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Understanding What’s Possible: Getting Business Value from Big Data Quickly

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Inside Analysis

The Briefing Room with David Loshin and OpenText Live Webcast April 14, 2015 https://bloorgroup.webex.com/bloorgroup/onstage/g.php?MTID=e079dc562543a394c5c5d0588e7cd9152 To be successful and practical in delivering meaningful insights, companies must embrace the three pillars of enterprise analytics: scalability, open standards, and speed to value. In doing so, organizations enable a range of options that can satisfy both data scientists and self-service business users alike. But getting there requires a thoughtful approach -- and some enterprise knowledge of statistical modeling. How can your company stay ahead of the game? Register for this episode of The Briefing Room to learn from veteran Analyst David Loshin, as he explains why the fundamentals will always apply to the high-stakes game of analytics. He’ll be briefed by Allen Bonde of Actuate, now part of OpenText, who will showcase his company’s intelligence platform, which was designed from the ground up to embrace open standards and was purpose-built to serve large enterprises with a wide range of data needs. He'll demonstrate recent success stories using a number of Big Data sources, including device and machine data. Visit InsideAnalysis.com for more information.

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Grab some coffee and enjoy the pre-show banter before the top of the hour!
The Briefing Room Understanding What’s Possible: Getting Business Value from Big Data Quickly
Twitter Tag: #briefr The Briefing Room Welcome Host: Eric Kavanagh eric.kavanagh@bloorgroup.com @eric_kavanagh
Twitter Tag: #briefr The Briefing Room   Reveal the essential characteristics of enterprise software, good and bad   Provide a forum for detailed analysis of today s innovative technologies   Give vendors a chance to explain their product to savvy analysts   Allow audience members to pose serious questions... and get answers! Mission
Twitter Tag: #briefr The Briefing Room Topics April: BIG DATA May: CLOUD June: INNOVATORS
Understanding What’s Possible: Getting Business Value from Big Data Quickly
Twitter Tag: #briefr The Briefing Room Analyst: David Loshin David Loshin, president of Knowledge Integrity, Inc, is a thought leader and expert consultant in the areas of data quality, master data management, and business intelligence. David is the author of numerous books and papers on data management, including the “Practitioner’s Guide to Data Quality Improvement.” David is a frequent speaker at conferences and in web seminars. His best-selling book, “Master Data Management,” has been endorsed by data management industry leaders. David can be reached at loshin@knowledge-integrity.com, or at (301) 754-6350.
Twitter Tag: #briefr The Briefing Room OpenText OpenText produces enterprise information management software, including solutions for search, content management and customer management OpenText recently acquired Actuate in order to build out its big data analytics and visualization capabilities Actuate’s BIRT Analytics Platform includes traditional BI and reporting, as well as advanced and predictive analytics
Twitter Tag: #briefr The Briefing Room Guest: Allen Bonde Allen Bonde (@abonde) is VP of Product Marketing & Innovation at OpenText, where he joined following the acquisition of Actuate. A former McKinsey and Yankee Group analyst, he was previously CMO of Offerpop, and a Partner at Digital Clarity Group covering social business and big data. Mr. Bonde started his career as a data scientist in the telecom sector, is a frequent industry speaker, and has been featured in over 150 publications worldwide.
Twitter Tag: #briefr The Briefing Room Perceptions & Questions Analyst: David Loshin
Brie%ing  Room:   Considerations  for   Big  Data  Analytics   April  14,  2015   David  Loshin   Knowledge  Integrity,  Inc.   loshin@knowledge-­‐integrity.com   ©  2015  Knowledge  Integrity,  Inc  loshin@knowledge-­‐integrity.com  (301)  754-­‐6350     11  
“Big  Data”  Analytics?   •  What  differenKates  “big  data”   analyKcs  from  “regular”   analyKcs?   –  Scale  (lots  of  data)   –  Scope  (different  sources)   –  Speed  (rapid  Kme-­‐to-­‐value)   –  Sweep  (lots  of  delivery  points)   –  SoluKons  (addressing  business   needs)   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   12  
Analytics  Users   •  Data  ScienKst   •  Business  Analyst   •  IT  Developer   •  Process  Owner   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   13   Review  the  past   Explore  causality     Consider  scenarios   Adjust  behavior   OpKmal  decisions   What  Happened?   Why?   What  If?   How?  What  Next?   Reports   Ad  Hoc   Sta/s/cal   Analysis   Planning   Forecas/ng   Models   Predic/ve   Models   Prescrip/ve   Analy/cs   Search   Dashboards   Increasing  interest  in  more  complex  analysis  
Problem-­‐Solving,  Learning,  and  Doing   •  There  are  two  facets  to  the   analyKcs  process:   –  Discovery   –  PresentaKon   •  Big  Data  AnalyKcs  tools  must   facilitate  the  ways  the   different  users  address   opportuniKes  for  creaKng   value   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   14   IdenKfy  the   business   challenge   Determine   the   informaKon   you  need   Discovery   analysis   Present   results   Take  acKon  
Blending  Different  Sources   •  Different  types  of  data   sources:   –  Machine-­‐generated  content   –  AutomaKcally-­‐generated   content   –  Human-­‐generated  content   –  Legacy  content   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   15  
Performance  &  the  Extended  Enterprise   •  The  organizaKon’s  data   resources  expand  beyond  the   administraKve  boundaries   –  Cloud-­‐based  applicaKons   –  Hosted  systems   –  Sensors   –  Human-­‐generated  media   –  Mobile  devices   •  Performance  is  criKcal  to   deliver  acKonable  knowledge   within  the  window  of   opportunity   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   16  
Questions   •  Can  you  describe  some  of  the  enhancements  you  have  undertaken  to   improve  performance  across  the  extended  enterprise?   •  Data  scienKsts  with  staKsKcal  backgrounds  are  very  different  than  casual   business  users.  How  does  the  product  saKsfy  the  needs  of  the  different   types  of  users?   •  What  are  the  disKncKve  features  of  the  product  that  facilitate  the   “understand”  process?   •  How  can  the  product  suite  train  users  to  become  more  adept  at  both  the   “understand”  and  “engage”  phases  of  the  analyKcs  process?   •  The  Apple  Watch  is  one  of  the  recently  announced  wearable  devices.  How   does  the  “wearable”  paradigm  impact  your  plans  for  big  data  analyKcs?   •  Speaking  of  the  wearables,  what  thoughts  do  you  have  about  adapKng  to   non-­‐convenKonal  methods  of  knowledge  delivery?  And  data  acquisiKon?   •  What  opportuniKes  are  there  for  pushing  analyKcs  to  the  middle  and   edges  of  the  extended  enterprise?   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   17  
Stay  in  Touch   •  www.knowledge-­‐integrity.com   •  www.dataqualitybook.com   •  www.decisionworx.com   •  If  you  have  quesKons,  comments,   or  suggesKons,  please  contact  me   David  Loshin   301-­‐754-­‐6350   loshin@knowledge-­‐integrity.com   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   18  
Twitter Tag: #briefr The Briefing Room
Twitter Tag: #briefr The Briefing Room Upcoming Topics www.insideanalysis.com April: BIG DATA May: CLOUD June: INNOVATORS
Twitter Tag: #briefr The Briefing Room THANK YOU for your ATTENTION! Some images provided courtesy of Wikimedia Commons

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Understanding What’s Possible: Getting Business Value from Big Data Quickly

  • 1. Grab some coffee and enjoy the pre-show banter before the top of the hour!
  • 2. The Briefing Room Understanding What’s Possible: Getting Business Value from Big Data Quickly
  • 3. Twitter Tag: #briefr The Briefing Room Welcome Host: Eric Kavanagh eric.kavanagh@bloorgroup.com @eric_kavanagh
  • 4. Twitter Tag: #briefr The Briefing Room   Reveal the essential characteristics of enterprise software, good and bad   Provide a forum for detailed analysis of today s innovative technologies   Give vendors a chance to explain their product to savvy analysts   Allow audience members to pose serious questions... and get answers! Mission
  • 5. Twitter Tag: #briefr The Briefing Room Topics April: BIG DATA May: CLOUD June: INNOVATORS
  • 7. Twitter Tag: #briefr The Briefing Room Analyst: David Loshin David Loshin, president of Knowledge Integrity, Inc, is a thought leader and expert consultant in the areas of data quality, master data management, and business intelligence. David is the author of numerous books and papers on data management, including the “Practitioner’s Guide to Data Quality Improvement.” David is a frequent speaker at conferences and in web seminars. His best-selling book, “Master Data Management,” has been endorsed by data management industry leaders. David can be reached at loshin@knowledge-integrity.com, or at (301) 754-6350.
  • 8. Twitter Tag: #briefr The Briefing Room OpenText OpenText produces enterprise information management software, including solutions for search, content management and customer management OpenText recently acquired Actuate in order to build out its big data analytics and visualization capabilities Actuate’s BIRT Analytics Platform includes traditional BI and reporting, as well as advanced and predictive analytics
  • 9. Twitter Tag: #briefr The Briefing Room Guest: Allen Bonde Allen Bonde (@abonde) is VP of Product Marketing & Innovation at OpenText, where he joined following the acquisition of Actuate. A former McKinsey and Yankee Group analyst, he was previously CMO of Offerpop, and a Partner at Digital Clarity Group covering social business and big data. Mr. Bonde started his career as a data scientist in the telecom sector, is a frequent industry speaker, and has been featured in over 150 publications worldwide.
  • 10. Twitter Tag: #briefr The Briefing Room Perceptions & Questions Analyst: David Loshin
  • 11. Brie%ing  Room:   Considerations  for   Big  Data  Analytics   April  14,  2015   David  Loshin   Knowledge  Integrity,  Inc.   loshin@knowledge-­‐integrity.com   ©  2015  Knowledge  Integrity,  Inc  loshin@knowledge-­‐integrity.com  (301)  754-­‐6350     11  
  • 12. “Big  Data”  Analytics?   •  What  differenKates  “big  data”   analyKcs  from  “regular”   analyKcs?   –  Scale  (lots  of  data)   –  Scope  (different  sources)   –  Speed  (rapid  Kme-­‐to-­‐value)   –  Sweep  (lots  of  delivery  points)   –  SoluKons  (addressing  business   needs)   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   12  
  • 13. Analytics  Users   •  Data  ScienKst   •  Business  Analyst   •  IT  Developer   •  Process  Owner   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   13   Review  the  past   Explore  causality     Consider  scenarios   Adjust  behavior   OpKmal  decisions   What  Happened?   Why?   What  If?   How?  What  Next?   Reports   Ad  Hoc   Sta/s/cal   Analysis   Planning   Forecas/ng   Models   Predic/ve   Models   Prescrip/ve   Analy/cs   Search   Dashboards   Increasing  interest  in  more  complex  analysis  
  • 14. Problem-­‐Solving,  Learning,  and  Doing   •  There  are  two  facets  to  the   analyKcs  process:   –  Discovery   –  PresentaKon   •  Big  Data  AnalyKcs  tools  must   facilitate  the  ways  the   different  users  address   opportuniKes  for  creaKng   value   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   14   IdenKfy  the   business   challenge   Determine   the   informaKon   you  need   Discovery   analysis   Present   results   Take  acKon  
  • 15. Blending  Different  Sources   •  Different  types  of  data   sources:   –  Machine-­‐generated  content   –  AutomaKcally-­‐generated   content   –  Human-­‐generated  content   –  Legacy  content   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   15  
  • 16. Performance  &  the  Extended  Enterprise   •  The  organizaKon’s  data   resources  expand  beyond  the   administraKve  boundaries   –  Cloud-­‐based  applicaKons   –  Hosted  systems   –  Sensors   –  Human-­‐generated  media   –  Mobile  devices   •  Performance  is  criKcal  to   deliver  acKonable  knowledge   within  the  window  of   opportunity   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   16  
  • 17. Questions   •  Can  you  describe  some  of  the  enhancements  you  have  undertaken  to   improve  performance  across  the  extended  enterprise?   •  Data  scienKsts  with  staKsKcal  backgrounds  are  very  different  than  casual   business  users.  How  does  the  product  saKsfy  the  needs  of  the  different   types  of  users?   •  What  are  the  disKncKve  features  of  the  product  that  facilitate  the   “understand”  process?   •  How  can  the  product  suite  train  users  to  become  more  adept  at  both  the   “understand”  and  “engage”  phases  of  the  analyKcs  process?   •  The  Apple  Watch  is  one  of  the  recently  announced  wearable  devices.  How   does  the  “wearable”  paradigm  impact  your  plans  for  big  data  analyKcs?   •  Speaking  of  the  wearables,  what  thoughts  do  you  have  about  adapKng  to   non-­‐convenKonal  methods  of  knowledge  delivery?  And  data  acquisiKon?   •  What  opportuniKes  are  there  for  pushing  analyKcs  to  the  middle  and   edges  of  the  extended  enterprise?   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   17  
  • 18. Stay  in  Touch   •  www.knowledge-­‐integrity.com   •  www.dataqualitybook.com   •  www.decisionworx.com   •  If  you  have  quesKons,  comments,   or  suggesKons,  please  contact  me   David  Loshin   301-­‐754-­‐6350   loshin@knowledge-­‐integrity.com   ©  2015  Knowledge  Integrity,  Inc   loshin@knowledge-­‐integrity.com   (301)  754-­‐6350   18  
  • 19. Twitter Tag: #briefr The Briefing Room
  • 20. Twitter Tag: #briefr The Briefing Room Upcoming Topics www.insideanalysis.com April: BIG DATA May: CLOUD June: INNOVATORS
  • 21. Twitter Tag: #briefr The Briefing Room THANK YOU for your ATTENTION! Some images provided courtesy of Wikimedia Commons