Corporate Presentation - WebonRetail
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The document introduces WebonRetail.com, an assisted DIY website platform. It addresses common customer pain points and fears about building a website through unique selling points like assisted design, pay later options, and built-in SEO. The platform aims to make website design and publishing easy. It also discusses growth strategies like expanding coverage through partnerships and the product offering through additional services.
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Corporate Presentation - WebonRetail
- 2. “Assisted” Do It Yourself Website PlatformThe Easiest Way ToDesign, Build, Publish and Maintain A WebsiteMarket AcceptanceSales and Marketing FootprintServiceHigh Conversion Rate Price Point Product Value Direct Sales TeamDelhi (NCR)National Marketing Channel- 105 City National Marketing with Reliance World As Retail Associate- MTS – MBLAZE National OfferNational Reseller NetworkCreating value in distribution network for building “Franchisee” and Business Associates as individual entrepreneurs.Disruptive MarketingBuilt for 100% SatisfactionAssisted Initiation & ExecutionPay LaterReady and DeployedIndigenous Technology on an Advanced Hybrid Network of “Dedicated” Servers + “Cloud” Network.Vernacular SupportWebsite in 14 Scripts of Languages of Indian Origin Provide Value To Customers and Channel To Build Dominant Market Position
- 3. Service – WebonRetail.comGo OnlineUpload Content & PicturesChose A DesignOpen your selected website in an editable format.
- 4. Simply replace the text and images.
- 6. Add Search Engine Keywords (Meta tags)DesignBuildPublish100s of designs available
- 9. Book a Domain – If you need one.
- 10. Publish at a click of a button.
- 11. If you already have a Domain Name just map your website to it. The Process Is Easy and FastNow You Are Just A Click Away From Being Online With Your Live Website
- 12. WebonRetail.com – VernacularServe Local – Build Your Website In The Language Of Your Choice
- 13. Scope of Website DesigningA Huge Potential “India ranks 4th in the world in internet use with 81 million internet users all over the country” [Source: Economic Times, 1st December, 2008]. 99% of individuals who are online use Internet for communication and authenticating business and individual identity. Unfortunately only 28% of businesses and a very small fraction of individuals have websites. [Source: IAMAI (Internet And Mobile Association of India)] There are a huge number of businesses and individuals yet to subscribe to a website.
- 14. Industry LayoutCost Of Solution (Revenue Per Customer)Potential Market SizeLocal IT Companies &Very CrowdedLocal Web Designers
- 15. Who Needs A Website?Just a few years back the question of who needs a mobile was being asked. Today you know the answer – Just about EveryoneLike mobiles a website is becoming a necessity. Business or Personal these are few examples of who needs a Website: When “Website” is cheaper than “Mobile Phone”
- 30. “Assisted” Do It Yourself Website PlatformDesign, Build, Publish and MaintainAddressing Customer’s Pain Points & FearsWithUnique Selling Points (USP) Only AvailableOn
- 31. Addressing Customer Pain PointsAssisted DIYWe Build It For YouContent WritingPay LaterBuilt In – SEO & SESDownload To CDWeb on Retail has a very unique model of “Assisted - DIY”.
- 32. Assisted Execution is a program that provides our customer with an in-person initial handholding to build their website on WebonRetail.com
- 33. Using content provided by the customer WebonRetail.com can build the website at an additional fee.
- 34. All the customer has to do is select a design and provide the content to WebonRetail.com team.
- 35. After a brief interview of the customer and understanding the customer’s business the WebonRetail.com team can provide content writing facility at an additional fee.
- 36. All the customer has to do is select the design.
- 37. Web on Retail has a “Pay Later” Policy.
- 38. We are confident of our product and we give the customer full access to build a fully working model of their Website. The customer Pays only if they like the Website they have made.
- 39. Web on Retail has a built in “Search Engine Optimization” using Page Title and Site Keywords.
- 40. WebonRetail.com also provides service to submit the customer’s website to various “Search Engines”.
- 41. Web on Retail provides the customer a function to download their site to a CD.
- 42. This provides the customer a mirror copy of their website along with the web design to host it some were else.Addressing Customer Pain Points“Assisted” Do It Yourself Website PlatformDesign, Build, Publish and Maintain A WebsiteAssisted DIYWe Build It For YouWe Write It For YouFear #1: How Do I Build It?I Need A Website ButHow Do I Use The Platform?I Need A Website But How Do I Find Time To Build It?I Need A Website ButI Do Not Know What To Write?Answer: USP #1Web on Retail has a very unique model of “Assisted - DIY”.
- 43. Assisted Execution is a program that provides our customer with an in-person initial handholding to build their website on WebonRetail.com at no additional fee.
- 44. Using content provided by the customer WebonRetail.com can build the website at an additional fee.
- 45. All the customer has to do is select a design and provide the content to WebonRetail.com team.
- 46. After a brief interview of the customer and understanding the customer’s business the WebonRetail.com team can provide content writing service at an additional fee.
- 47. All the customer has to do is select the design.Only AvailableOn
- 48. Addressing Customer Pain PointsWhat You See Is What You GetBe Sure Before you PayPay Later PolicyFear #2: Advance Payment – No Way?I Need A Website But I Do Not Want To Pay Before I See The Website Design & A Full Working Prototype?Answer: USP #2Web on Retail has a “Pay Later” Policy.
- 49. We are confident of our product and we give the customer full access to build a fully working model of their Website.
- 50. The customer Pays only if they like the Website they have made.
- 51. The Payment Gateway is strategically placed after the customer had designed a working website and would like to “Publish”. Only AvailableOn
- 52. Addressing Customer Pain PointsMarket Your WebsiteBuilt In – SEO & SESFear #3: How Will My Customers Find Me?I Need A Website But Will My Website Come Up On the Google or Other Search Engines?Answer: USP #3Web on Retail has a built in “Search Engine Optimization” using Page Title and Unlimited Site Keywords.
- 53. WebonRetail.com also provides service to submit the customer’s website to various “Search Engines”.
- 54. A Website Analysis provided on paid basis to help you bring your website on the top pages of “Search Engines” such as Google.Only AvailableOn
- 55. Addressing Customer Pain PointsDo Not Worry About Making a Mistake OrChanging Web Identity From Time To TimeFree & Unlimited Design ChangesFear #4: What If I Have To Re-Design?What If I Would Like To Change My Design Because I Want To Give My Website A New Look? Answer: USP #4Web on Retail provides the customer a function to download their site to a CD.
- 56. This provides the customer a mirror copy of their website along with the web design to host it some were else.
- 57. The customer will however not have any of the powerful website editing and publishing features of WebonRetail.com.
- 58. WebonRetail.com would like to increase customer loyalty but not by binding a customer but providing them the best possible platform to “Design, Build, Publish and Maintain” their website.Only AvailableOn
- 59. Addressing Customer Pain PointsYou Can Address Your Local Business In Your Local Language ScriptFear #5: What If My Audience is Vernacular?I Need A Website But My Customers Do Not Understand English and Read Local Language More Easily?Answer: USP #5Serve Local – Build Your Website In The Language Of Your ChoiceOnly AvailableOn
- 60. Addressing Customer Pain PointsTake Your Content And DesignWhen You Decide to Leave Our ServicesDownload To CDFear #6: What Is My Exit Option?I Need A Website I Like Your Service But What If I Find a Better Solution Or I Just Want To Exiit?Answer: USP #6Web on Retail provides the customer a function to download their site to a CD.
- 61. This provides the customer a mirror copy of their website along with the web design to host it some were else.
- 62. The customer will however not have any of the powerful website editing and publishing features of WebonRetail.com.
- 63. WebonRetail.com would like to increase customer loyalty but not by binding a customer but providing them the best possible platform to “Design, Build, Publish and Maintain” their website.Only AvailableOn
- 64. Web on Retail Sales Channel Strategy
- 65. Current Strategic Market and FocusAllIndia
- 66. Key Growth DriversExpand CoverageExpand Product
- 67. Key Growth Drivers – Expand CoveragePartner NetworkDirect Sales / Support ForceStrategic AlliancesBuild Franchise NetworkScaling The OrganizationForm Partnerships and Marketing AgreementsCollaborate and Join Hands for mutual growth.REACH > High Demand & Huge Untapped MarketProviding Local Area Assistance – Major Influencers For Customer Acquisitions
- 68. Key Growth Drivers – Expand ProductVAS / WidgetsAdjacent SpacesAd RevenuesDomain RegistrarContent WritingSite AnalyticsVideo MapsCalendarAggregate User Base & Reseller Network To Generate Ad RevenueE-CommerceMobile Phone PublishingCollaborationValue Proposition > Look Ahead Plan To Upgrade Customer OfferingsGenerate Higher Revenues Per User
- 69. Come And Join Hands With Us For The Fastest Growing Opportunity In IndiaThank You