e.l.f. Cosmetics is looking for a creative and analytical intern to join our Digital team. This position will assist
with loyalty and email marketing analysis and strategy for e.l.f. Cosmetics, e.l.f. SKIN, Well People and Keys
Soulcare, working closely with the rest of the CRM and e-Commerce teams, Creative, IT, and outside
agencies.
The ideal hire will be passionate about beauty and interested in turning insights into action. This position can be based in our New York City office or remote.
Responsibilities
Assist CRM Manager with planning, executing, and analyzing e.l.f. beauty squad loyalty campaigns
Assist with email marketing campaigns from end-to-end, including concept development and content
planning, audience segmentation and targeting, set-up, deployment, reporting and ongoing testing and
optimization.
Assist with personalization and segmentation by analyzing performance data and identifying
opportunities for A/B testing to optimize and drive improvements to KPIs.
Assist team and email agency with directions on building, QA and deploying email, SMS and loyalty
campaigns.
Partner with eCommerce, Brand Marketing, Social, Data team and Paid Media teams to share channel
insights and align on support for product launches, brand marketing priorities, eCommerce promotions
and CRM initiatives.
Assist with ad hoc initiatives across the digital marketing team as needed
Requirements
Highly proficient in Excel
Strong critical thinking and ability to analyze data to draw conclusions
Relevant experience working on a retail, e-commerce and/or consumer products brand
Relevant experience working in digital marketing, CRM (customer relationship management), email
marketing, and/or e-commerce
Proven track record of taking ownership and driving outcomes in a fast-paced environment
Excellent communication, time management and organizational skills, deadline-driven
Comfortable working in a collaborative manner and a highly creative out-of-the-box thinker
Seniority level
Not Applicable
Employment type
Full-time
Job function
Other
Industries
Personal Care Product Manufacturing
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