Business to Business Ecommerce Solutions Using Miva Merchant by Dan Smith

Learn why LotLinx is helping dealers to sell cars faster, increasing turn and profits. LotLinx sends SHOPPERS just not TRAFFIC to dealership websites. Call PCG for a live demo 732-450-8200. PCG is proud to be an authorized reseller for marketing automation tools Lotlinx, which enhances our ability to create effective marketing campaigns for our clients. We receive a commission for LotLinx sales and support.

Brian Pasch leads dealers through marketing strategies and products that can impact sales, increase profits, and grow market share. Brian explains the "WHY" behind his recommendations and the video recording is also available to go along with these slides. Contact Brian Pasch for the video link at: brian@pcgcompanies.com. PCG is proud to be an authorized reseller for marketing automation tools Lotlinx, which enhances our ability to create effective marketing campaigns for our clients. We receive a commission for LotLinx sales and support.

Formulating Your E-Commerce Marketing Strategy discusses how to develop an effective e-commerce marketing strategy. It begins with establishing a business mission, objectives, and marketing objectives in a hierarchical structure. It then discusses determining e-commerce marketing strategy based on traditional marketing objectives as well as market-related technology issues. The document provides examples and tips for elements of an e-commerce strategy such as market segmentation, information products, site design, advertising, customer service, and pricing.

Covering why technology and the internet have changed buyer behaviour, what the strategic risks and opportunities and what you need to do as a business to thrive during this period of digital shift

Visiblee helps B2B websites increase their conversion rates by 300% or more within a month using a unique combination of big data and machine learning to analyze website visitors. They identify anonymous website visitors in real-time and automatically engage them. Visiblee experienced 46% month-over-month growth in recurring revenue over their first 9 months of operation, reaching $42,000 per month due to their experienced founding team, proprietary technology, and strong growth.

Co-founder and CEO of SweetIQ, Mohannad El-Barachi's presentation slides from the LBMA event on December 2nd, 2014.

Google Analytics is the Wall Street Journal of an online business – you should be reading it everyday. Learn how to use the most powerful analytics tool available, and get up-to-the-minute data about your site visitors, conversions, products, revenue and so much more. We’ll explore the best GA practices and features to drive more revenue out of your Miva store, including metrics and definitions, campaign tagging for measuring inbound traffic (ppc, email, etc.), custom reporting and dashboards, importing data into Google Analytics, reporting offline (phone order) sales in Google Analytics, using Google Analytics to grow your revenue, and introduction to Google Analytics reports. MivaCon 2016, Friday session 1.

This month, we presented how to get your business listed on Google with materials from the Get Your Business Online initiative. Most of this information is publicly available at gybo.com, but we recommend contacting your local Google Partner if you have any questions!

There has been a lot of chatter about Amazon’s impending arrival to Australia. We know from overseas experience that Amazon has the ability to completely revolutionise the consumer experience and shift the retail landscape. Amazon’s arrival presents a unique opportunity for the e-commerce industry; and for merchants to truly get the most of what Amazon has to offer, preparation is essential and timing is everything.

http://www.automotiveinternetsales.com Massachusetts State Automobile Dealers Association Presentation - Internet Sales / BDC Sean V. Bradley, CEO of Dealer Synergy and Co-Creator of the Internet Sales 20 Group was the General Assembly Speaker for the MSADA's Annual event in Boston June 21st 2013. Sean's workshop is titled "Keeping What's Yours & Taking What's Theirs!"

The document provides tips for making websites more effective at reaching goals like sales, contact leads, or other desired actions. It recommends that websites should have a clear goal oriented design that guides visitors smoothly through the process from homepage to completion of the desired action in as few clicks as possible without distractions. It also stresses the importance of analyzing website usage data and continuously improving the design and process based on that analysis.

The document provides an overview of eCommerce, defining it as the buying and selling of products, services, and information using digital channels. It outlines some key benefits of eCommerce like lower costs, wider reach, and the ability to operate 24/7. It also discusses eCommerce models, things to consider when building an eCommerce site like technical resources and fulfillment, popular eCommerce platforms, payment processing options, and digital marketing tactics for driving traffic and sales.

Presented at the South Florida eCommerce Expo, this presentation dives into the marketing skill sets that are required to be successful in today's eCommerce industry.

3 Stages Formula for Increased Conversions; Value Proposition + Credibility + Relevance = Trust; Journey + Content + Clarity = Engagement; Call To Action + Action Statement = $$$

Digital Marketing buzzwords have invaded our industry. Big Data. Optimization. Sales Funnel. Programmatic. This is not about buzzwords — it’s about leveraging the concepts that drive them to get people on your site, then converting them. If you are interested in hearing a presentation entirely around marketing buzzwords you’ve come to the wrong webinar. In this discussion we will instead be getting very strategic about how to create a plan for your website, founded in proven tactics and industry-wide information to net you the greatest increase in shoppers. Vendors across the industry have so much information on the way that their customers are behaving, engaging, and interacting with their various platforms and are sitting on a goldmine of information on how people are buying cars today. That information exists inside and outside your website and how you can use that information to increase the number of shoppers and shopping behaviors on your website is how you will increase your sales. And you’ll learn how to prioritize which area — traffic or conversion — will give you the best results for more sales. This session sets out to give you the insights about how to use the abundance of data at your fingertips to best identify your opportunities to win. Traffic How authoritative is your site compared to others? What are car buyers searching for and are you being seen in those searches? Does your website answer those questions in a way that influences those customers to buy? Conversion Comparisons How does your site compare to others in driving people to the most important pages on the site? Where and how are you losing customers? How are the best dealers keeping them? Do you know how to identify the changes you can make on your website to give you the biggest lift in shopping behavior? Do you know how you stack up against the best of the best dealership websites? Right now, your data has untapped potential. It can drive consumers to your site by ensuring your authority and stimulating interest in the right channels. It can compel them to perform a shopping behavior with the right pages with the best message, placement, and calls-to-action.

Marketing is in de kern al decennia hetzelfde, maar de customer journey is veranderd. Marketeers moeten de customer journey kennen en klanten aanspreken op basis van hun interesses, buying journey en communicatievoorkeuren. Organisaties zullen digitale profielen op moeten bouwen om relevant met hun doelgroep te kunnen communiceren. In deze presentatie gaan we in op 1-op-1 communicatie aan de hand van praktijkcases en hoe dit jou betere resultaten kan opleveren.

This document discusses search marketing strategies for airlines. It outlines the customer engagement model for airlines as low interest purchases that are savagely competitive. The marketing activities model of acquire, convert, retain is described using tactics like SEM, email, video, and analytics. Touchpoints like confirmation emails and flight reminders are mentioned. Challenges include getting results from spending and that "the consumer is NOT a moron". Learnings include testing ad timing and frequency, personalizing emails, and segmenting geographically. Building an email database is emphasized as the new real estate.

This document summarizes an e-commerce delivery solutions company called Chhotu that specializes in last mile deliveries for e-commerce partners. They offer next day deliveries within 24 hours across several cities in India, cash on delivery, reverse logistics, offline payment collection, and real-time shipment tracking. Benefits of partnering with Chhotu include an e-commerce aligned pricing model based on sales, next day delivery 98% of the time, low and competitive pricing, flexibility to meet partner and customer needs, low return rates, and technology to keep everyone connected. Current partners include Myntra, Urbantouch, Healthkart, Zovi, and 99Labels.

Grofers is an Indian startup founded in 2014 that provides fast local deliveries between businesses and consumers within 4km of its pickup locations in Bengaluru, Delhi NCR, and Mumbai. It processes over 1200 deliveries per day across the three cities via a network of over 150 business partners and 7000 peer-to-peer deliveries per month in Delhi NCR. Grofers guarantees 90 minute delivery for orders in its delivery zones, utilizing local messengers and an Android app to provide real-time order tracking.

Grofers is an app-based delivery service that connects consumers with local stores. The company started working on a B2B model before becoming a hyperlocal B2C delivery service. In November 2014, it started its offerings to the end customers.In October 2015, Grofers temporarily halted operations in certain parts of NCR due to operational issues. On January 3, 2016, Grofers formally announced scaling back operations in 9 cities.

This document discusses ways for BigBasket.com to increase repeat customers and change consumer shopping habits from inertia. It identifies barriers such as grocery shopping being a social and tactile experience. Solutions proposed include understanding customers through psychographic profiling, increasing product depth over width in key categories like staples, providing product samples to customers, placing order collection boxes in residential areas, targeted weekly promotional emails, and offering specialty food items from different regions on the website. Website usability issues are also noted.

Bigbasket.com is an Indian online grocery retailer founded in 2011. It processes around 3,000-5,000 orders per day in major cities. Bigbasket has over 1,000 brands and 10,000 products available on its platform. It focuses on fast and reliable delivery within time slots. Bigbasket aims to make grocery shopping convenient by allowing customers to order online and get delivery to their doorstep without traffic or long lines. The company has over 70,000 customers and competes in the growing Indian e-grocery market projected to reach $8.8 billion by 2016.

BigBasket.com is an online grocery store that sells over 10,000 products across various categories like fruits and vegetables, staples, dairy, beverages and more. It targets students, families, professionals and others. Customers can browse products, add them to their cart, select a delivery time slot and pay online or in cash. BigBasket delivers orders using its own fleet of GPS-enabled vans within 4 time slots per day. It aims for a 20-23% gross profit and 5-7% net profit through private labels, low costs and farm-to-home model. The presentation recommends expanding reach, improving user experience and increasing awareness through advertising.

Big Basket is an Indian e-commerce company founded in 2011 that operates an online grocery store. It is headquartered in Bangalore, India and serves customers across India. The company was founded by Hari Menon, V.S. Sudhakar, Vipul Parekh, and Abhinay Choudhary. Big Basket has raised $50 million from existing investors and is seeking to raise an additional $150 million. The company generates a revenue run rate of $400 million currently and projects $1 billion in revenue for the next fiscal year.

Wit real-estate cost/rental on the rise, e-retail is a popular avenue for entrepreneurs seeking the retail segment. And selling grocery, vegetables and fresh food online is catching up in the tier-I cities closely followed by tier-II cities. Our services and proven expertise can go miles in paving your way to that entrepreneurial dream of starting an e-grocery store.

Grofers is an on-demand grocery delivery service that connects local merchants to consumers in 27 Indian cities. It offers a wide range of grocery products through a virtual inventory system. Grofers has raised $46.5 million over 3 funding rounds. Founded in 2013, Grofers acquires other grocery delivery apps and has expanded its workforce with new funding to grow more efficiently. Its main competitors include Pepper Tap, Major Grocer, Grocer Max, and Big Basket.

The document provides an analysis of the digital way forward plan for an e-commerce grocery business in India. It analyzes the growing e-commerce and online grocery market opportunity in India. It also analyzes the target audience and provides insights into social media marketing, website optimization, app rankings, and content strategies for an online grocery platform. The document outlines key metrics and benchmarks for evaluating performance across different digital channels.