2023_Trend_Report_by_Trend_Hunter (2).pdf

Around the world, we had eagerly awaited a simpler, post-pandemic period, but reality is sinking in that we are
not about to embrace a period of smooth sailing. We are embracing a world of faster paced change, political
and media polarity, supply chain woes, inflation, debt, and geopolitical conflict. That’s not the end of the
pandemic that most people wanted, but it Is the outcome that many frameworks predicted.
In my 2020 and 2021 world summit keynotes, I walked through 4 frameworks which each predict incremental
chaos, using 4 different approaches. I’ve detailed them in the extended cut of this letter (on the next page), but
the simplicity is that we expect more chaos, which for you, will equate to opportunity if you hunt the trends.
In these time periods of rapid change, consumer trends are your secret weapon. Those that study the trends
find themselves uncovering new insights, that lead to products and services for our evolving world.
In a time of chaos, the question of “what business are we in” becomes a CEO-level ‘problem’ and your answer
needs to derive from fresh, current research about what the consumers actually want and need. Based on our
study of 250,000,000 people, we are happy to present you with some of the freshest ideas across many
categories. Enjoy the report, and if you want to bring your inspiration to life, join us at Future Festival!
Let’s Create The Future.
Jeremy Gutsche
CEO of Trend Hunter
NY Times Bestselling Author & Keynote Speaker – JeremyGutsche.com
Welcome to The New Era of Chaos

This report focuses on insights and OPPORTUNITIES, but in this current time period, I would be remised if I did not touch on the
broader global trends that are rattling our world. In my last Future Festival World Summit Keynote, I did this by exploring 4 different frameworks that help explain
our current reality. It seems that all 4 of these frameworks are aligned in predicting that there will more chaos, right now:
1. Our Post-Pandemic Chaos Framework – By studying past pandemics, from the Renaissance to the Spanish Flu, the key insight is that post-pandemic, we never
retreat the past, but we also don’t jump to the new normal. We enter an era of incremental chaos – The New Roaring 20s – where people make up for lost time
and competitors reveal new products. This theory predicts chaos from 2022 to 2032
2. Generational Theory and The Saeculums – We tend to think of the world in a linear way, and people miss out on all the patterns. But it wasn’t always that way.
The ancients studied generational patterns, which led to deep understanding of how the timing of your life, compared to major wars or chaos, results in a series
of patterns that impact each generation that follows. Applied to today, this theory predicts chaos from 2008 to 2028.
3. The Changing World Order – Ray Dalio’s work shows us that nations rise and fall, and if you analyze 8 different factors you can see, understand and predict
the rise and fall of empires over the span of a couple hundred years. That theory predicts increasing criss and tension between USA and China, and also
predicts rising inflation, a debt tsunami, increased money supply, polarity, a challenge to the reserve currency, and conflict.
4. The Accelerating Pace of Change – Last, in an accelerating world of technology, we expect Artificial Intelligence and the globalization of knowledge to make
the pace of human change not-so-human-at-all. This theory simply predicts that the next 3-5 years will have more innovation than the last 10.
Our Historic Time Period
<< Watch This as a Keynote Video:
Post-Pandemic Opportunity
https://www.youtube.com/watch?v=O217ziYjft8

© Copyright
Fast Custom Research
• Dedicated Advisors
• Custom Reports (20x faster)
• Monthly 1:1 Walkthroughs and Brainstorming
Keynotes & Workshops
• Trend Presentations
• Innovation Workshops
• Speaker Series
Events & Tools
• Future Festivals
• Innovation Assessment & Tools
• #1 Trend Dashboard & Library
For context, Trend Hunter is the world’s largest trend firm & an
award-winning innovation accelerator, relied on by 800 brands

© Copyright
We offer 5 levels of Trend Reports. This is our generic FREE
report focused on consumer insights with 1-4 years of impact
2023
Trend
Report
1. Fast Custom Trend Reports - Join 1,106 brands who have relied on
us for over 11,149 custom reports. You'll get better, faster, custom
consumer insight with thoughtful, 30-50 page reports full of applicable,
fresh ideas, as quick as 24 hours.
2. Custom Trend Presentations & Workshops - Bring trends to life,
inspire your team and create a culture of trend-driven innovation with a
custom presentation.
3. Premium 5+ Year Trend Reports - Thoughtful, well-researched
reports to accelerate your strategic planning and forecasting
4. Trend Report Library - 80+ categories of premium trend reports and
416,897 examples.
5. The 2023 Trend Report (FREE) - This Report!
Our must-read annual reveal of need-to-know trends.

Service
Offerings Ultimately, we’ll fuel you with tactical ideas & innovation frameworks so you can innovate more and get better & faster.
Identifying Needs
Keynote, Workshop and Action Plan
Presentation Worksho
p
Future
Festival
Dedicated Research Advisor & Success Strategist
Research, Training & The #1 Trend Platform
Copyright © All Rights Reserved
Identification and Alignment of Core Needs
Keynotes, Workshops and Masterclasses
Presentation Workshop Future Festival
Dedicated Research Advisor & Success Strategist
Research, Training & The #1 Trend Platform
This report is free because our main business is that we
design research & advisory programs to help brands win
Trend
Hunter
Advisory

© Copyright
Market Reports
lots to filter & not custom
Manual Searching
random & what ranks
Custom Research
slow & expensive
$$$$
Trend Companies
high-level & generic
Magazines & News
too much & not custom
Conferences
inspiring, but not specific
$$$$
Inadequate Resources
The problem we solve is that it is not easy (or efficient) to
filter our world into insight or to make innovation happen
?
• COVID-19
• AI
• Social media
• Globalization
• Big Data
• The Cloud
• East vs. West
• 3D Printing
• Millennials
• CRISPR
• VR + AR
• Robots
• Sustainability
• Personalization
• Uncertainty
• Influencers
• Lower Barriers
• Social Business
• Diversification
• Gender Equality
• Empowerment
• What Else???
Our Changing World

© Copyright
CROWD-FILTER
HUMAN + AI CURATION
Human
Advisors + AI
270,000 Hunters
3,500,000 Fans
#1 Idea Database
400,000 Ideas
Custom Insight
& Opportunities
CROWD-SOURCE
3.5 Billion Views from
225,000,000 People
SUPPORTING WORKSHOPS
& INNOVATION TOOLS
Our methodology is rooted in the #1 largest, most powerful trend
platform to cut through noise and Find Better Ideas Faster TM

© Copyright
Trend Hunter = 1 Day = Fast, Data-Driven, Fresh & Cost-Effective
Traditional Trend Research = 2 Month
We can help you save time, effort & money, because our
platform enables custom research that is better and 20x faster

… and we help brands bring innovation to life with our events,
keynotes, books, tools, and our EPIC Future Festival

“I invite you to come with your team,
because that's something you want to
share. That's something you want to
create a culture around, and we can all
learn from this.”– CEO
6 attendees
"The best event I've ever attended, and
we go to motorcycle races."
– Head of Sensing and R&D
16 attendees
"Undoubtedly the most
meaningful conference I’ve
ever attended."
– VP of Sales
39 attendees
“Future Festival created opportunities
for our team and expanded our
people’s thinking.” – CEO
9 attendees
“Any senior executive would benefit
hugely from taking a couple of days
and attending Future Festival.”
– Global VP of Innovation
8 attendees
“Trend Hunter Future Festival gets you
thinking in a new way about what is
possible!"
– Director of Consumer Insights
32 attendees
“Hands down, the best way to
experience innovation & the future.”
– Consumer Insight Specialist
24 attendees
“No service out there captures
Consumer Behavior as well as
Trend Hunter!”
– Creative Development Manager
29 attendees
“Future Festival truly immerses you in a
mindset of innovation. My team and I
have already come up with more than
10 ideas that could improve our culture
and our bottom line." – Bev Scientist
36 attendees
"The best, most engaging and
most relevant business event I
have ever attended.��
– Chief Strategy Officer
65 Attendees
“Future Festival is a concentrated dose
of inspiration and insights. This event
is a must-attend!”
– Associate Brand Manager
56 attendees
“If you want to plan for a better, faster
and winning future for both you and
your business, Future Festival is for
you.”– Director of Global Innovation
81 attendees
You should REALLY consider coming to Future Festival.
It is a perfect time to bring your team together for real inspiration.

Jeremy Gutsche, runs a 75 person training company, Trend Hunter, focused on creating
Accelerator Programs to make change happen. They have developed training program for 700
brands, ranging from NASA and Google to Red Bull and Visa. Their programs are rooted in
award-winning, New York Times Bestselling methods.
All of Trend Hunter’s Innovation Masterclass Programs kick-off with Jeremy’s latest keynote,
based on his award-winning book Create the Future that contains tactics for disruptive
thinking and tools to help you make innovation happen.
This year, we have a lot of new launches, including our
Masterclass program, a 5-day immersion led by our founder

3. Opportunity Hunting 4. Adaptive Innovation
2. Culture of Innovation
1. Ability to Change
5. Infectious Messaging
Refine
Define
Test
Prototype
Ideate
© Copyright
Day 1 – Ability to Change
What are the key factors that would block this &
how to we address them?
Day 2 – Culture of Innovation
How do we roll out cultural change and make
this actually happen?
Day 3 – Opportunity Hunting
What are the key clients, opportunities,
approaches to make this win?
Day 4 – Adaptive Innovation
These strategies are new. How do we refine
them, again and again and again?
Day 5 – Infectious Messaging
How do we message our best ideas to the team
and teach the team to communicate in pitches
The Masterclass is like an executive education program, but
applied to your own projects, supercharging your elite team

© Copyright
14
Report Walkthroughs
& Facilitated Brainstorms
Topics Call
i. High-Level Insights
Key opportunities, tied to megatrends w/ hyperlinked examples
ii. Market & Case Studies
Must-see examples, competitor dynamics and more
iii. Workshop Questions
Thought-provoking questions to tie it all back to your brand
• Do you have any upcoming projects or presentations?
• What is the purpose / goal / desired breadth vs depth?
• Is this a new curiosity? Time-crunched rush? CEO meeting?
Fast, Custom Research in as Little as 24 Hours
If you want to learn more,
schedule a call with an advisor
to chat about topics, ideas & events
"I don't need to spend hours searching in Google anymore. Trend Hunter has a
lot of insight that I wasn't able to find anywhere else!“

Or get inspired sooner with our 360 page, award-winning
handbook of methods, tactics and workshops
FOREWORD BY MALCOLM GLADWELL

Copyright © All Rights Reserved 16
The 2023
Trend
Report
Overview & Megatrends
1
Tech Insights
2
Business & Marketing Insights
3
Food & Beverage Insights
4
Retail Insights
5
Eco Insights
6
Art & Design
10
Social Good Insights
7
Fashion & Cosmetics Insights
8
Health & Wellness Insights
9
Culture Insights
11

We categorize the world into high-level patterns,
megatrends, insights and ideas.
We believe if you study these
patterns, you are more likely to
Predict & Create The Future

Patterns of Opportunity
- Patterns of Chaos – All opportunity can be mapped to six patterns
- Each Pattern Drives Several Megatrends
18 Megatrends
- Long Term – Designed to predict 5-10 years out
10,000 Insights (the “Sweet Spot”)
- Medium Term – Predict 1-4 years out
- Clusters of Opportunity –These are identified from studying ideas, looking for
meaningful groups of examples that are related
500,00 Individual Ideas
- Shorter term – Individual ideas or case studies that can be inspiring
A key tool is our megatrend wheel. You’ll note that our
6 patterns are the highest level, and never change, trickling
down to our megatrends, insights & ideas
Macro
Micro
.
..
.

ACCELERATION
CONVERGENCE
CYCLICALITY
REDIRECTION
DIVERGENCE
1. Perfecting One Thing
2. Aspirational Icon
3. Exaggerated Feature
4. Reimagined Solution
REDUCTION
1. Specialization
2. Fewer Layers + Efficiency
3. Crowdsourcing
4. Subscription
1. Combining + Layering
2. Adding Value
3. Co-Branding + Aligning
4. Physical + Digital
1. Retro + Nostalgia
2. Generational
3. Economic + Seasonal
4. Repetitive Cycles
1. Refocusing
2. Reversing
3. Surprising
4. Gamifying
1. Personalization, Customization
2. Status + Belonging
3. Style + Fashionizing
4. Generational Rebellion
We use our patterns & megatrends as a higher level guide of where the world is heading
AI
We are entering a transformative
new era, denoted by an exponential
growth in data, robotics and
intelligence.
Catalyzation
Brands have taken a role of
accelerating the personal
development of consumers.
Prosumerism
From user-generated content to
maker culture, today’s consumers
expect professional tools & services.
Curation
Hyper-targeted offerings, services,
subscriptions and recommendations
to simplify lives with better things.
Simplicity
In a fast-paced, cluttered world,
simplicity stands out, resulting in
focused businesses & clean design.
Instant Entrepreneurship
New services make it easier than
ever to conceptualize, fund, launch
and companies.
Co-Creation
Brands, products, services and
customers are increasingly co-
creating an interdependent world.
Hybridization
Lines are blurring as business
models, products and services
merge to create unique concepts
and experiences
Multisensation
Tech, AR, VR and interactive
experiences are raising our
expectations in the realms of
entertainment, retail and even food.
Youthfulness
The world is becoming more playful,
driven by generations not ready to
grow up, including Boomers who
desire a more active, enriched life.
Naturality
The desire for sustainable products,
including local, organic, recyclable
and pronounceable ingredients.
Nostalgia
Fond memories fuel a desire to bring
the past into the present, especially
with respect to one’s formative years.
Experience
In a world abundant with ‘stuff,’
experience becomes a more
important currency and life priority.
Gamification
The application of game dynamics
to real-world problems results in a
world that’s more competitive and
engaging.
Tribalism
Allegiant groups are more readily
formed around specific interests,
causes and even brands.
Many-to-Many
A mass proliferation of sellers and
media creators has shifted the
world to a many-to-many economy.
Personalization
Small batch production
technologies and more
personalized media are creating an
expectation for personalization.
Authenticity
Social media and a resistance to
traditional advertising have created a
desire for authenticity and reality.

We use our “insights” to identify pockets of opportunity.
To us, an insight is a cluster of several ideas that stand out
e.g. Gene-Personalized Products
7 Ideas, 63 Related Examples, 197,000 Clicks

© Copyright
Most people don’t internalize it,
but bedrock of every big idea is the consumer insight
1. Consumer Insight
(an unmet need)
2. Innovate
(your value prop)
3. Launch
(a product or service)
Refine
Define
Test
Prototype
Ideate

© Copyright
Market Leaders Who Failed Because
They Slightly Missed the Consumer Insight
Smartphone: Blackberry vs. Apple
Laptop: Smith Corona vs. HP
Streaming: Blockbuster vs. Netflix
PC: Xerox vs. Microsoft
Encyclopedia: Encarta vs Wikipedia
Electric Car: GM vs Tesla
Digital Cam: Kodak vs Canon
If you miss the insight, you fail. If you ‘get’ the insight, you thrive.

Watch a video to learn more… it can be a helpful way to get
more from this report, which focuses on insights
https://youtu.be/d2bsFOjDVZ4

When Reading This Report, Here’s What The Icons Means

The 2023
Trend
Report
1
Tech Insights
2
3
4
Retail Insights
5
Eco Insights
6
Art & Design
10
7
8
9
Culture Insights
11

App-Based Parentingo
Businesses offer parenting apps that go beyond raising infants
Comprehensive Parenting Apps
ParentPal is an App that Takes the Guesswork Out
of Parenting
Science-Backed Parenting Apps
Parenting Guide from Lasting is an App Dedicated
To Parents
Stress-Free Co-Parenting Apps
WeParent Helps Separated Parents Manage Schedules and
More
Streamlined Co-Parenting Apps
2houses Offers an Interactive Calendar for Separated
Parents
Trend - While parents have access to apps that help them raise infants, apps that help users with parenting throughout their children's many developmental stages are just now becoming
popular. These apps help caregivers with everything from scheduling to prioritizing their kids' mental health.
Insight - Consumers' use of apps to help support their daily lives is so common that it's now second nature--with everything from banking to basic household controls now being available
through apps. The convenience this offers consumers makes them open to the other areas of their lives that can be streamlined through apps--including everything from mental health to
parenting.
5.8
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Simplicity
Experience
4 Featured, 30 Examples
20,195 Total Clicks
URL: Hunt.to/482032

App-Based Parentingo
Businesses offer parenting apps that go beyond raising infants
How could your brand make its customers'
lives easier?
Overlooked Opportunity 1: Workshop Question Copyright ©
All Rights Reserved

Gen Z Investingo
Investing for young Gen Z consumers is made easier with apps and communities
Gen Z-Oriented Fintech Banking
Hero Financials is an Alternative Banking Solution for Canadians
Teen-Targeting Investing Apps
This App Helps Teens Invest Responsibly With Parental
Permission
Teen-Focused Crypto Investment Apps
Step Launches First-Ever Crypto Investment Product for
Teens
Investing Gen Z Group Chats
Finary Raises Money to Build the Investing Chat Platform
Trend - Gen Z is entering a new world of fintech, and banking apps, community platforms and services are being designed to help them navigate investing in the modern age. These
platforms ensure that young consumers are able to set themselves up for the future in today's changing financial landscape.
Insight - Banking and investment services aren't just about monetary exchanges, but cryptocurrencies and apps that give users more autonomy over their money. This changing financial
landscape has a learning curve, and more consumers are pushing for financial literacy being tackled within the education system to address this. With the North American education
system still lagging behind, some brands and communities are helping to fill that gap.
7.0
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Catalyzation 4 Featured, 35 Examples
21,298 Total Clicks
URL: Hunt.to/482021

Gen Z Investingo
Investing for young Gen Z consumers is made easier with apps and communities
How could your brand better prioritize
customer education and support?
All Rights Reserved

Web3 Literacyo
Brands release programs and products that help build Web3 literacy in children
Family-Focused NFT Platforms
Toekenz Collectibles Launches Kid-Friendly NFT Marketplace, 'TOEKENZ'
Child-Centric Metaverse Coding Platforms
This Portal Helps Kids Develop Metaverse Coding Skills
Iconic Children's Book NFTs
Dapper Labs is Set to Launch First-Ever Dr. Seuss NFT
Platform
Education-Oriented Metaverses
Mainbot Launches the First Educational Games Metaverse,
'Winkyverse'
Trend - As Web3 becomes more prevalent, some brands are focusing on building Web3 literacy among children. Programs and products in this space include everything from metaverse
coding practice platforms, to family-friendly NFT platforms.
Insight - Building literacy in new technologies is crucial for people of all ages, but particularly for younger demographics who will likely grow up in a world where these technologies are
ubiquitous, instead of simply in-development. Millennial parents are interested in setting their kids up for their future, and tech literacy in different forms is particularly important to
them.
8.5
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
24,668 Total Clicks
URL: Hunt.to/481919

Web3 Literacyo
Brands release programs and products that help build Web3 literacy in children
How could your brand better focus on
consumers' understanding of its industry?
All Rights Reserved

Privacy Browsero
More browsers and browser extensions are prioritizing privacy
Privacy-Focused Web Browsers
Firefox Added Default Cookie Protections for All
Users
Privacy-Protecting Search Engines
Brave Search is a Privacy-Protected Alternative to
Google
Improved Browser Navigation Apps
Omni is a Free Extension with Many Convenience-Focused
Features
Privacy-Focused Web Browsers
The DuckDuckGo Browser Automatically Blocks Invasive
Content
Trend - As consumers and governments turn their attention to online privacy issues like data-sharing with companies, browsers and browser extensions are popping up that help ensure
consumers' data stays private.
Insight - With so much of consumers' professional, social, and/or recreational lives taking place online, data privacy issues are becoming more important to the average person. People
are now becoming more concerned with how their data is used and the companies their information is being sold to–and are increasingly turning to tools that help enable their privacy
online.
5.6
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
14,409 Total Clicks
URL: Hunt.to/482228

Privacy Browsero
More browsers and browser extensions are prioritizing privacy
How could your brand better prioritize its
customers' privacy?
All Rights Reserved

Metaverse Educationo
Metaverse-based education programs offer more immersion than online learning
Metaverse Fashion Education Programs
CFDA Launches Metaverse-Focused Educational
Partnership
Blockchain-Powered Education Programs
The Elite Education City Powered by Blockchain
Education-Oriented Metaverses
Mainbot Launches the First Educational Games Metaverse,
'Winkyverse'
B2B Web3 Education Platforms
Frame Allows Users to Create Education Environments in
the Metaverse
Trend - As the metaverse expands, brands and institutions are creating spaces in the metaverse that are designed to educate customers. Everything from specialized education to
educational programs and games can now be observed in this virtual space.
Insight - Virtual learning has become popular in the last several years not only because of the pandemic, but because of its ability to make education more accessible despite geographic
or cost-related barriers. By taking the next step and adapting educational programs or experiences into the metaverse, consumers are able to find even more immersive online learning
programs that they can benefit from.
7.3
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Catalyzation
25,273 Total Clicks
URL: Hunt.to/479044

Metaverse Educationo
Metaverse-based education programs offer more immersion than online learning
What type of immersive learning
experiences would be beneficial for your
brand's customers or employees?
All Rights Reserved

App-Based Guideo
App-based travel and activity guides prevail as pandemic restrictions lift
Real-Time App-Based City Guides
The Welcome App Provides Personalized Tourist Recommendations
Gamified Tourism Apps
This App Aims to Boost Local Tourism in Canada's South Dundas Region
Snowmobile-Guiding Apps
This Trail Map App Covers Routes and Locations Throughout Maine
Trend - As we enter a post-pandemic world and travel restrictions lift, app-based travel and activity guides are becoming the norm. These digital guide activations help travelers explore
the world while limiting their contact with tour groups to remain mindful of the ongoing global health concerns.
Insight - Consumers are eager to travel now that the global vaccination rate against COVID-19 has increased, and restrictions lifted. However, travelers are maintaining some pandemic-
induced habits, such as finding convenient and online alternatives to certain activities. The travel and hospitality industry is leveraging app technology to accommodate new consumer
habits and continue offering guided services.
5.3
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Artificial Intelligence
26,123 Total Clicks
URL: Hunt.to/478986

App-Based Guideo
App-based travel and activity guides prevail as pandemic restrictions lift
How is your company shifting its services to
accommodate post-pandemic consumer
habits?
All Rights Reserved

Connected Parko
Companies are leveraging app technology to enhance the park-goers' experiences
Interactive Theme Park Murals
Snap and Disney Launch a New Cinderella Castle Mural Experience
Consolidated
National Parks
Apps
This App Pools
Information About More
Than 420 National Parks
AR-Enabled Cruise
Ship Experiences
Disney Cruise Line Set To
Debut 'Disney Uncharted
Adventure'
Connective Canine
Apps
This Dog Park App Ensures
Your Furry Friend Can
Meet Their Playmates
Character-Led
Theme Park
Services
The Disney Genie Service
Will Help Guests
Maximize Visits
Trend - As the digital world becomes more readily available to consumers, parks across North America are using apps to enhance guests' experience. The mobile-connected technology
provides additional information to park-goers for a more interactive visit.
Insight - Consumers have become accustomed to using their smartphones to engage with content and activities and are expecting their in-person experiences to have a digital
component. With increased accessibility to virtual interactions, companies are merging the great outdoors with the virtual to create tech-enhanced adventures.
5.1
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Tribalism
Experience
24,784 Total Clicks
URL: Hunt.to/477295

Connected Parko
Companies are leveraging app technology to enhance the park-goers' experiences
How can your company merge interactive
digital and physical experiences?
All Rights Reserved

Connected E-Commerceo
Connected e-commerce packaging solutions prioritize safe deliveries
Sustainable QR Code Packaging
Noissue Acquires Tapkit To Build Dynamic QR Codes and Microsites
Connected Temperature-Controlled Shipping
Boxes
The 'Ember Cube' Boasts Smart Cloud-Based Features
B2B Product Tracking Platforms
Nefab's Connected Packaging Services Eliminates Supply
Chain Issues
Express Shipping Shopping Apps
Sam's Club Expands Scan & Go App with the new Scan &
Ship Feature
Trend - Smart e-commerce packaging solutions are increasingly common as businesses aim to deliver items with both efficiency and transparency. Packaging solutions in this space
include everything from temperature-controlled connected boxes, to packaging with QR codes to engage customers.
Insight - As consumers spend more time shopping online, they expect that brands prioritize their purchase experience just as they would in-store. The growth of the e-commerce industry
has prompted brands in this space to prioritize efficiency, transparency and customer engagement in order to satisfy consumer demands.
6.4
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Catalyzation
21,446 Total Clicks
URL: Hunt.to/476320

Connected E-Commerceo
Connected e-commerce packaging solutions prioritize safe deliveries
How could your brand better prioritize the
customer journey post-purchase?
All Rights Reserved

NFT Rentingo
Digital assets can now be borrowed and rented by consumers
Virtual Gaming Jackets
RTKFT Studios' METAJACKET is Designed to Be
Worn by Gaming Avatars
Rentable Digital Assets
PARISQ's IQ Protocol Allows NFT Owners to Rent
Their Virtual Land
Exclusive Avatar Rentals
reNFT is a Protocol That Enables P2P NFT Rentals
NFT Rental Platforms
Vera is a Decentralized Protocol for Essential
Financial Services for NFTs
Trend - Brands in the NFT space are now creating rentable NFTs, or platforms that rent them. These services allow consumers to lend or lease their digital assets, usually avatars for
games, and then have them returned.
Insight - The NFT space continues to rapidly diversify in its offerings, with brands and individuals alike trying to maintain the digital assets' relevance past a buzzy, trending topic. By
creating different applications and uses for NFTs, brands are trying to ensure they remain valuable for the average consumer.
7.3
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
57,074 Total Clicks
URL: Hunt.to/473556

NFT Rentingo
Digital assets can now be borrowed and rented by consumers
How is your brand ensuring that its more
"trendy" pursuits have longevity?
All Rights Reserved

Blockchain Giftingo
Cryptocurrencies are now being used as gifts
NFT-Tied Gift Boxes
Nike and RTFKT Have Launched the 'MNLTH' Series
of NFTs on OpenSea
NFT Holiday Cards
Shutterfly & Iris Apfel Created an Exclusive
CryptoCard Collection for Charity
Crypto-Gifting Payment Apps
This App Lets Customers Gift Bitcoin & Stocks to Each Other
Crypto Gift-Giving Apps
Robinhood Launched a Crypto Gifting Feature in Time for
Christmas
Trend - Tech brands continue to find different uses for Blockchain technology, with more brands now offering cryptocurrency-based gifting. These include everything from NFT gift cards
to fee-free cryptocurrency gifting features on apps.
Insight - As brands find more uses for Blockchain technology, cryptocurrencies are becoming more accessible to the average consumer. Now that this technology is better understood,
consumers are looking for ways to incorporate it into their lives to ensure secure transactions.
7.3
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
37,495 Total Clicks
URL: Hunt.to/473728

Blockchain Giftingo
Cryptocurrencies are now being used as gifts
How is your brand incorporating
cryptocurrencies into its product/service?
All Rights Reserved

The 2023
Trend
Report
1
Tech Insights
2
3
4
Retail Insights
5
Eco Insights
6
Art & Design
10
7
8
9
Culture Insights
11

Creator Marketingo
Content-creators' marketing skills and opportunities are supported through apps
App-Based Marketing Tips
TikTok Launches the Second Season of its Made for TikTok Series
Hybrid Music Distribution Platforms
TikTok Launches New SoundOn Platform for Musicians
Creator-Based Marketing Opportunities
TikTok Announces its Branded Mission Ad Product for
Creators
TikTok-Specific Creative Universities
TikTok Launches Creative Agency Partnerships University
Trend - As content-creation continues to see boosts in popularity, platforms in this space are increasingly offering programs, education, and opportunities for creators to learn how to
best market themselves. TikTok is especially focused on supporting creators in this way .
Insight - TikTok's impact over the last few years in everything from pop-culture to business is vast, and consumers who create content on this platform are inevitably looking to grow their
audiences, brands, and their ability to receive money for their work. By supporting creators in this process, TikTok is able to ensure that those creators and their followings remain on the
platform.
6.8
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
7,356 Total Clicks
URL: Hunt.to/481152

Creator Marketingo
Content-creators' marketing skills and opportunities are supported through apps
How could your brand better support its
customers in their goals?
All Rights Reserved

Metaverse Supporto
The customer service experience will become more immersive through the metaverse
Metaverse Medical Support Centers
TMRW Launched the World's First Medical Center in the Metaverse
Metaverse Customer Support
Helpshift Launched a Free Plan for Metaverse Support
Metaverse User Support Companies
Helpshift Launched 'Metashift' to Target Customer Service
in VR
Tailored Metaverse Support Platforms
ModSquad Offers Comprehensive Customer Service for
Businesses
Trend - As the metaverse expands, customer service in the metaverse is becoming a recognized innovation that can create more valuable support experiences. Brands in this space are
already finding ways to better engage with customers that foster mutual empathy and more efficient processes.
Insight - The metaverse's uses are going beyond gaming and art/design-based experiences and into functional processes that can benefit the various needs of both businesses and
customers. As this space grows, businesses are using it to create customer experiences that prioritize customers' growing desire for more effective and immersive engagement with
brands.
6.5
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Catalyzation
8,785 Total Clicks
URL: Hunt.to/481218

Metaverse Supporto
The customer service experience will become more immersive through the metaverse
How could your brand use the metaverse to
enhance its customer support services?
All Rights Reserved

Airport Activationso
Experiential airport activations once again become the norm post-pandemic
Airport Whiskey Pop-Ups
House of Suntory and Lotte Launch an Immersive Pop-Up at Changi Airport
AR-Enabled Airport Vodka Experiences
Grey Goose & Swipe Back Launch an AR Activation at
Heathrow
Immersive Airport Shops
Hudson Set to Launch Innovative Airport Store Called
'Evolve By Hudson'
Luxury Airport Pop-Ups
Chanel Opens Two Airport Pop-Up Shops to Promote Its
'Factory 5' Collection
Trend - As travel opens up in a post-pandemic world, brands are once again curating experiential, pop-up experiences in airports for travelers to enjoy. These activations make use of
travelers' waiting times in airports and prioritize experience over fast shopping.
Insight - When consumers are traveling by air, they typically spend a lot of time idle and waiting. This presents an opportunity for brands, as filling the time and preventing boredom
become a priority for consumers who are waiting for their flights. Here, experience-based shopping is just as valuable as convenience-based shopping.
8.0
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Catalyzation
34,437 Total Clicks
URL: Hunt.to/478805

Airport Activationso
Experiential airport activations once again become the norm post-pandemic
What kind of pop-up experience would be
valuable for your brand's customers?
All Rights Reserved

Branded Gameo
Brands launch game-based experiences in the metaverse
Retail-Branded Metaverse Spaces
Nike Reveals Details About New NIKELAND 3D
Space on Roblox
Branded NFT Treasure Hunts
Volkswagen South Africa Promotes Safety Features
through Game On
Phygital Burrito Making Experiences
Chipotle Launches the Chipotle Burrito Builder on Roblox
Hand-Painted Video Game Menswear
The Sims 4 Modern Menswear Kit Features Designs by
Stefan Cooke
Trend - The virtual interactivity that's possible in the metaverse has made it the perfect space for brands to create experiences that are based in or aligned with games. These branded
metaverse-based games familiarize consumers with brands' products while prioritizing experience.
Insight - As the metaverse and its impact on a range of industries expands, consumers are increasingly engaging with the space. Just as social platforms opened up a new way for brands
to interact with customers in their homes, the metaverse offers the opportunity for brands to engage customers in a way that's more experiential.
8.0
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Multisensation
Experience
30,392 Total Clicks
URL: Hunt.to/477950

Branded Gameo
Brands launch game-based experiences in the metaverse
What type of interactive gaming experience
could your brand develop to better engage
with its customers?
All Rights Reserved

In-Game Activationo
Brands create pop-up experiences in popular video games
Virtual Vegan Clothing
H&M Recreated Its Newest Fashion Collection in Animal Crossing
Inclusive Gaming Razor Campaigns
Gillette Venus Debuts Skinclusive Summer Line on Animal
Crossing
Video Game Jewelry Pop-Ups
Pandora and Animal Crossing Partner to Launch In-Game
'Pandora Island'
Branded Metaverse Clubhouses
American Eagle Makes Roblox Debut, Promoting Members
Always Capsule
Trend - In-game marketing has become increasingly popular, with brands taking it to the next level with pop-up experiences they've curated in collaboration with popular video game
brands. Everything from jewelry to personal hygiene brands have featured their products in the virtual world this way.
Insight - Consumers are more frequently engaging with brands' marketing initiatives due to the prevalance of social media. Now, it's taking more creativity on the part of brands to
capture consumer interest at home, and brands that are able to successfully accomplish are able to draw in young consumers in-particular.
8.0
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Hybridization
Catalyzation
46,456 Total Clicks
URL: Hunt.to/474494

In-Game Activationo
Brands create pop-up experiences in popular video games
What's a more novel way your brand could
engage with its customers?
All Rights Reserved

Metaverse Pop-Upo
Metaverse-based or themed pop-up stores offer unique forms of engagement
Metaverse Pop-Up Shops
Hogan is Launching a Virtual Pop-Up Store and
Dropping Exclusive NFTs
Metaverse-Ready Digital Jackets
Moose Knuckles' New NFT Jacket Was Designed by
Tiaso Marinho
Hybrid Retail Storefronts
Metaverse, Schmetaverse Showcases Next-Gen &
Traditional Design
Phygital NFT Art Festivals
NFT Art & Music Festival 'Wynwood Studios' is
Coming to Miami Art Week
Trend - Retailers are creating unique "pop-ups" within the metaverse, or in brick and mortar spaces that have adopted elements of the metaverse in their layouts and designs. These
experiences offer a unique spin on a popular marketing technique.
Insight - As pandemic restrictions lift around the world, more consumers are ready to get back to their normal routines--which means more time spent shopping in-store. Brands that are
able to merge the convenience of online shopping with the immersion of in-store experiences will be of special interest to consumers who have grown accustomed to digital-only brand
experiences.
8.9
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Catalyzation
34,888 Total Clicks
URL: Hunt.to/474300

Metaverse Pop-Upo
Metaverse-based or themed pop-up stores offer unique forms of engagement
How could your brand create unique
experiences for its customers in a post-
pandemic world?
All Rights Reserved

Anime Collabo
As anime grows in popularity, brands collaborate to create original content
Automaker-Made Anime Shows
Acura Has Launched a Trailer for Its Upcoming
Racing Anime
Convenience Store Anime Series
7-Eleven Japan Created the Animated Mini Series
Rainbow Finder
Video Game Anime Movies
'Shenmue the Animation' Adapts Yu Suzuki's Video Game
Series into a Show
Anime-Video Game Collaborations
Fortnite and Naruto Release New Game Bundles
Trend - Japanese anime has grown in popularity thanks to streaming services making this programming more accessible around the world. To ride on this popularity, businesses are now
collaborating with anime brands in order to create content in the form of movies, shows and videos games.
Insight - Streaming services have made it easier for consumers around the world to access content that would have otherwise been unavailable to them, and this has caused greater
interest in content across cultures. The constant demand for new content has caused brands to re-think their approach to creating work--whether that's in producing content faster, or in
exploring new collaborations.
5.7
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Co-creation 4 Featured, 36 Examples
43,766 Total Clicks
URL: Hunt.to/471573

Anime Collabo
As anime grows in popularity, brands collaborate to create original content
What's a collaboration that your brand
could initiate to promote its
product/service?
All Rights Reserved

Immersive Hostingo
Brands offer at-home dining experiences with immersive elements
At-Home Entertaining Partnerships
HBO MAX x Moët Hennessy Elevate Entertaining
Experiences at Home
Immersive At-Home Dinner Experiences
celebrationhome is a Sensory Oriented Luxury
Dinner Service
Art Gallery Cooking Tutorials
#Uffizidamangiare Invites Chefs to Cook Dishes
Inspired by Artwork
Multisensory Television Screens
The Lickable Taste the TV Replicates Dishes with
Flavor Canisters
Trend - Brands and creators are offering (or conceptualizing) immersive at-home dining experiences with creative elements for people to better enjoy eating at home. Experiences
include everything from TV screens that simulate food flavors to art-themed cooking tutorials.
Insight - With pandemic-related restrictions forcing consumers to spend more time eating and cooking at home, people have gotten more creative with the various meals, experiences,
and takeout offerings they're willing to try. These consumers are seeking out unique or restaurant-like experiences at home in order to mitigate boredom and liven up their routines.
6.1
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience 4 Featured, 36 Examples
53,017 Total Clicks
URL: Hunt.to/470406

Immersive Hostingo
Brands offer at-home dining experiences with immersive elements
How is your brand adapting to pandemic-
fueled consumer habits?
All Rights Reserved

Diverse Contento
Media and communications companes accept and promote consumers' creative content
Globalized Digital Media Platforms
'PhotoVogue' is Expanding and Accepting
Multimedia Submissions
Diversity-Focused Writing Communities
Hallmark Launches Writing Community Dedicated
to Black Women
Native American Heritage Video Series
TikTok is Celebrating Its Native American Creators
Creative Inclusive Phone Ads
Samsung Celebrates Its Galaxy Phone with a Range of
Creators
Trend - Media and communications companies are increasingly prioritizing diversity straight from consumers' creations--accepting and promoting crowdsourced submissions that include,
art, stories, and videos made by diverse demographics.
Insight - Seeing that a brand prioritizes inclusion and representation is an increasingly important purchase motivator for consumers, particularly as activists and the values of Gen Z and
young Millennials are taken more seriously in the media. Now, consumers expect that brands prioritize inclusion and represent a wide array of voices.
4.8
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Catalyzation
Authenticity
36,404 Total Clicks
URL: Hunt.to/470165

Diverse Contento
Media and communications companes accept and promote consumers' creative content
How could your brand better adapt to the
push for inclusion?
All Rights Reserved

Sports Inclusiono
The sports industry prioritizes inclusion-specific promotions and programs
Trend - Whether in ethnic diversity or women’s and LGBTQ+ rights, the sports industry is adapting to changing consumer expectations for standards of inclusion by creating programs and
promotions that promote equality. These emerging offerings speak to the industry’s growing desire to better reflect and cater to their audience.
Insight - North American consumers in particular have the expectation that brands meet their expectations when it comes to inclusion and the promotion of human rights. Now that
individuals are more open about aspects of their identity like gender, sexuality, and/or ethnicity, they require that brands are able to reflect their preferences, rather than the
preferences of a select few. Additionally, today’s consumer is more educated on various social causes, and as a result expect that even the most traditional industries are adapting to
their more evolved perspectives on social issues.
2.2
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Catalyzation
Authenticity
73,185 Total Clicks
URL: Hunt.to/423801
What are some customer-facing and
internal programs that your brand could
create to prioritize diversity?

The 2023
Trend
Report
1
Tech Insights
2
3
4
Retail Insights
5
Eco Insights
6
Art & Design
10
7
8
9
Culture Insights
11

Vegan Luncho
Kids' lunch foods and snacks are offered in vegan formats
Plant Milk Cheese Sticks
Miyoko's Vegan Cheese Sticks for Kids are Kind to
Animals & the Planet
Non-Dairy Pudding Pouches
GoGo squeeZ AlmondBlend Pudding Has Less Sugar
Than Dairy Pudding
Free Vegan Kid Milk
Scottish Nurseries Will Now Offer Free, Fortified
Plant-Based Milk to Kids
Vegan Lunchtime
Meat Alternatives
These New Richmond
Products Come in Four
Varieties
Kid-Friendly
Organic Waffles
EnviroKidz's Vegan and
Gluten-Free Waffles are
Fun & Nourishing
Trend - As more consumers adopt flexitarian diets, they're passing those diets on to their children as well. This can be observed in the snack and meal options that kids now have for
school lunches--with vegan foods and beverages being increasingly popular.
Insight - Ethical consumption is becoming more popular as factors like inhumane farming practices and climate change impact consumers' purchase decisions. The focus is increasingly on
passing these practices on to the next generation in order to combat the long-term impact of unethical production
6.2
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Naturality 5 Featured, 45 Examples
28,153 Total Clicks
URL: Hunt.to/481149

Vegan Luncho
Kids' lunch foods and snacks are offered in vegan formats
ethical consumption?
All Rights Reserved

Nose-to-Tailo
Nose-to-tail meat-eating businesses help cut down on food waste
Premium Nose to Tail Meats
Nose to Tail Offers Regeneratively Raise Meat
Unconventional Boutique Butchers
Prospect Butcher Co. Offers Unusual Cuts Sourced
from Local Farms
Exclusive Nose-to-Tail Lunches
Frida's Field Hosted an 80-Person Lunch to
Celebrate Its Cattle
Nose-To-Tail Italian Restaurants
Manteca Serves Stuffed Pig Snout and Eclectic
Cocktails
Trend - Influenced by Native communities that used all parts of the animals they hunted, nose-to-tail consumption is becoming popular. Now, businesses like restaurants and delis are
using parts of animals that would otherwise go to waste in order to prioritize ethical and sustainable consumption.
Insight - Waste-reduction is a major component not just of reducing the impact of climate change, but in ensuring that the Earth's resources aren't depleted while they're needed. With
their climate anxiety worsening, consumers are increasingly aware of the need to cut down on global waste, and are turning to brands that are able to promise sustainable business
models that do just that. These models are particularly impactful when they're rooted in longstanding traditions.
4.8
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
5,028 Total Clicks
URL: Hunt.to/480955

Nose-to-Tailo
Nose-to-tail meat-eating businesses help cut down on food waste
sustainability?
All Rights Reserved

Microalgae Meato
Vegan meat and seafood alternatives are being based in microalgae
Umami Microalgae Sausages
NewFish's Plant-Based Mortadella is Made with
Wakame Seaweed & Bull Kelp
Cultivated Pork Alternatives
Mewery Makes Cultivated Meat with a
Regenerative Plant Base
Plant-Powered Tuna Bowls
Kuleana's Plant-Based Tuna is Available at Poké Bar
Restaurants
Plant-Powered Microalgae Patties
Sophie's Bionutrients Created Burger Patties from
Microalgae
Cultivated Seabass Fillets
Algae2Fish is a Nutritious Fish Alternative with Zero Bones
Trend - Microalgae's many uses have now extended to imitation meat, with everything from fish to meat alternatives being based in microalgae. These products cater to vegan,
vegetarian or flexitarian diets while prioritizing sustainability.
Insight - One of the reasons why alternative foods have become popular even among consumers who aren't vegan or vegetarian is that they promote sustainable production. Alternatives
to traditional forms of dairy and meat tend to be harmful to the environment, and the push for reducing environmental harm is making people turn to alternatives.
7.0
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Hybridization
Naturality
27,603 Total Clicks
URL: Hunt.to/479542

Microalgae Meato
Vegan meat and seafood alternatives are being based in microalgae
How could your brand make sustainable
living easier for its customers to achieve?
All Rights Reserved

Eco Sweetenero
Eco-friendly sweeteners balance function and flavor with sustainability
Pine Needle Food Sweeteners
Researchers are Finding Use for Abandoned Christmas Trees
Natural Zero-Calorie Sweeteners
NutraSweet Natural is a Sustainable Plant-Based Sweetener
Alternative Sugar Chocolates
Supplant's Limited-Edition Bar Features Sugars from Fiber
Trend - Eco-friendly sweeteners are becoming more popular and are being made with upcycled ingredients or "green" production processes. These products also have the benefit of
appearing more nutritious to consumers.
Insight - As the alternatives industry continues to grow, so do consumers' expectations in this space. The more sophisticated flavors and ingredients that have made alternative
ingredients so popular among consumers are now being merged with additional expectations that include things like nutrition and sustainability.
6.2
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Hybridization 3 Featured, 36 Examples
44,011 Total Clicks
URL: Hunt.to/478407

Eco Sweetenero
Eco-friendly sweeteners balance function and flavor with sustainability
How could your brand elevate its
product/service with additional benefits?
All Rights Reserved

Sustainable Baro
Eco-friendly bar concepts hint at the future of food and beverage retail
Eco-Friendly Cocktail Initiatives
Zero Waste Month Encourages Sustainable Cocktail Creation
Branded Tequila Byproduct Bars
Jose Cuervo Announced the Launch of a Bar Created from
100% Agave
Sustainable Cocktail Bars
Discarded Spirits Co. Created "the World’s Most Rubbish
Bar"
Sustainable Bar Concepts
The Heineken Greener Bar Saves Energy and Water and
Reduces Waste
Trend - As sustainability becomes a bigger priority for consumers, institutions, and brands--eco-friendly bars are beginning to pop-up. These bars prioritize waste-reduction, upcycling,
and water conservation.
Insight - As slowing down climate change becomes more urgent, more consumers now expect that brands reduce their impact on the environment. No longer satisfied with brands paying
lip service to sustainability, they're increasingly turning to brands that authentically embody environmental values.
6.4
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
31,931 Total Clicks
URL: Hunt.to/477012

Sustainable Baro
Eco-friendly bar concepts hint at the future of food and beverage retail
How could your brand more authentically
prioritize sustainability?
All Rights Reserved

Carbon-Neutral Cooko
Food and beverage brands are offering carbon-neutral cooking products
Carbon-Neutral Eggs
Respectful Eggs Come from Free-Range Hens Fed
Soya-Free Diets
Climate-Neutral Milks
Neutral Sources Its Milk from Farms That Use
Carbon Reduction Techniques
Carbon-Neutral Cooking Oils
west-bourne Launches a Carbon-Neutral Avocado
Oil Set
Carbon-Neutral Pea Milks
Wunda is a New Plant-Based Milk Brand That Uses
Yellow Peas
Trend - Consumers are now able to cook with some carbon-neutral ingredients at home as more brands offer products that are produced with a neutral carbon output. Products in this
space include everything from plant-based milks to olive oils.
Insight - Sustainability is something that consumers are now looking to adopt into their everyday routines as their concern over the climate intensifies. Now, they're increasingly turning
to brands that are prioritizing the health of the environment, and reducing or neutralizing their impact where they can.
6.3
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
23,009 Total Clicks
URL: Hunt.to/476505

Carbon-Neutral Cooko
Food and beverage brands are offering carbon-neutral cooking products
How is your brand prioritizing an authentic,
effective form of sustainability?
All Rights Reserved

Affordable Vegano
Brands try to make plant-based eating more cost-accessible
Affordable Plant-Based Foods
Amazon's Fresh Plant-Based Line Includes Meat and Dairy Alternatives
Romantic Plant-
Based Meal Kits
Tesco Curated a Three-
Course Vegan Valentine's
Day Meal
Plant-Based Ready-
to-Eat Canned
Meals
These Princes Canned
Vegan Ready Meals are
Affordable
Plant-Based
Chocolate Chip
Cookies
Burton's Biscuit
Introduces Vegan Version
of Maryland Cookies
Deep-Fried Plant-
Based Chicken
Brands
Vegan Fried Chick*n is
Helping UK Consumers
Ditch Meat
Trend - Healthy, plant-based eating options tend to be costly, but some brands in the food industry are trying to change the perception that eating vegan is expensive. These cost-
accessible products range from vegan fast-food imitations to more sophisticated meal kit options.
Insight - As factors like inflation, high costs of living, and stagnant wages compound--consumers are increasingly having to budget and prioritize cost-accessibility in their day-to-day
purchase decisions. As this trend continues, brands that cater to those who are looking for cheaper options are going to become increasingly valued by consumers.
5.8
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Simplicity
Naturality
31,820 Total Clicks
URL: Hunt.to/474104

Affordable Vegano
Brands try to make plant-based eating more cost-accessible
How is your brand prioritizing accessibility
for its customers?
All Rights Reserved

Microgreen Menuo
Restaurants curate meals that feature microgreens
Lab-Grown Meat Deliveries
People in Singapore Can Now Order Three Dishes Made with GOOD
Meat
Hemp Microgreens Pizzas
Paper Thin Pizza Shares Pizzas That Replace Basil with Hemp Greens
Freshness-Focused TV Dinners
Fresh Created a Healthy TV Dinner for National TV Dinner Day
Trend - Microgreens have become more popular, with many consumers now growing them at home. In response to this popularity boost, restaurant brands are curating menu items that
feature microgreens for a nutritious boost.
Insight - Consumers now have a greater understanding of the ingredients that go into their food, as well as what they need in order to enhance their health. As more consumers prioritize
nutrition over dieting, food brands are responding by highlighting key ingredients.
5.6
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Curation
Naturality
32,650 Total Clicks
URL: Hunt.to/473778

Microgreen Menuo
Restaurants curate meals that feature microgreens
How is your brand catering to consumers'
enhanced knowledge in its industry?
All Rights Reserved

Metaverse Beverageo
The beverage industry is entering the metaverse with digitized products
Collectible NFT Cocktails
Eve Bar's Digital Assets Take After the Bar's Signature Serves
Asset-Backed
Whiskey NFTs
Rlon Wang & Glenfiddich
Created an NFT Whiskey
Bottle for Lunar New Year
Extra-Crisp Zero-
Carb Beers
Bud Light Next Contains
No Carbs and Will Launch
with Its Own NFTs
Phygital Tequila
Releases
The New Patrón'
Chairman’s Reserve
Comes with the Brand's
First-Ever NFT
Asset-Backed NFT
Wines
Wine Spies' Enigma Label
Released One-of-One
Bottles via Auction
Trend - The alcoholic beverage industry is turning to the metaverse to create digital branded assets. Companies are creating collectible NFTs alongside their physical products to build a
presence in the virtual space and develop an intersection between the tangible and the digital worlds.
Insight - The metaverse space is quickly gaining the attention of the masses. While consumers are excited by the cutting-edge technology, the unfamiliar space can feel overwhelming. As
a result, digital products that have connections to the tangible world through product branding create a sense of familiarity to help consumers navigate new technology.
6.9
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Hybridization
Catalyzation
29,997 Total Clicks
URL: Hunt.to/471932

Metaverse Beverageo
The beverage industry is entering the metaverse with digitized products
How can your brand increase its online
presence?
All Rights Reserved

Restaurant Shopso
Restaurant-store hybrids merge dining and retail industries
Hybridized Shop-and-Dine Spaces
Farrells Overhauls a Mesmerizing 19th Century Building in London
Hybrid Retail Cafes
Greggs Opens its Tasty by Greggs Cafe Concept in Primark's
Flagship Location
Boutique Flagship Restaurants
Breitling Unveiled its Flagship Shop with a Cafe and
Restaurant
Allergy-Friendly Hybrid Grocers
The Rundle General Store Offers Curated Produce and a
Cafe Space
Trend - While it's not uncommon for retail stores to contain restaurants, the reverse--dining establishments that also operate as stores--are becoming more popular. These intimate
spaces create more modern versions of the one-stop experiences that large retailers have made so popular.
Insight - With the ongoing pandemic changing how people shop and engage with brands, and the growing popularity of of ecommerce, consumers now need more to be drawn to in-
person shopping experiences. Factors like convenience and enhanced experience, often associated with online shopping, now need to be replicated in brick and mortar spaces in order
for consumers to prioritize going.
7.4
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Hybridization
Experience
44,287 Total Clicks
URL: Hunt.to/471830

Restaurant Shopso
Restaurant-store hybrids merge dining and retail industries
customers' in-store experiences?
All Rights Reserved

The 2023
Trend
Report
1
Tech Insights
2
3
4
Retail Insights
5
Eco Insights
6
Art & Design
10
7
8
9
Culture Insights
11

Livestream Retailo
Fashion and beauty brands offer livestream shopping experiences
Nostalgic Shopping Livestreams
NYX Cosmetics Hosted a Throwback Event Live on
Triller
Luxury Beauty Retail Livestreams
Amala Beauty Launches Interactive Shopping
Events on Tmall Global
Live Lifestyle Shopping Apps
Verishop Has Launched 'Livestream Shopping' Feature for
iOS App
Livestream Beauty Shopping Series
Klarna and Beautycounter Launched the Better Beauty
Livestream
Trend - With livestreaming being popular across a wide range of apps, fashion and beauty brands are increasingly using livestreaming as a way to market their clothes and beauty
products, while simultaneously having customers buy them.
Insight - Branded, celebrity, or influencer-featuring livestreams have sway among Gen Z and young Millennials in-particular, with livestreaming being perceived as more authentic and less
edited than other forms of marketing. For brands, using this authenticity helps them build campaigns that offer immediate returns, while connecting them with their target audiences.
6.3
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Catalyzation
47,808 Total Clicks
URL: Hunt.to/480214

Livestream Retailo
Fashion and beauty brands offer livestream shopping experiences
How could your brand leverage livestream
retail?
All Rights Reserved

Upcycled Retailero
Retail stores feature upcycled construction or decor pieces
Sustainable Designer Stores
Atelier100 Opens in London with the Help of H&M and Ingka Group
Sustainably Made Fashion Stores
Ganni's Flagship Store Helps Nurture More Conscious Consumption
Low-Impact Fashion Stores
United Colors of Benetton's Concept Uses Upcycled Natural Materials
Trend - As sustainability becomes increasingly important to consumers and businesses alike, retailers are using various upcycled materials in either the construction or interior designs of
their stores.
Insight - As climate change worsens, anxiety and guilt among consumers who fear for the future of the environment is also worsening. Consumers who want to see brands change in
order to better reflect principles of sustainability are looking at both the micro and macro ways that businesses are doing that--and will prioritize brands that take the most impactful
approach to sustainability.
9.4
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Naturality
Catalyzation
56,496 Total Clicks
URL: Hunt.to/480148

Upcycled Retailero
Retail stores feature upcycled construction or decor pieces
How could your brand better ensure it's
prioritizing sustainability?
All Rights Reserved

Local Retailo
Large retailers incorporate elements of local products or materials into their stores
Sustainable Designer Stores
Atelier100 Opens in London with the Help of H&M
and Ingka Group
Educational Denim Displays
IsInstore and Lee's Retail Display Educates About
Sustainability
Suburban Checkout-Free Retailers
This New Amazon Go Store is Arriving for Suburban
Shoppers
Locally-Sourced Cruise Retail Concepts
Azamara Launches a Destination-Tailored Shopping
Program
Trend - In order to help support local economies, some multinational companies are selling locally sourced products, or building their stores with locally sourced materials. This shift
comes as small businesses and economies struggle to catch up in a post-pandemic world.
Insight - The pandemic's enormous impact on small businesses in North America has resulted in more consumers wanting to support their local businesses and economies. In order to
cater to these consumers, large companies are aiming to brand themselves as community-supporting organizations--making consumers feel more comfortable with purchasing from
them.
8.3
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Authenticity 4 Featured, 36 Examples
37,918 Total Clicks
URL: Hunt.to/479988

Local Retailo
Large retailers incorporate elements of local products or materials into their stores
How could your brand help support its local
economy?
All Rights Reserved

Autonomous Hubo
Unstaffed retailers are popping up in densely populated areas
Unstaffed Convenience Stores
Wundermart is an Autonomous Retail Solution for
Hotels and Offices
Surprise Collectible Vending Machines
MINISO's Contactless Blind Box Vending Machine
Targets Gen Z
Autonomous Stadium Shops
The WooSox Market Introduces an Autonomous Retail
Experience
AI-Based Convenience Stores
Auchan Opened the Doors to an Autonomous Convenience
Store in France
Trend - Retail hubs like hotels, offices and malls are increasingly featuring unstaffed stores in order to speed up consumers' shopping times. These stores allow for smart detection and
automatic charges for products that consumers purchase.
Insight - Consumers who prioritize convenience when shopping expect that brands make the entire purchase journey simpler for them. With smart technology now making automated
payments and in-store info more accessible, consumers who prefer in-and-out shopping journeys are increasingly being catered to.
8.7
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Personalization
35,350 Total Clicks
URL: Hunt.to/479851

Autonomous Hubo
Unstaffed retailers are popping up in densely populated areas
convenience within its purchase journey?
All Rights Reserved

Retail Boto
Retail-based robots now have more social features and functions
Candy-Sharing Retail Robots
Smiley the Robot Brings Customers Candy as They
Shop
AI-Powered Retail Assistance Robots
The LG CLOi GuideBot Offers General Information
and More
Rule-Enforcing Retail Robots
Robovie Reminds Shoppers of In-Store COVID Regulations
Facial Recognition Reception Robots
The QNAP 'KoiBot' AI Commercial Robot Greets Guests
Trend - Retail bots are no longer only designed to offer assistance in-store--they're now also dealing with some of the social interactions associated with brick and mortar shopping. These
bots are designed to foster good will and do everything from greeting customers to bringing them snacks.
Insight - With smart retail solutions becoming increasingly common, some consumers miss the social interactions that come with shopping in brick and mortar stores. These consumers
are drawn to businesses that prioritize their experience as a customer despite the convenience-based innovations they're investing in.
7.1
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Catalyzation
54,320 Total Clicks
URL: Hunt.to/471930

Reflective Displayo
Connected mirrors help retailers personalize the shopping journey
In-Store Home Gyms
Lululemon Installed an Interactive Home Gym
Mirror in 40 Canadian Stores
Interactive Smart Mirrors
The FirstLook Smart Mirror Converges Digital &
Physical Experiences
Phygital Fashion Shops
Afterpay & AFC Made an Experiential Retail Space
for Four Emerging Brands
AR Beauty Mirrors
Amorepacific’s In-Store Mirror Limits Consumer
Interaction with Staff
Trend - As brick and mortar stores compete with ecommerce, businesses are taking cues from the virtual world with tech-enhanced shopping experiences. This now includes connected
mirrors being displayed in-store that allow customers to personalize their shopping journey.
Insight - For the average consumer, the benefits of shopping online include the variety of choices, ability to personalize, and convenience. The ease with which they can now purchase and
have customized shopping journeys online has made many consumers less likely to shop in-store. Retailers are having to adapt their brick and mortar experiences to these modern ways
of shopping in order to compete.
8.5
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Hybridization
Experience
89,092 Total Clicks
URL: Hunt.to/471920

Gesture Kiosko
Gesture-controlled interfaces use hand-tracking technology to reduce health risks
Touchless Toy-Building Campaigns
LEGO's Rebuild the World Lets Kids Gesture to Play
on Billboards
Gesture-Controlled Interfaces
Ultraleap's Interfaces are a Hygienic Solution to
Touchscreens
Contactless B2B Kiosks
imageHOLDERS Launched a Gesture-Controlled
Touchless Kiosk
Gesture-Based QSR Menus
PepsiCo Debuted New Touchless Menu Gesture
Technology
Trend - Retail and entertainment industries are opting for gesture-controlled kiosk interfaces to enhance the user experience without contact-related health and safety risks. Hand-
tracking technology registers the user's movement to allow touchless screen navigations.
Insight - Amidst the ongoing pandemic, consumers are wary of high-touch zones due to the health risks they pose. While in-person restrictions are lifting in public spaces, consumers are
looking for new ways to interact with retail and entertainment products that mimic the safety of a virtual setting. By digitizing brick-and-mortar spaces with touchless technology,
consumers are more likely to feel safe throughout their shopping experiences.
6.8
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Multisensation
Experience
45,295 Total Clicks
URL: Hunt.to/471400

Gesture Kiosko
Gesture-controlled interfaces use hand-tracking technology to reduce health risks
How will your brand continue to adapt to
consumers' pandemic-induced lifestyle
changes?
All Rights Reserved

Sustainable Deliverieso
Autonomous delivery systems are designed to be eco-friendly
Sustainable Delivery Service Solutions
BrightDrop's Neighborhood Delivery Hub is Eco-
Friendly
Autonomous Cargo EV Concepts
REE Unveils Autonomous Vehicle Concept Called
Leopard
Autonomous Food Delivery Services
Walmart Partners with Ford and Argo AI in New
Pilot Program
Sustainable E-Cargo Delivery Startups
AxelHire Teams With URB-E On Cleantech
Container Transport
Trend - Autonomous delivery services to people's homes are prioritizing sustainable designs that reduce their environmental impact. These electric vehicles carry small cargo and help
reduce travel emissions.
Insight - Urban infrastructure has been reassessed in recent years as climate change and sustainable design become priorities for governments, institutions, urban planners and designers.
Now, consumers are looking for both micro and macro solutions to climate change's consequences, and businesses are having to adapt to this new image of the future.
7.3
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
159,627 Total Clicks
URL: Hunt.to/470134

Grocery Rewardso
Grocery stores promise loyalty points that lead to discounts on groceries
E-Commerce Loyalty Program Launches
Stop & Shop Updated Its Stop & Shop Go Rewards
Program
Goal-Oriented Grocery Rewards
myLidl Rewards Features Monthly Games to Save
Shoppers on Costs
Consolidated Grocery Rewards Apps
This App Brings Savings & Discounts to 'Save Mart'
Customers
Nutritious Gluten-Free Meal Apps
Impact Kitchen Launched a Loyalty App for its Toronto Base
Trend - With stiff competition, some grocery store brands are aiming to stand out with apps and loyalty programs that reward consumers with points and discounts on groceries for
shopping at their locations.
Insight - Between rising costs and job losses, more people in North America are facing high costs of living that can be difficult to maintain. Worsened by the pandemic, food insecurity is
an issue that many consumers are dealing with. Brands that are able to help offset some costs of living in exchange for brand loyalty are therefore increasingly valuable to consumers.
5.7
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Catalyzation
22,986 Total Clicks
URL: Hunt.to/465568

Retail Financeo
Banking apps are including online retail features and functions
Instant Cash Resale Apps
Twig Lets Users Instantly Turn Their Used Things Into Cash
AI-Powered Shopping List Apps
The 'HOUM' App Helps Users Make Smarter Choices
All-In-One Finance Apps
The PayPal "Super App" Arrives Following Partnership With Synchrony
Bank
Trend - Banking apps are becoming increasingly functional, now with extended features that allow people to shop (or sell) within the apps. These features help customers consolidate
some of their lifestyle habits, merging banking and shopping to create simpler online experiences.
Insight - As the ecommerce industry continues to expand, consumers have come to expect consolidated virtual solutions for their various online purchases. Now, the brands that are able
to best prioritize convenience and ease-of-use for everything from online banking to virtual shopping are most appealing to consumers.
6.8
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
50,246 Total Clicks
URL: Hunt.to/465451

The 2023
Trend
Report
1
Tech Insights
2
3
4
Retail Insights
5
Eco Insights
6
Art & Design
10
7
8
9
Culture Insights
11

Sustainability Packagingo
Fresh foods and produce are offered with sustainable packaging
Biodegradable Produce Packages
Morning Kiss Organic Launches New Products and
an Eco Packaging
Eco-Friendly Food Coatings
This Plant-Based Coating Could Replace Plastic
Packaging
Sustainable Fresh Produce Packaging
Visy's New Fiber Punnets Make Recycling Much Simpler
Recyclable Bread Bag Clips
Bimbo Canada is Using Cardboard Clips to Reduce Single-
Use Plastics
Trend - Sustainable packaging solutions are becoming more popular, with grocery stores now offering fresh foods like bread, fruit and vegetables in packaging that's easily recyclable, or
even compostable.
Insight - Sustainability is now a focus for most industries as the impact of climate change is felt in real-time. With growing climate anxiety among consumers and an increasingly growing
need for businesses and institutions to take steps towards reducing waste and carbon output, some brands are making sustainability easier to achieve for customers.
8.2
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Naturality
Catalyzation
31,422 Total Clicks
URL: Hunt.to/481671

Compostable Cannabiso
Cannabis brands use compostable materials to package or produce products
Regeneratively-Farmed Cannabis Brands
Cosmic View Ensures its Products are Ethically
Produced
Compostable Cannabis Packaging
Maui Dispensary Recently Introduced a New
Compostable Packaging
Waste-Reducing Cannabis Packaging
Humidi.co Reduces Plastic Waste with PHA-Based
Packaging
Corn Fiber Smoking Filters
Moose Labs Launched its Compostable Corn Fiber
Filters
Trend - The cannabis industry's rapid growth in North America has also resulted in its rapid impact on the environment, with production processes and packaging waste contributing to
environmental harm. Now, some brands in this space are using compostable materials to produce or package products.
Insight - Sustainability has become top of mind for consumers and brands alike as climate anxiety, along with legal changes that prioritize environmental protection, have pushed people
and businesses to reduce their ecological footprint. This will continue to impact all industries, especially as the climate situation becomes more urgent.
7.5
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
20,379 Total Clicks
URL: Hunt.to/478983

Eco Menstrualo
Menstrual pads and tampons are being made with sustainable materials
Biodegradable Plastic-Free Pads
The ohne Organic Cotton Period Pads Aim to
Reduce Plastic Waste
Eco Period Care Subscriptions
Viv for your V Products are Biodegradable, Plastic-
Free & Non-Toxic
Planet-Friendly Period Care Expansions
TOTM is Set to Launch its Products in UK
Morrisons Stores
Eco Hybrid Tampons
Playtex Clean Comfort is a Tampon with an Eco-
Friendly Cardboard Plunger
Trend - Popular menstruation products like pads and tampons are being adapted with eco-friendly materials to help reduce consumers' environmental impact. These products are made
sustainable through the use of biodegradable and/or organic materials.
Insight - Sustainability has become a priority for more consumers as their anxiety over climate change worsens. Now, more people are looking for both micro and macro ways to reduce
their impact on the environment--starting with small lifestyle changes that they hope will add up.
6.9
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
32,256 Total Clicks
URL: Hunt.to/476683

Climate-Positive Initiativeo
More brands and institutions are prioritizing climate-positivity
Climate-Positive Fashion Exhibitions
Pangaia & Galeries Lafayette Created an Immersive Expereince
Climate-Positive Subscription Services
'Climeworks' Offers an Easy Way to Permanently Remove
CO2
Furniture Brand Green Friday Campaigns
IKEA Canada Debuted a Month-Long Green Friday Campaign
Singaporean Climate-Positive Initiatives
Singapore Has Stated that it Wants Efficient Data Centers
Trend - Products, services and infrastructure that actually benefit the environment are currently rare--but some businesses and institutions are starting to prioritize climate-positive
products, experiences and urban planning initiatives.
Insight - Sustainability has become top-of-mind for consumers as climate change worsens, and brands and institutions are having to adapt to the push for eco-friendliness. No longer
convinced by those that simply pay lip-service to climate issues, consumers seek out businesses that are prioritizing authentic, effective forms of sustainability.
6.6
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Naturality
Catalyzation
29,247 Total Clicks
URL: Hunt.to/476391

Eco Disinfectanto
Brands that specialize in disinfecting cleaning agents prioritze sustainability
Sustainable Anti-Bacterial Wipes
biom Launches its Eco-Friendly Wipe Solutions
Zero-Waste Hand Sanitizers
Cleancult's Plant-Based Foaming Hand Sanitizer is
Refillable
Mexican Multipurpose Cleaning
Solutions
The 'One Step Cleaner' Pill is Versatile and
Biodegradable
Biodegradable Disinfectant Wipes
These New Dettol Wipes Promise Sustainability-
Friendly Cleaning
Trend - As disinfecting products continue to be popular post-pandemic, brands in this space are increasingly prioritizing sustinability. This shift includes everything from biodegradable
wipes to zero-waste sanitizers.
Insight - Consumers' anxiety around the environment is growing as the consequences of climate change become more apparent. In order to ease some of the guilt they feel around their
consumption, more people are prioritizing sustainable consumption and are turning to brands that enable this shift.
7.2
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
37,005 Total Clicks
URL: Hunt.to/476216

Compost E-Commerceo
Brands in the e-commerce space offer compostable packaging
Efficient Sustainable Packaging
Antalis Packaging Recently Added a New E-Commerce Range
Fully-Compostable Packaging Bags
This TricorBraun Flex Plant-Based Packaging is Eco-Focused
Sustainable Ecommerce Packaging
Shiseido Launches Sustainable Packaging for E-commerce Consumers
Trend - The growth of the e-commerce industry has resulted in excessive packaging waste and pollution. Now, some brands in this space are offering compostable packaging solutions
that help reduce their environmental impact, while simplifying sustainability.
Insight - Despite climate anxiety worsening among consumers, the average person finds adopting sustainability into their lives challenging. Having to create new habits can be time-
consuming--preventing some people from trying altogether. Brands that are able to simplify sustainability and work it around consumers' existing lifestyles are appealing to the average
person who's looking for easy ways to reduce their personal impact.
8.8
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Naturality
Catalyzation
104,649 Total Clicks
URL: Hunt.to/475987

B2B Sustainabilityo
Businesses are using platforms and services to adopt sustainable practices
Sustainable Start-Up Funds
The $50 Million USD Razer Green Fund Supports Green Businesses
Food Waste-Monitoring Solutions
Winnow Solutions Seeks to Be Productive, Sustainable &
Profitable
AI-Powered Retail Inventory Solutions
Albertsons Will Use Afresh Technologies for Smart Ordering
Digital Eco-Food Communities
The Future Food Movement Ally Community Strives for Eco-
Initiatives
Trend - Businesses and organizations are launching eco-platforms and services to help companies practice sustainability throughout their manufacturing and service-delivering processes.
These tools offer personalized solutions to encourage organization and reduce wastefulness.
Insight - Brands across all industries contribute to the global waste problem. As consumers become more eco-conscious, their purchasing habits are changing to support companies with
clear commitments to sustainability. More companies are, therefore, looking for new services that help reduce their environmental footprints in order to appeal to eco-conscious
customers.
7.3
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Naturality
Catalyzation
26,508 Total Clicks
URL: Hunt.to/475568

Sustainable Caféo
Cafés are prioritizing sustainable design
Sustainably Constructed QSR Cafés
Starbucks Canada Announces Plans for New Eco-
Friendly Café
Future-Oriented City Designs
Kaleidoscope Nordic Have Proposed the Ultimate
Sustainable City
Eco-Friendly Coffee Franchises
Starbucks Opened its First Greener Store in Shanghai
Car-Free Neighborhoods
Culdesac Tempe is Paving the Way to an Eco-Friendly
Future
Sustainable Toronto Coffee Shops
Dispatch Coffee Just Opened a Location at 390 Bay Street,
Toronto
Trend - Both independent and multinational cafés are now prioritizing eco-friendly retail designs in order to reduce their environmental footprint. These constructions reduce impact
while also creating a point of interest for customers.
Insight - As the consequences of climate change become more known, the average consumer is more conscious about their environmental impact. This piqued interest in sustainability
has forced brands to re-think how they design, produce and market their products/services in order to appeal to potential customers' evolving values.
7.1
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Naturality
83,856 Total Clicks
URL: Hunt.to/471840

Eco Bankingo
Finance apps allow users to make eco-friendly decisions
Instant Cash Resale Apps
Twig Lets Users Instantly Turn Their Used Things Into Cash
Photovoltaic Plant
Investment Apps
This App Helps Users
Invest In Solar Power
Facilities
Eco Goal-Oriented
Investment Apps
The 'FLIT Invest' App
Requires No Account
Minimums
Eco-Conscious
Investing Platforms
This Investment App Uses
AI to Assess
Environmental Impact
Environment-
Focused Finance
Apps
The 'Monetaria' App
Helps Users Lower Their
Carbon Footprint
Trend - Banking and sales apps are allowing consumers to be more sustainable by offering features that have a positive impact on the environment. These include everything from
clothing resale functions to making eco-conscious investments.
Insight - Consumers are increasingly aware of the fact that more and more of their future decisions will have to account for climate change and its consequences. These consumers are
therefore increasingly seeking out ways that they can reduce their personal impact on the environment.
5.5
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
46,839 Total Clicks
URL: Hunt.to/465456

Eco Air Travelo
The future of air travel is more sustainable and eco-friendly
Eco-Friendly Airplane Meal Trays
The Zero Eco Meal Tray Concept Brings Awareness
to Waste
Eco-Conscious Flight Bookings
Google Flights Will Now Show a Flight's Carbon
Footprint
NFT Offset Initiatives
Aerial Helps Users Offset Their NFT Footprint
Sustainable Commercial Aircrafts
An Alabama Start Up Has Designed an Eco-
Conscious Aircraft
Trend - As concerns about climate change and factors like carbon emissions that accelerate it worsen, air travel businesses are looking to reduce their carbon footprint, or the footprint of
their customers, by offering eco-friendly options and carbon offsetting solutions.
Insight - Climate anxiety is worsening among consumers as they increasingly recognize the negative impact that big businesses are having on the environment. Now, more people expect
that brands live up to their environmentally friendly values.
5.9
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Hybridization 4 Featured, 44 Examples
94,176 Total Clicks
URL: Hunt.to/462771

The 2023
Trend
Report
1
Tech Insights
2
3
4
Retail Insights
5
Eco Insights
6
Art & Design
10
7
8
9
Culture Insights
11

Live Fundraisingo
Live fundraising initiatives help consumers feel more connected
Social Live Streaming Applications
TikTok is Launching a Monetizable Live Streaming
Service
Charitable Live-Marketing Campaigns
Interac Has Debuted Living Billboards as Part of Its
Campaign
Money-Raising Virtual Party Apps
Desperados' Rave to Save App Donates €1 for
Every 1000 Steps
Cooperative Stream Viewing Features
'Twitch' Now Features Support for SharePlay on
Apple Devices
Trend - Live fundraising, whether for charities or creators looking for support, has become more popular as platforms make it easier to stream campaigns and content live. Donation
options are often included in these initiatives and simplify the process of giving and receiving funds.
Insight - Gen Z and young Millennial consumers are especially drawn to streaming platforms with content that's created by users, and live-streaming has become an enormous business
because of these platforms. Fundraising in this space is made easier with the sense of personal connection that live-streaming fosters between charities, brands or creators and their
followings.
6.9
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Catalyzation
18,864 Total Clicks
URL: Hunt.to/481040

Accessible Travelso
People with disabilities now have more accessible travel options
Accessible Train Interiors
PriestmanGoode Created a Fleet of Trains with
Accessible Designs
Disability-Friendly Aircraft Seats
The Air 4 All Seating System Revolutionizes Air
Travel for PRM
Accessible Travel Initiatives
Scootaround Launches a Campaign for Mobility
Awareness Month
Accessible Vatican Apps
This App Uses Sign Language to Disseminate
Information From the Holy See
Trend - For people with disabilities like mobility issues or visual and hearing impairments, traveling can be a difficult task. Whether for necessity or recreation, people with disabilities are
increasingly pushing for more accessible travel options and some businesses are responding with everything from travel information apps to transport designs that prioritize accessibility.
Insight - Accessibility is becoming a bigger focus for brands as consumers with different needs increasingly fight for their inclusion. The expectation for businesses and institutions to
prioritize accessibility is growing as they recognize that they can be catering to a wider range of demographics, instead of a limited few.
7.3
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Experience
Catalyzation
31,544 Total Clicks
URL: Hunt.to/481026

Charitable NFTo
Brands use NFTs to create charitable products or initiatives
Data-Driven Charity NFTs
UNICEF is Marking Its 75th Anniversary with Patchwork Kingdoms NFTs
Charitable NFT Initiatives
'The Dream Collection' is a Film-Based NFT Collection Made
by Women
Charitable NFT Artwork
BB Creatif Is Donating Most Proceeds from its VICE Series to
Charity
Commemorative Businesswoman NFTs
Shutterfly and Iris Apfel Launch Holiday CryptoCard
Collection
Trend - As NFTs continue their impact on a wide range of industries, brands are now using them as a basis for various charitable initiatives. These NFTs work simultaneously to raise
awareness and proceeds.
Insight - Consumers are increasingly aligning their purchase decisions with their personal values, with people being more likely to buy from brands if they support environmental, social,
or economic causes that are important to them. Brands that are able to align themselves with specific causes will appeal to consumers who make purchase decisions based on their
values.
6.7
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
25,036 Total Clicks
URL: Hunt.to/479333

Unified Baro
Bars are taking initiatives to bring communities together and support those in need
Beer-Branded Pandemic Campaigns
Heineken's Shutters Initiative Supports the Re-Opening of Bars
Family-Supporting Bar Campaigns
Bar Louie's 'Cocktails For A Cause' Supports Workers'
Children
Inclusive Bar Initiatives
Miller Lite's Open & Proud Creates Safe Spaces for the
LGBTQ Community
Inclusive St. Patrick's Day Ads
Tullamore D.E.W.’s O’Everyone Campaign Invites Anyone to
Be Irish
Trend - Bars are using their platforms as community establishments for social outreach. The companies are creating more inclusive environments through in-house initiatives and
branded donations for worthy causes.
Insight - Throughout the pandemic, North Americans who were given the opportunity to work safely from home have had more time for introspection, leading to a greater appreciation
of the sense of community and social interactions. As these consumers look inward and reassess their values, they expect companies to do the same. In response to this social change,
businesses are increasing their community involvement to create a more inclusive environment for customers.
5.6
Score
Popularity
Activity
Freshness
Copyright ©
All Rights Reserved
Authenticity 4 Featured, 36 Examples
26,797 Total Clicks
URL: Hunt.to/477296

2023_Trend_Report_by_Trend_Hunter (2).pdf

More Related Content

2023_Trend_Report_by_Trend_Hunter (2).pdf