Why is brand consistency so important?? Here is my favorite analogy, what if your best friend all of sudden changed, they didn't act the same, talk the same or look the same... how long would they stay your best friend?
Jordis Small’s Post
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"We continue to sell out".... Words straight from our clients mouth... Granted they also have a product that was filling a need in the market and put in the time and effort it takes to start a successful business but they also know value of having a strong brand. Since they have launched so many knock off companies have popped up and they know their brand is helping them set them selves apart from the competition.
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I can't tell you how many times when I ask clients who their target audience is they say "everyone"... I then walk them through why that is a false statement. The truth is, when you are trying to attract everyone, you will attract no one. Want to know more on this topic? Book a risk free chat with me! https://lnkd.in/eisJcBVn
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Tiki Illustration for The Hula Hula Room Tiki Bar in Torrance Ca. #tiki #tikibar #tikiillustration #midcentury #branding #tropicalbar #tropical #barbranding #restaurantbranding #illustration #adobe #truegrit #retrosupplyco
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