenze
Preferenze
Percezioni
Risposte fisiche e
psichiche
Source: ISO 9241-210:2010; Law, Vermeeren, Hassenzahl, & Blythe, 2007.
Interazione
Abilità fisiche
Obiettivi
Piani
Valori
Credenze
Esperienze precedenti
Aspettative
Usabiltà
Interazione
con oggetto
o sistema
Pre-uso Uso Post-uso
Sistema di
offerta
prodotto -
servizio
Situazione
Oggettodiindagine
Usability
UX
Usabilità
Interaction
design
Human
Computer
Inteaction
User
Centred
design
Psicologia
cognitiva
Ergonomia
cognitiva
Human
factors
Visual
Design
User
Interfac
e Design
Information
Architecture
Source: Pascquini & Giomi, 2014
Emozioni
Credenze
Preferenze
Percezioni
Risposte fisiche e
psichiche
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Source: Sap, 2012.
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Source: Ries, 2011; Gothelf & Seiden, 2013
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
DISCOVERY VALIDATION EFFICIENCY SCALE SUSTAIN RENEWAL
Source: Blank & Dorf, 2012
Source: Gilmore & Pine, 1999
Source: Gilmore & Pine, 1999
Commodity
Prodotti
Servizi
Esperienze
Source: Zeithaml, Bitner et al 2006
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Photo from: Smashing Magazine, Andrew Follett
Source: Sinek, 2011
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Aiuta a visualizzare il progetto di lungo periodo e ad entrare
in empatia con gli obiettivi della committenza.
Source: de Chernatony, 2012
TRIPPY
Trippy propone una soluzione
“Pinterest‐style” in cui l’utente
può aggregare e condividere
informazioni espunti per la
preparazionedi un viaggio,
riceveresuggerimenti su
itinerari,luoghi eattivitàda
altri utenti,lasciarsi ispirare
dallepersonecon passioni
affini.
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Customization
Community
Convenienc
e
Choice
Cost
reduction
Content
Source: Chaffey, 2004
Source: Servicedesigntools.org
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
2014
2012
2013
2015
2013 2015
Source: Designer Fund
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design
Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design

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Explore Talks on "User Experience & User Interface Design" / UX Design is Business Design