10 things you should know, but no one ever told you - 2009 version

The document discusses several common myths about social media. It notes that social media is not truly "free" as it requires time and effort. While high-quality content is important, it also needs to be shared strategically to spread. The document also counters myths that social media is only for kids, has no rules or return on investment, and that all social networks are the same. Large companies are also using social media successfully.

The document outlines 7 harsh realities of social media according to Bart from webagency Netlash. Each reality is discussed in 3 points. The realities are that 1) nobody reads your blog, 2) your Twitter stream is boring, 3) your Facebook fan page will be empty, 4) your new social network site will not be used, 5) your great idea will not go viral, 6) your users will not generate content, and 7) your employees will not help with social media. The conclusion is that social media works but requires quality content, time, engagement, resources and expertise rather than being a free solution.

The document discusses various topics related to social media usage statistics and trends. It provides statistics on the number of social media users worldwide, top countries using Twitter, percentage of populations using Facebook in various countries/regions, and other usage data. It also discusses definitions and views of social media, how it is changing communications and business, and predictions for its future direction.

Personal branding and content marketing to re-write your story online, Social Media tools and case studies of the do's and don't's of social media.

How to put together a strategic plan for social media - made for the Exhibition and Event Association of Australasia (EEAA) industry day. Features Australian social media statistics, a step-by-step plan and some philosophy.

A general view of ethical and unethical UX design choices, based on Evans (2017) Bottlenecks: Aligning UX Design with User Psychology.

This is a presentation I was delighted to conduct at Green School on 6 May, 2011. It provides insight to how the world is changing and opportunities in education and business. Come visit me via samanthabell.com.au for more information and Green School Bali at www.greenschool.org

Marketing you Contract Instructor Classes can be a challenge... here's a quick start to marketing in the digital age!

This document provides tips for using social media to highlight your strengths as a professional. It outlines five building blocks for developing an online personal brand: having a clear focus expressed in under 140 characters; a five sentence bio; a good headshot; determining your online persona; and choosing which platforms to use. The document encourages consistency, dedicating time, following industry leaders, and letting your personality shine through online.

This document provides tips and best practices for using social media. It discusses using the right hashtags and keywords to maximize exposure of social media posts. It also recommends checking posts for tone, length, spelling and more before sharing. Additionally, it highlights top performing platforms in the Arab world like Facebook, Twitter, and Instagram and provides statistics on user bases. Tools for creating videos, graphics and scheduling posts are also mentioned. The overall document aims to help users optimize their social media strategy and content.

Social Media Management workshop at ZINCJordan hashtag #ZINCSM At King Hussein Business Park Amman, Jordan

Have you ever felt trapped in a bad PowerPoint presentation? Ever listen to a speaker drone on like a zombie? Do boring uninspiring slides leave you feeling like the walking dead? Don’t be a PowerPoint zombie! Here are 6 tips to avoid Death by Powerpoint!

Delivered at Digital Crossroads in Louisville, Kentucky on October 21, 2016. The core thesis of my presentation is that video is accessible for those who care about their audience (not for those who want a quick win) and, if you care, you should be making video...but only if you are committed to Hub content. Channels featured: https://www.youtube.com/l2inc https://www.youtube.com/blendtec https://www.youtube.com/user/Vidlers510 https://www.youtube.com/justinbendercpm (just launched) https://www.youtube.com/channel/UCYxXNXA0npMEZ7xY74Bq9KA (launching soon) https://www.youtube.com/channel/UC0Ld0jjEoyc5J3hfdrZVJlw (launching soon) Podcast Creator: http://www.joangarry.com/ Articles/Resources: http://variety.com/2015/digital/news/youtubers-teen-survey-ksi-pewdiepie-1201544882/ http://contentmarketinginstitute.com/wp-content/uploads/2015/09/2016_B2B_Report_Final.pdf (lots of stats) https://www.thinkwithgoogle.com/intl/en-gb/research-studies/youtube-brand-playbook.html

Important information for college students to know when dealing with various social media platforms both personally and professionally.

This document provides guidance on using social media for organizations. It recommends starting with LinkedIn to build connections, then using Twitter to listen to conversations and share short updates. Taking photos or videos and sharing them on Flickr or YouTube is also suggested. The document advises creating a website to host content and track engagement. Using Facebook to connect with supporters, ask their opinions, and add applications is presented as a way to build a following. Throughout, the document emphasizes listening before broadcasting and starting small with one new tool.

This document provides an introduction to the book "YouTube Secrets" which aims to teach readers the strategies and principles for building a successful YouTube channel and career. It discusses how YouTube has become a platform where regular people can build audiences in the millions and create full-time incomes. The introduction profiles several successful YouTubers and their journeys. It argues that YouTube provides an unprecedented opportunity for anyone to share their message and passions with the world for free. The authors provide their background and qualifications, having both built successful YouTube careers and businesses.

This document discusses social media marketing strategies for small businesses. It begins by introducing Mandel/Screentech as a small business that provides prepress and graphic design services. It then discusses using various social media platforms like LinkedIn, Facebook, YouTube, and Twitter to engage clients and prospects. The document provides tips on creating viral content, monitoring conversations, and using tools to link social media profiles. It emphasizes that social media is about conversation rather than overt selling. Overall, the document provides an overview of how a small business can leverage social media for marketing purposes.

The first quote of the “10 things” presentation of DMF2009 was: “What might be true today, may be false tomorrow”. One year later, this quote seems more valid than ever. Times are changing at the speed of light. This year’s “10 things” presentation is an accurate update of what is still valid, what is not anymore valid and other nice things to know about the internet. So, everyone who wants an update in 25 minutes about what’s hot or not, is more than welcome.

Cassie Delaney is a social media expert who has studied journalism and interned with publications. She is currently working on developing TheWayWeLive.ie. Her interests include travel, photography, design, documentaries, using social media to advance social causes, and new technologies. The presentation discusses what social media is, how to form an effective social media campaign by understanding your audience and their habits on platforms like Facebook and Twitter, strategies that worked well in 2012, and new technologies worth trying in 2013 like Trello, Thinglink, and Pinterest.

The document provides an overview of Facebook and how businesses can effectively utilize the social media platform. It discusses key facts about Facebook and its users. It emphasizes that engagement is important for advertising on Facebook. The document then gives tips for businesses on creating Facebook pages, providing case studies and discussing how to measure return on investment from Facebook activities. It also outlines some common mistakes businesses make with Facebook.

The document provides an overview of social media, including what it is, how big it has become, and how businesses can use it. Some key points: - Social media allows people to share opinions and experiences online via platforms like blogs, social networks, videos, and more. - It has grown enormously, with billions of users on major platforms like Facebook and hundreds of millions of blogs. - Businesses can use social media for advertising, selling, reputation management, customer service, and more. It provides opportunities to listen to customers and engage with them. - A social media strategy for businesses should focus on people, purpose, planning, and processes according to the "4P model" to set goals and get started

What are recruiters doing with Social Media? How does Social Media enable your job search? It\'s all here and more.

The Slides from Day 2 of Social Media Marketing for Cultural Entrepreneurs - Institute of Creative & Cutural Entreprenuership - Goldsmiths

The document provides an overview of using social media for organizations. It discusses the benefits of social media including listening, publishing content, disseminating information, creating brands, and engaging in conversations. Specific platforms like Facebook, blogs, Twitter, and video are explained. Metrics, goals, audience profiling, and tools for social media are also covered. The document aims to help organizations develop social media strategies.

This presentation covers basic concepts, various social media platforms, the exponential growth of social media, case studies on how social media has benefited businesses and a detailed road map for building one's social media presence on the web.

This presentation gives small businesses a basic overview of how they can use social networking sites like Facebook and Twitter to promote themselves. Using examples from Coos County, Oregon, it shows how businesses have been leveraging these tools to involve and reach out to their customers. This presentation was last given on October 5, 2010, as part of the Foundations of Business Success Skills to Prosper series by Southwestern Oregon Community College's Business Development Center.

This is a feedback session of the "Digital 4 Christ" conference I was able to attend. The feedback was given to my colleagues shortly after the conference in Cape Town earlier this year (2011).

This document provides an overview of the evolution from Web 1.0 to Web 2.0 and the rise of social media. It discusses how Web 2.0 is focused on user interaction and user-generated content through tools like Wikipedia, YouTube, blogs and social networks. It emphasizes that people now trust recommendations from other consumers over brand advertising and will use social media to get opinions and recommendations about brands.

This document provides an overview of the evolution of the web from Web 1.0 to Web 2.0 and discusses various social media platforms. It notes that Web 2.0 is more collaborative and community-oriented, allowing two-way conversations between brands and consumers. It describes several major social networks like Facebook, LinkedIn, Twitter, and how brands can create a presence and engage with customers on these platforms. It emphasizes that consumers increasingly rely on peer recommendations over traditional advertising.

The document discusses the importance and benefits of using social media for dental practices. It addresses common concerns and misconceptions about social media, such as not having time or it being insecure. The author recommends starting with easy to use platforms like Twitter, Facebook, LinkedIn, or YouTube. These allow practices to connect with patients, position themselves as experts, and market cost-effectively. While not a replacement for all marketing, social media makes practices seem more personable and can direct traffic to their website. The author encourages readers to get involved in social media to take control of their online presence and share their knowledge.

These are my slides for my 2011 2 hour social media basics for real estate presentation. For details on this presentation please contact me at peter brewer.com

The document provides 19 ways for non-profits to use social media to connect with donors even with limited time and budget. It addresses the four main reasons non-profits do not use social media: not knowing how to use the technology, not knowing what content to create, not having time, and not having money. For each reason, several tips are provided, such as learning from online tutorials, creating short video stories and thank you messages, using tools to automate posting and scheduling, and taking advantage of free or low-cost social media services. The document emphasizes that social media is essential for connecting with donors and that the barriers of knowledge, content creation, time, and cost can all be overcome.

Can social media drive real results for your business? The answer is yes, as long as you have a strong strategy in place. If you’re already sold on the importance of social media, but you aren’t sure how to effectively engage your audience, you may be putting your company at risk by jumping into social media unprepared. All marketing tactics have their pitfalls and social media is no exception. Understanding these potential mistakes and learning how to avoid them is one of the best ways to ensure that your social media campaigns are successful. This 45 minute webinar will help you learn: • The biggest social media pitfalls and how to avoid them • Our tips for optimizing your current social media strategy • The key ways social media can help your business improve its online ROI

Presentation about the latest trends in online advertising. This is the 2011 version. For more information about this topic, feel free to contact me.

This document summarizes a social media masterclass for arts administrators held on February 28th, 2017 in London. The masterclass covered practical skills for using social media platforms like Facebook, Twitter, Instagram, YouTube, LinkedIn and Snapchat to understand audiences, create engaging content, and manage online campaigns. Tips included using tools like Followerwonk to analyze followers, focusing on visual content for Instagram, and amplifying organically popular posts through paid promotions. The document stresses creating a consistent online presence and narrative through curating content like a festival across different social networks.

The document provides information from a May 2012 professional development workshop about social media and networking. It discusses what social media is, examples of popular sites, statistics on usage, considerations for using social media as a school employee or student, and resources for teaching digital citizenship. The workshop covered the impact and appropriate use of social media, risks of inappropriate sharing online, and how teachers can integrate social media into their classrooms while maintaining safety.

My presentation to BoQ (Bank of Queensland) customers on the Sunshine Coast on Wednesday 9th February 2011.