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An introduction to the Cloud


Craig Walker, CTO               @storminwalker
So what is the Cloud?
It’s not using a laptop on a mountain...
or on an airplane...
Unless you’ve been living
     under a rock...
   you’re in the Cloud
Cloud Xero #1 - Intro to Cloud Computing
Cloud Xero #1 - Intro to Cloud Computing
Cloud Xero #1 - Intro to Cloud Computing
Cloud Xero #1 - Intro to Cloud Computing
Cloud Xero #1 - Intro to Cloud Computing
So what is the Cloud?
So what is the Cloud?
It is computing on the Internet.
The mainframe era...
with the client-server era...
Cloud Xero #1 - Intro to Cloud Computing
Cloud Xero #1 - Intro to Cloud Computing
Cloud Xero #1 - Intro to Cloud Computing
The Cloud
Out of the box and into the cloud


                             On-Premise
                              Applications
                                 Data
                You manage        O/S
                             Virtualization
                                Servers
                                Storage
                              Networking
Out of the box and into the cloud


                    On-Premise                    Infrastructure
                                                   (as a Service)




                                     You manage
                     Applications                   Applications
                        Data                            Data
                         O/S                             O/S
       You manage




                                                                     Managed by vendor
                    Virtualization                  Virtualization
                       Servers                         Servers
                       Storage                        Storage
                     Networking                     Networking
Out of the box and into the cloud

                                            Infrastructure                           Software
             On-Premise                                                             (as a Service)
                                              (as a Service)




                               You manage
              Applications                    Applications                         Applications
                  Data                            Data                                 Data




                                                                                                     Managed by vendor
                   O/S                             O/S                                  O/S
You manage




                                                               Managed by vendor
              Virtualization                  Virtualization                       Virtualization
                 Servers                         Servers                              Servers
                Storage                          Storage                             Storage
              Networking                       Networking                          Networking
Out of the box and into the cloud

             Infrastructure                                        Hosted                              Software
              (as a Service)                                     Applications                          (as a Service)
You manage




               Applications                                       Apps    Apps                          Applications


                                                    You manage
                   Data                                           Data     Data                             Data




                                                                                                                        Managed by vendor
                                                                                   Managed by vendor
                    O/S                                           O/S      O/S                              O/S
                                Managed by vendor




               Virtualization                                     Virtualization                       Virtualization
                  Servers                                            Servers                              Servers
                 Storage                                            Storage                               Storage
               Networking                                          Networking                           Networking
But why the Cloud?
Anytime. Anywhere. Any device.
Simplification of IT
No more upgrades!
No more upgrades!
Meter up, meter down...
No more server rooms...
No more server rooms...
Disaster Recovery
Business Continuity
Queensland, Australia - 2011/2012
We picked up our laptops on Friday afternoon and
              went out the door with them. Because we can work
              from anywhere we had not one hour of downtime &
              enjoyed working from the coffee shop & our lovely
              park across the road...
              We didn’t have to worry about ensuring everything
              had backed up correctly.
              We didn’t have to worry about disks to re-install
              software on computers.
              Other than where to see our clients we didn’t have
              to worry about anything at all.


     @growthwise
http://www.growthwise.com.au/our-flooded-office-experience/
Christchurch, New Zealand - February 22, 2011
Our building was damaged��� the 2 buildings next to
                us came down.
                Initially made sure everyone was OK & told them to
                take a day or 2 to make sure their families were OK.
                On Friday that week we met at my house for lunch &
                told war stories.
                On Monday everyone turned up at my house with
                whatever laptops they could find & started working,
                processing everyone's January GST returns due that
                day.
                As long as we had an Internet connection we could
                carry on.


 @djcaSidekick
http://www.stuff.co.nz/the-press/business/6333225/Accounting-firm-shifts-to-the-cloud
Reduced Cost
Capex → OpEx
Total cost of ownership

         The old way                                         The cloud way
 BUSINESS SOFTWARE            SELF MANAGED SERVERS
 Word, Excel                  Server hardware
 Exchange                     Networking infrastructure
 Sharepoint                   Server operating system,
                              virus scanner, firewalls, etc
 ACCOUNTING SOFTWARE          Server(s) support and
                              updates
 Quickbooks, Sage PeachTree
                              Software licenses
                              Software maintenance
 PRACTICE SOFTWARE            Upgrades & maintenance
 Thompson Reuters             Storage/backups




        $10,000’s (up front)
                                                             $100’s (per month)
           $$$ (ongoing)
Value
Times are tough
      Global                 Changing            Organization
     economic                strategies           demands
     downturn




 •   limited credit      •    budgets cut        •   do more with less
                                                     & do it better
 •   shrinking markets   •    projects stalled
                                                 •   find new markets
 •   deficit spending     •    lost resources
                                                 •   innovate
Transform your business
•   Democratization of computing
•   Reduced time to value
•   Limitless scale
•   Forces agility
•   Gives you reach
•   Provides opportunities to re-invent with limited disruption



    The cloud dissolves time, space & geography
Fake SaaS vs Real SaaS
Multi-tenancy
Hosted Apps vs SaaS
                Hosted apps                                             SaaS
New versions released yearly (if you’re lucky) &
                                                       Xero does 10-12 release pa (versionless)
             may not be applied

                                                   Bug fixes, updates, enhancements instantaneous
   Updates per customer, requires outage
                                                                   & for everyone

         Same crappy user experience                  UX designed for the web - rich, sleek and
           (designed for desktop)                         productive Internet experiences

      Can only handle small numbers of
                                                        Designed to scale with your business
              concurrent users

      Less durable & limited by hardware                              Unlimited

     Support provided by hosted vendor             Free, full, support provided by the vendor (who
        but not by software vendor                                controls everything)

                                                             Backups running constantly
               Backups nightly
                                                                   (no data loss)

                                                               Reduced cost structure
              High cost structure
                                                                (economies of scale)
Caveat Emptor:
if it’s not multi-tenant,
        it’s not SaaS
How do you measure up?

   Average hourly rate
   Write offs
   WIP/lock up days
   Revenue : Salary ratio
   Average fee per client
   Debtor days
   Net profit before tax %
How do you measure up?

   Average hourly rate
   Write offs
   WIP/lock up days
   Revenue : Salary ratio
   Average fee per client
   Debtor days
   Net profit before tax %
Efficient
   Real Time
             Integrated
 Connected           Smart

The cloud opportunity
The cloud opportunity for accountants

OLD WAY                  Friction               CLOUD WAY             No Friction
Ask client for datafile                          Login to Xero
Remind client to send the datafile               Compile reports
Check email & save datafile to hard drive        Review data & make adjustments
Remember client’s password & version
Upload to my copy of the software
Compile reports
Review data & make adjustments
Send file back to client
Explain & remind how to overwrite current file




               $$$                                        No cost!
Old way: customize reports for each client



       REPORTS     REPORTS     REPORTS         REPORTS
                                           REPORTS       REPORTS      REPORTS




      Customize   Customize   Customize   Customize Customize        Customize


       REPORTS     REPORTS     REPORTS     REPORTS
                                               REPORTS   REPORTS      REPORTS




      Customize   Customize   Customize   Customize      Customize   Customize
Cloud way: customize for groups of clients


    REPORTS   REPORTS   REPORTS   REPORTS   REPORTS   REPORTS




    REPORTS   REPORTS   REPORTS   REPORTS   REPORTS   REPORTS




    REPORTS   REPORTS   REPORTS   REPORTS   REPORTS   REPORTS




      Customize           Customize           Customize
The Single Ledger

     For the                        For the
accounting practice              small business

    General ledger      Shared        Invoicing
                                       Debtors
 Financial statements    data
                                     Creditors
 Management reports
                                   Expense claims
     Fixed assets
                                      Contacts
The SaaS accounting journey

                      payment graph
                                       business network
      group buying


                                                     smart
                           invoicing
                EDI
                             portal                          notifications
  bank feeds

                      connected                                    benchmarking
                                             API
  multi-user
                            payments                        leads and
           anywhere
                                                          opportunities
online         anytime
                                            mobile
You can see your clients business in real time...
Get alerts when something is wrong...
Provide benchmarking across your client base...
Become the Virtual CFO
Cloud Xero #1 - Intro to Cloud Computing
Your clients’ business in your pocket...
Anytime. Anywhere. Real time.
Demo
So how do you get started?
Get some advice
•   Classify your information
    assets
•   Determine your
    requirements & risks
•   Do some sums on your
    ROI
    •   hardware/software
        savings
    •   organizational
        efficiency
    •   organization growth
Identify the low hanging fruit
Research the vendors
Research your vendors
•   Check their reputation - but remember size isn’t everything
•   Security
     • understand how secure your data has to be & how the vendor
       solves your security problems
•   Data protection
    • how do they protect your data?

    •   what’s their backup strategy?
    •   how can you get the data out?
    •   who owns the data? (Note: YOU DO!)
•   Reliability/availability
    • what’s their service level agreement?
Try before you buy!
Beautiful accounting software
Questions?
Beautiful accounting software

More Related Content

Cloud Xero #1 - Intro to Cloud Computing

  • 1. An introduction to the Cloud Craig Walker, CTO @storminwalker
  • 2. So what is the Cloud?
  • 3. It’s not using a laptop on a mountain...
  • 4. or on an airplane...
  • 5. Unless you’ve been living under a rock... you’re in the Cloud
  • 11. So what is the Cloud?
  • 12. So what is the Cloud? It is computing on the Internet.
  • 19. Out of the box and into the cloud On-Premise Applications Data You manage O/S Virtualization Servers Storage Networking
  • 20. Out of the box and into the cloud On-Premise Infrastructure (as a Service) You manage Applications Applications Data Data O/S O/S You manage Managed by vendor Virtualization Virtualization Servers Servers Storage Storage Networking Networking
  • 21. Out of the box and into the cloud Infrastructure Software On-Premise (as a Service) (as a Service) You manage Applications Applications Applications Data Data Data Managed by vendor O/S O/S O/S You manage Managed by vendor Virtualization Virtualization Virtualization Servers Servers Servers Storage Storage Storage Networking Networking Networking
  • 22. Out of the box and into the cloud Infrastructure Hosted Software (as a Service) Applications (as a Service) You manage Applications Apps Apps Applications You manage Data Data Data Data Managed by vendor Managed by vendor O/S O/S O/S O/S Managed by vendor Virtualization Virtualization Virtualization Servers Servers Servers Storage Storage Storage Networking Networking Networking
  • 23. But why the Cloud?
  • 28. Meter up, meter down...
  • 29. No more server rooms...
  • 30. No more server rooms...
  • 34. We picked up our laptops on Friday afternoon and went out the door with them. Because we can work from anywhere we had not one hour of downtime & enjoyed working from the coffee shop & our lovely park across the road... We didn’t have to worry about ensuring everything had backed up correctly. We didn’t have to worry about disks to re-install software on computers. Other than where to see our clients we didn’t have to worry about anything at all. @growthwise http://www.growthwise.com.au/our-flooded-office-experience/
  • 35. Christchurch, New Zealand - February 22, 2011
  • 36. Our building was damaged… the 2 buildings next to us came down. Initially made sure everyone was OK & told them to take a day or 2 to make sure their families were OK. On Friday that week we met at my house for lunch & told war stories. On Monday everyone turned up at my house with whatever laptops they could find & started working, processing everyone's January GST returns due that day. As long as we had an Internet connection we could carry on. @djcaSidekick http://www.stuff.co.nz/the-press/business/6333225/Accounting-firm-shifts-to-the-cloud
  • 39. Total cost of ownership The old way The cloud way BUSINESS SOFTWARE SELF MANAGED SERVERS Word, Excel Server hardware Exchange Networking infrastructure Sharepoint Server operating system, virus scanner, firewalls, etc ACCOUNTING SOFTWARE Server(s) support and updates Quickbooks, Sage PeachTree Software licenses Software maintenance PRACTICE SOFTWARE Upgrades & maintenance Thompson Reuters Storage/backups $10,000’s (up front) $100’s (per month) $$$ (ongoing)
  • 40. Value
  • 41. Times are tough Global Changing Organization economic strategies demands downturn • limited credit • budgets cut • do more with less & do it better • shrinking markets • projects stalled • find new markets • deficit spending • lost resources • innovate
  • 42. Transform your business • Democratization of computing • Reduced time to value • Limitless scale • Forces agility • Gives you reach • Provides opportunities to re-invent with limited disruption The cloud dissolves time, space & geography
  • 43. Fake SaaS vs Real SaaS
  • 45. Hosted Apps vs SaaS Hosted apps SaaS New versions released yearly (if you’re lucky) & Xero does 10-12 release pa (versionless) may not be applied Bug fixes, updates, enhancements instantaneous Updates per customer, requires outage & for everyone Same crappy user experience UX designed for the web - rich, sleek and (designed for desktop) productive Internet experiences Can only handle small numbers of Designed to scale with your business concurrent users Less durable & limited by hardware Unlimited Support provided by hosted vendor Free, full, support provided by the vendor (who but not by software vendor controls everything) Backups running constantly Backups nightly (no data loss) Reduced cost structure High cost structure (economies of scale)
  • 46. Caveat Emptor: if it’s not multi-tenant, it’s not SaaS
  • 47. How do you measure up? Average hourly rate Write offs WIP/lock up days Revenue : Salary ratio Average fee per client Debtor days Net profit before tax %
  • 48. How do you measure up? Average hourly rate Write offs WIP/lock up days Revenue : Salary ratio Average fee per client Debtor days Net profit before tax %
  • 49. Efficient Real Time Integrated Connected Smart The cloud opportunity
  • 50. The cloud opportunity for accountants OLD WAY Friction CLOUD WAY No Friction Ask client for datafile Login to Xero Remind client to send the datafile Compile reports Check email & save datafile to hard drive Review data & make adjustments Remember client’s password & version Upload to my copy of the software Compile reports Review data & make adjustments Send file back to client Explain & remind how to overwrite current file $$$ No cost!
  • 51. Old way: customize reports for each client REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS Customize Customize Customize Customize Customize Customize REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS Customize Customize Customize Customize Customize Customize
  • 52. Cloud way: customize for groups of clients REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS REPORTS Customize Customize Customize
  • 53. The Single Ledger For the For the accounting practice small business General ledger Shared Invoicing Debtors Financial statements data Creditors Management reports Expense claims Fixed assets Contacts
  • 54. The SaaS accounting journey payment graph business network group buying smart invoicing EDI portal notifications bank feeds connected benchmarking API multi-user payments leads and anywhere opportunities online anytime mobile
  • 55. You can see your clients business in real time...
  • 56. Get alerts when something is wrong...
  • 57. Provide benchmarking across your client base...
  • 60. Your clients’ business in your pocket...
  • 62. Demo
  • 63. So how do you get started?
  • 64. Get some advice • Classify your information assets • Determine your requirements & risks • Do some sums on your ROI • hardware/software savings • organizational efficiency • organization growth
  • 65. Identify the low hanging fruit
  • 67. Research your vendors • Check their reputation - but remember size isn’t everything • Security • understand how secure your data has to be & how the vendor solves your security problems • Data protection • how do they protect your data? • what’s their backup strategy? • how can you get the data out? • who owns the data? (Note: YOU DO!) • Reliability/availability • what’s their service level agreement?