eCommerce Analytics Manager

eCommerce Analytics Manager

eCommerce | Manufacturing | Retail

Hybrid | Atlanta Metropolitan Area, GA | United States (U.S.)

$110,000 - $140,000 Base + Bonus + Benefits

A leading global retailer & manufacturer is looking for an experienced eCommerce Analytics Manager to successfully lead website analysis, insights generation, and performance reporting to meet business growth in the Atlanta metropolitan area.

THE ROLE:

As the eCommerce Analytics Manager, you will work cross-functionally and lead the analysis of large amounts of 1st and 3rd-party data to generate key insights that enable senior leadership, thus driving digital optimization and business growth. You will be responsible for:

• Collecting/cleaning/analyzing direct-to-consumer website data using Google Analytics and BigQuery (or SQL)
• Designing and executing A/B tests and analyzing/interpreting results; performing website tracking
• Performing statistical analysis and scripting using Python and R; developing dashboards in Tableau
• Extracting key insights from analyses and tests, and delivering data-driven recommendations

YOUR SKILLS:

• Progressive commercial digital/marketing/web analytics experience in media, eCommerce, etc.
• Proficient in gathering, cleansing & analyzing website data in Google Analytics (i.e., GA360, GA4)
• Familiar with/ digital data platforms and tools (i.e., Adobe Analytics, Google Tag Manager, Salesforce)
• Well-versed in core advanced analytics data mining and scripting tools such as Python, R, and SQL
• Proficient in building customized dashboards using BI tools (i.e., Looker, Power BI, Qlik, Tableau)
• Proven commercial experience designing, executing, and analyzing statistical tests (i.e., A/B)
• Strong knowledge of media channels and concepts (i.e., Display, Paid Search, SEM, SEO, Social)
• Proven commercial experience extracting insights from web data (i.e., clickstream, website traffic)
• Well-versed in advanced analytics techniques (i.e., LTV, trend analysis, user journey analysis)
• Comfortable working cross-functionally with/ technical and non-technical teams; presenting to leaders
• Strong verbal/written communication, negotiation, and presentation skills across the business
• Bachelor’s degree in Business, Computer Science, Economics, Engineering, Mathematics, Physics, Psychology, or related field; M.B.A. or M.S. preferred

BENEFITS:

As the eCommerce Analytics Manager, you can make up to a $140,000 base salary (depending on experience).

HOW TO APPLY:

Please register your interest by submitting your resume to George Little via the apply link on this page.

KEYWORDS:

Direct-to-Consumer (DTC), eCommerce Analytics, Incrementality Analysis, Web Analytics, Digital Analytics, Website Analysis, Site Testing, A/B Test, Experimentation, Google Analytics, GA 360, GA4, Google Tag Manager (GTM), Adobe Analytics, Adobe Target, Adobe Dynamic Tag Manager (DTM), BigQuery, Google Data Studio, User Experience (UX), Site Experience, Heatmap, Customer Analytics, eCommerce, Digital Optimization, Salesforce, User Research, Media Optimization, Web Optimization, Cookies, Media Pixel, Media Analytics, Media Mix Model (MMM), Multi-Touch Attribution (MTA), Customer Lifetime Value (LTV), Customer Journey, Tableau, Looker, Power BI, Python, R, SQL, Digital Transformation, Marketing Automation, Personalization, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Paid Search, Programmatic, Clickstream, Website Tag, Web Traffic, Website Tracking, Advanced Analytics, Site Analytics, Display, Marketing Science, Advertising Services, ETL, Data Science, Marketing Analytics, Analyst, Campaign Analytics, Campaign Optimization, Digital Merchandising