catalog_09_web
- 1. ThE EXPErT’s VOiCE ®
Apress Catalogue
winter/spring 2009
.NET Database and SQL
friends of ED Business of Technology
Game Development Java™ Technology
firstPress Macintosh
Open Source Windows
Web Development Mobile Development
- 2. WElcomE
With a great deal of pleasure and satisfaction, I introduce to you our new and
rapidly growing line of titles for all things Mac OS X and iPhone. Authors, editors,
reviewers, and a good many production staff have worked hard to bring these
http://www.apress.com books to fruition, and we trust you’ll find them as exciting as we do.
For those starting out in Mac OS X development or coming from other development
environments, we have created a “Learn” series to get you up and running fast. At
the heart of this series is our just-published Learn Objective-C on the Mac, written
by well-known Mac experts Scott Knaster and Mark Dalrymple.
http://www.friendsofed.com Perhaps the most exciting area of development is for iPhone applications of all
sorts. Beginning iPhone Development: Exploring the iPhone SDK has quickly
become the best-selling iPhone book, and it’s no wonder. The inimitable Dave Mark
and coauthor Jeff LeMarche have created a classic of completeness wrapped in
one of the most readable developer books published in years.
We’ve also updated Dave Mark’s legendary Learn C on the Mac, one of the finest
http://eBookshop.apress.com books to teach basic programming ever written. And it’s purely for Mac users, so
one can go straight from Learn C, to tackle Learn Objective-C, and then move
on to Learn Cocoa for the Mac, which will be available soon after Apple ships
Snow Leopard. This will also bring an update to our successful end-user-oriented
Leopard title, which we intend to release as Learning Mac OS X Snow Leopard.
For Snow Leopard, we are also planning a newly updated version of our best-
selling AppleScript book aimed squarely at industry professionals who need
http://www.apress.com/ebook/firstpress
AppleScript to automate complex workflows and create unified procedures
across a range of applications. We’ll also be addressing the more-experienced
professionals with a series of “Pro” titles: Pro Xcode and Pro Cocoa Frameworks in
particular.
In 2009 you’ll see a lot of growth in our lineup of Mac OS X and iPhone developer
titles. We’re planning a series of iPhone books based on applications shipping from
http://www.apress.com/tradesite the iTunes App Store. Our first, iPhone Game Projects, will include 0 chapters
written by 0 different developers covering 0 popular and highly rated games. This
will be followed by iPhone Web Apps, and then by iPhone User Interface Design.
Finally, much of the growth in the ranks of Mac OS X and iPhone developers is
coming from developers moving from other platforms. This was particularly evident
at Apple’s 2008 Worldwide Developer’s Conference. We’re planning to publish Mac
http://apress.com/academic OS X for Java Developers, as well as iPhone Applications for Flash Developers, in
the second half of 2009 and have plans to add similar titles.
Our goal at Apress is to publish books that help you get ahead, succeed in your
daily work, and open your minds to new and better ways of doing things. We
believe we’re off to a good start with our brand-new lineup of Mac OS X and
iPhone titles. As you can tell, we’ve got big plans taking shape for 2009. So write to
us and tell us what you’d like to see and what would help make you a better, more
efficient, and satisfyingly productive developer. Thanks for reading, and I wish you
good skill.
Clay Andres,
Editor, Mac OS X
clayandres@apress.com
Toll Free: 1-800-SPRINGER (1-800-777-4643) E-mail: orders-ny@springer.com www.apress.com
- 3. WElcomE
Table of Contents Portability Just Got…Well, More Portable!
W ith a proven ability to publish leading books in the industry, Apress
continues to provide practical programming solutions and bring you
books that feature industry-leading authors who have their fingers on the pulse of
A press understands that eBooks are a staple in any programmer’s or developer’s
diet. While the old-fashioned paper format is still best for browsing the pages of a
reference book, an eBook is essential when it comes to code samples and portability.
today’s technology demands. In order to stay ahead of the pack, the combination of paper and screen is the only way
to go, which is why we are offering the PDF version to any content-rich, page-heavy
.NET . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3 Apress book for $0. You can easily find and copy code—or walk through examples by
Database/SQL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4 quickly toggling between instructions and the application. Even simultaneously tackling
a donut, diet soda, and complex code becomes simplified with hands-free eBooks!
friends of ED. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .5
Once you purchase your book, getting the $0 companion eBook is simple:
Business of Technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6
• Visit www.apress.com/promotion/tendollar.
Game Development . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6
• Complete a basic registration form to receive a randomly generated question about
Java™ Technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7 this title.
firstPress . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .8 • Answer the question correctly in 60 seconds, and you will receive a promotional
code to redeem for the $0 eBook.
Macintosh. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .9
Spotlight on User Groups . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10
Open Source . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .12 Downloading Code
M
Web Development . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .13 any Apress and friends of ED titles feature accompanying files that can be
Windows. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .15 downloaded from www.apress.com or www.friendsofed.com, respectively.
Moble Development . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .16 An advantage of offering files for download, rather than providing a CD, is that we can
update any files even after a book publishes, should the need arise. And perhaps more
Title Index. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .17
importantly, this approach helps keep book costs down, which makes our books an
Author Index. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .19 even better value for your money.
Order Form. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .21
Ordering Information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .24
Stay One Step Ahead of the Technology Curve
A press’s firstPress technical briefs explore emerging technologies that have the
potential to be critical for tomorrow’s industry. Short, highly focused, and written by
experts, Apress’s firstPress books are electronic documents published to save you time
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Visit www.apress.com/ebook/firstpress for a list of available titles.
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2 www.apress.com Toll Free: 1-800-SPRINGER (1-800-777-4643) E-mail: orders-ny@springer.com
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Beginning ASP.NET 3.5 E-Commerce in Beginning C# 2008 Objects: From
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STEVEN SANDErSON
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friends of ED
Foundation ActionScript 3.0 Image The Essential Guide to Flash CS4 with
Effects ActionScript
TODD YArD PAuL MILBOurNE, MIChAEL BOuChEr, ChrIS KAPLAN
May 2009 February 2009
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3.0 Animation takes you further along the road to be-
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rEX VAN DEr SPuY
DAVID POWErS
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PETEr ELST, MArCO CASArIO, zACh STEPEK,
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KOEN DE WEgghELEIrE 976 pp. | $49.99 | Softcover
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Learn how to create sophisticated Flash-based mobile PHP Object-Oriented Solutions
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Web Standards Solutions, Second
Foundation ActionScript 3.0 for Flash Edition
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buSINESS oF TEchNoloGy GamE DEVEloPmENT
Don’t Spend a Dime: The Path to Beginning XNA 3.0 Game Programming:
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JAMES FLOYD KELLY ALEXANDrE SANTOS LOBãO, BruNO PErEIrA EVANgELISTA,
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Packed with the practical, hands-on guidance and tech-
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Completely updated for XNA .0, expert Riemer
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JASON NEuMANN
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Founders at Work: Stories of Startups’
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JESSICA LIVINgSTON
September 2008
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On the Way to the Web: The Secret
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MIChAEL A. BANKS
July 2008
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248 pp. | $22.99 | Hardcover
6 www.apress.com Toll Free: 1-800-SPRINGER (1-800-777-4643) E-mail: orders-ny@springer.com
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- 11. SPoTlIGhT oN uSER GRouPS
Polish SQL Server Users Group In addition to their networking and educational achievements,
the user group is also active in charity and community work.
In January 2009, BDNug will be sending a team to the We
Polish SQL Server users group (PLSSug), with over 500
Are Microsoft coding event for charities in Dallas, Texas. Also
registered users, is one of the biggest of all user groups in
in 2009, they will be hosting the Oklahoma give Camp to
Poland. This year we organized over 55 meetings across the
provide applications for worthy causes. In addition, members
country, and we were present at all IT conferences, not only
will be at the Bartlesville high School Career Fair where they
those in Poland. The last conference, SQL Server Energy
will be enlightening middle school and high school kids on
Launch, took place 22 November 2009 in Katowice, and
the joys of programming. BDNug will also be working with
we had over 00 attendees. At least 0 people gather every
the Bartlesville District Science Fair on a new web site for
meeting, with attendance in the Silesia region reaching over
200 that will handle registrations as well as marketing. In
50!
2009 BDNug will be helping form the Bartlesville Database
Our goals for the next year are to open new sites (in two-to- Professional user group, as well as helping in furthering the
three cities), take part in conferences and organize at least advancement of the Bartlesville SharePoint user group.
three, and find new speakers.
With a focus on cooperation and a drive to give back to both
the technical community and the region at large, BDNug is
positioned to be a major force in the region in the upcoming
years. Membership is open to individuals interested in
learning more about the current or future Microsoft software
stack or who want the opportunity to network with other
Microsoft professionals. Anyone interested in learning more or
attending one of their meetings can find more information at
the following web sites.
Bartlesville .NET user group: http://www.bdnug.com/
Bartlesville SharePoint user group: http://sharepoint.bdnug.com
Bartlesville Database Professional user group: http://dba.bdnug.com
Oklahoma give Camp: http://www.okgivecamp.com
PDXPHP
Speakers at a PLSSUG Meeting
PDXPhP came to life in 200 and has been growing and
evolving ever since. We provide a community forum for
Bartlesville .NET User Group programmers, designers, and web enthusiasts alike to meet
and learn about the PhP scripting language and related
The Bartlesville .NET user group, or BDNug, is one of the technologies.
fastest growing user groups in the region. Since its founding
in May of 2008, the group has over 60 active members To learn more, visit http://www.pdxphp.org and plan to attend
attending monthly meetings. The group received INETA one of our monthly meetings.
certification in September of 2008 and will be incorporated
as a not-for-profit 50(c) corporation by the end of 2008.
They have hosted prominent speakers such as zain Naboulsi,
David Walker, and ray Lewallen.
The membership of BDNug contains a host of talent and
expertise. The president of the group, Jason Townsend, was
recognized by INETA as a Community Champion in 2008 for his
contributions to the development community. The membership
itself has many years of experience with Microsoft products
and has positioned itself as the vanguard for the adoption
of newer offerings such as Silverlight, LINQ, and Windows
Communication Foundation. Through the use of social media
such as blogs and sites such as LinkedIn, MySpace, and
Facebook, BDNug members can share their expertise with
other developers and IT staff worldwide. Members are also
active in other events in the region, including Tulsa Tech Fest.
They also work closely with other user groups in the region, Members chatting with Rasmus Lerdorf after a PDXPHP
such as the Tulsa .NET user group. meeting during OSCON 2006
0 www.apress.com Toll Free: 1-800-SPRINGER (1-800-777-4643) E-mail: orders-ny@springer.com
- 12. SPoTlIGhT oN uSER GRouPS
Southeast Valley .NET User
Group
It all started on a cold (5 degree) day in Chandler, Arizona,
back in January 2008, when a few developers talked about
wanting a lunch for local technology professionals to meet
and chat. From that discussion Tech Lunch South and the
Southeast Valley .NET user group was formed.
The Southeast Valley .NET user group started with the goal
of providing a convenient location for .NET developers in the
southeast part of the valley to meet. We wanted to make it
easier for people of Tempe, Chandler, Case grande, Mesa,
and Queen Creek to get together to network and learn.
Since the creation of the user group, it has been our mission
to
FlaDotNet
• Facilitate a discussion environment for .NET developers
and IT professionals focusing on building real-world FlaDotNet has grown from a single meeting to multiple
solutions using the Microsoft .NET platform. meetings over the years. We are always trying new things,
and one of our favorite activities was the XP LEgO game we
• Provide the opportunity for members to share knowledge
had at our ArcSig meeting in Fort Lauderdale last summer.
and participate in advanced technological discussions
with other local community members and other industry- Adrian Wible and his “agile” helpers organized the room
recognized leaders. into groups of about six people. With some coaching,
• help to get the Southeast Valley .NET developers together. they ran a couple of project iterations using x5 cards with
“requirements” that the teams had to estimate, prioritize,
In its first year, the Southeast Valley .NET user group has
plan, and develop within a 0-minute iteration using a pile of
helped to put together two conferences in the Phoenix area,
LEgOs.
with the help of their sponsors, bringing out 600 developers
for one and 200 for another. Our monthly meeting attendance Over the past 2 months, we have held 66 meetings with
has grown from to an average of 0. almost ,000 attendees, as well as the South Florida Code
Camp with over 600 attending the day-long free event with
For more about the Southeast Valley .NET user group and
2 tracks, sessions, and 50 speakers.
upcoming events, please visit us on the Web at http://www.
sevdnug.org. For more information, visit our web site at http://www.
fladotnet.com.
Toll Free: 1-800-SPRINGER (1-800-777-4643) E-mail: orders-ny@springer.com www.apress.com