7 ideas on encouraging advanced analytics
- 1. 7 Ideas on Encouraging
Advanced Analytics
Mark Tabladillo Ph.D.
Microsoft MVP, SAS Expert; Trainer & Consultant, SolidQ
July 17, 2014
- 2. Abstract
Many companies are starting or expanding their use of data mining and machine
learning. This presentation covers seven practical ideas for encouraging advanced
analytics in your organization.
- 4. Premise
Advanced Analytics promises to handle the common challenges facing organizations
How do we respond to: Volume, Velocity, Variety
How do we achieve rapid analytics
How do we develop technology
How do we obtain more skilled analysts and data scientists
How do we tell stories
- 5. Scientific Method
Baseline = Null Hypothesis
Alternative = Alternative Hypothesis
Questions:
Is there evidence to reject the null hypothesis?
How do you know that?
So what?
Epistemology: Science relies on presuppositions
- 6. Seven Areas
Advanced Analytics promises to handle the common challenges facing organizations
1-3 How do we respond to: Volume, Velocity, Variety
4 How do we achieve rapid analytics
5 How do we develop technology
6 How do we obtain more skilled analysts and data scientists
7 How do we tell stories
- 10. Achieving Rapid Analytics
Baseline: IT (Information Technology) produces, business units consume
Alternative:
Business Units share production and consumption with Information Technology
Approach: Learn the business, work on better data
- 11. Developing Technology
Baseline: Let the vendors do it
Alternative
Build it
Virtual Machines: Cloud, On Premise, Hybrid
Development Environments
D = Development
R&D = Research and Development
- 13. Stories
Baseline 1: internal focus because we’re just like everyone else
Baseline 2: the whole world is unique with no unifying patterns
Alternative
Technology conferences
Industry conferences
Benchmarking
Eric Siegel: Predictive Analytics
- 14. One Book to Read
Thomas Kuhn: The Structure of Scientific Revolutions
- 15. Tommy Lasorda, Manager LA Dodgers
You can make it happen
You can let it happen
Or you can wonder, what happened?