Freshwater’s Post

Insights from senior leaders at the UK Airport Infrastructure Forum, organised by our sister conference company, Waterfront, ranged from advice on achieving zero emission airports to delivering airport infrastructure to unlock local economic and social benefits.   Waterfront Conference Company will be sharing more key takeaways from the event, which we sponsored along with Pinsent Masons, on its social media channels if you want to find out more.  

Specsavers' Best Worst Team campaign had all the right ingredients to become a nationwide success, from the heartwarming Cinderella story of Cwm Albion – a team that went from losing all 22 games in the 2022/23 season to finishing 7th in the league – to open top bus parades and the mystery reveal of football legend, Harry Redknapp, as the team’s new manager. We worked with Tangerine and Golin to amplify the campaign's inspiring story and secured press coverage in several publications including Wales Online and ITV Wales. Rebecca Henderson Nicola Gibbons 

It’s national #NetZeroWeek (6 to 12 July) and a useful time to reflect on our carbon reduction journey.   We’ve been at the heart of facilitating essential conversations about climate change, having worked with Llywodraeth on delivering Wales Climate Week for the past four years.   Llywodraeth is committed to delivering Net Zero and we’ve helped to make sure that everyone can contribute their voice to the debate and share best practice to inspire others.   You can find out more about it here: https://lnkd.in/eAb9DTUV

As the dust settles on yesterday’s election results, Steven Davidson, our Healthcare Account Director, takes a look at the challenges that lie ahead for the new government in delivering its ambitious programme of healthcare reform. The task ahead is huge – will Labour be able to deliver? Read the article here – and if you want to find out more about how the election result may shape your healthcare communications, get in touch with our healthcare team: https://lnkd.in/ezFUUcia

This week (1-7 July) is Alcohol Change UK's #AlcoholAwarenessWeek. The harm caused by alcohol is a major public health issue, affecting individuals’ health, the NHS, the economy and families. Recognising this, in 2020, Llywodraeth implemented a minimum price for selling alcohol to tackle hazardous and harmful drinking. We worked alongside Llywodraeth to run a multi-channel campaign to raise awareness of this new law for both the trade and public. You can read more about it here: https://lnkd.in/eh3YgznS

The Labour manifesto’s journey from good content and ambition to deliverable action and measurable impact is not a quick fix, according to our Director of Healthcare, Nick Samuels. Read his review of Labour’s health promises in its manifesto ahead of Thursday’s general election: https://lnkd.in/e2MENKw8

Today’s National Network Conversation event - Purpose, Pedagogy and Progression - aims to share views and ideas that will inform policy decisions and the way that the Welsh Government supports the education sector. Taking place in Swansea, attendees are learning from fellow practitioners, including Professor Graham Donaldson, who will share his reflections on Curriculum for Wales. Our events team has been working alongside the Welsh Government to deliver this conversation. Find out more: https://lnkd.in/eV2gqEq3

Can Labour pull it off? Nick Samuels, our Director of Healthcare, examines what’s needed to deliver on Labour’s welcome, if ambitious, healthcare reform outlined in its manifesto. Read the full article here - https://lnkd.in/e2MENKw8

In today’s Western Mail, our CEO, Angharad Neagle, reflects on Rishi Sunak's decision to leave the D-Day commemorations early. Will this be Sunak's election defining moment? Read the full article here - https://lnkd.in/eNdPrdjr