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Artisti e Condottieri
@wakaleo
John Ferguson Smart
Author of ‘BDD in Action’
reachme@johnfergusonsmart.com
How can your team become artists of the
21st century Renaissance
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Artisti e Condotierri - How can your team become artists of the 21st century Renaissance
Florence, Italy
1472
A Florentine who is not a merchant, who has not travelled
through the world, seeing foreign nations and peoples, and
then returned to Florence with some wealth…enjoys no
esteem whatsoever.
- Gregorio Dati, early 15th Century.
“
A Centre of International Trade
A Centre of International Trade
In the name of God and of profit.
- Ledgers of merchant and banker Francesco Datini
“
A Hub of Finance
A Hub of Finance
He is king in all but name
- Pope Pius II
“
Cosimo de Medici
A Diversity of Skills
84 Master wood carvers
83 Master silk weavers
54 Workshops of marble and stone
44 Master goldsmiths
30 Master painters
A Centre of Learning
TOP
Most Famous Artworks
in History
10
TOP
Most Famous Artworks
in History
10
TOP
Most Famous Artworks
in History
10
TOP
Most Famous Artworks
in History
10
TOP
Most Famous Artworks
in History
10
CENSORED
Diversity
Learning
Collaboration
Diversity
The key to successfully building a team is to make sure
that it is equipped with a wide range of tools to tackle
tough problems
- Google re:work“
https://rework.withgoogle.com/blog/the-best-people-dont-mean-the-best-teams/
Artisti e Condotierri - How can your team become artists of the 21st century Renaissance
Artisti e Condotierri - How can your team become artists of the 21st century Renaissance
“…like our Leonardo da Vinci”
- Andrea Corsali, Italian Explorer
“…like our Leonardo da Vinci”
- Andrea Corsali, Italian Explorer
Artisti e Condotierri - How can your team become artists of the 21st century Renaissance
Artisti e Condotierri - How can your team become artists of the 21st century Renaissance
“Remember the Fire Mirrors”
Leonardo’s Todo List
https://www.mckinsey.com/business-functions/organization/our-insights/why-diversity-matters
15% Gender-diverse companies are 15% more likely
to out-perform
35% Ethnically-diverse companies are 35% more likely
to out-perform
@wakaleo
58% better performance
For ethnically diverse teams
https://www.pnas.org/content/111/52/18524@wakaleo
Artisti e Condotierri - How can your team become artists of the 21st century Renaissance
Artisti e Condotierri - How can your team become artists of the 21st century Renaissance
Diversity is multi-dimensional
WHAT

you do
WHERE

you come from
HOW

you live
WHO

you are
@wakaleo
How diverse is your team?
WHO

we are
WHERE

we come 

from
HOW

we live
WHAT

we do
@wakaleo
Diversity can add tremendous potential value to groups,
but the challenge is creating the culture and environment
where teams can fully achieve that value.
- Google re:work“
It isn’t just who you hire - it’s how you interact with them
@wakaleo
Collaboration
Artisti e Condotierri - How can your team become artists of the 21st century Renaissance
Artisti e Condotierri - How can your team become artists of the 21st century Renaissance
Learning
Artisti e Condotierri - How can your team become artists of the 21st century Renaissance
"The noblest pleasure is the joy of understanding."

- Leonardo da Vinci
Ist Degree Quality
Improve your product
2nd Degree Quality
Improve your process
3rd Degree Quality
Improve your learning
@wakaleo
NASA Jet Propulsion Laboratory - California Institute of Technology
Ion Thruster Test Fire
Artisti e Condotierri - How can your team become artists of the 21st century Renaissance
Diversity
Learning
Collaboration
@wakaleo
John Ferguson Smart
Author of ‘BDD in Action’
reachme@johnfergusonsmart.com
Thank You
Artisti e Condottieri
How can your team become artists of the
21st century Renaissance

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Artisti e Condotierri - How can your team become artists of the 21st century Renaissance