We are absolutely thrilled to share that #JohnnieWalker has been named a Grand Prix winner at Cannes Lions International Festival of Creativity for its recent campaign in Brazil, 'Errata at 88', with Bossa Nova legend, Alaíde Costa. The brand launched #BoldSteps in October, lending fresh meaning to it's rallying cry of #KeepWalking. One of the key elements of the series is to celebrate those who took bold steps throughout their lives that affected the culture and world around them, and Alaíde's story truly captures this - watch the inspiring story below. A huge congratulations to the team 👏 👏 👏 #CannesLions2024 #Creativity
Congratulations to AlmapBBDO | Grand Prix winners in the Entertainment Lions for Music for ‘Errata at 88’. Explore all winning and shortlisted work, exclusively on The Work | lnkd.in/ehUJqFHK #CannesLions2024
We couldn’t be any prouder!! It’s been the utmost privilege to lead this campaign and we are thrilled with this team achievement!!🥃🥃
The 'Errata at 88' campaign with Alaíde Costa beautifully showcases the power of bold steps and cultural impact. Truly inspiring storytelling that resonates deeply.
Amazing team work bringing meaning and impact to Keep Walking! Huge well done to everyone involved!
The level of storytelling on here👏👏👏 Very well done Diageo
Amazing team work 🥃
Wow! Very proud!! Go Diageo Brazil!!
What an achievement!
Outstanding and congrats Diageo!! #CannesLions2024 #Creativity
Congratulations on your Lion, Diageo! Cheers to the power of bold creativity that leads to brand/customer bonds. Tip of my glass (of Johnny Walker) & space helmet to you! 🤩 —Bisous d'Astro!