Articles by Taylor
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My Top Takeaways From the Eighth Edition of the Salesforce "State of Marketing" Report
My Top Takeaways From the Eighth Edition of the Salesforce "State of Marketing" Report
By Taylor Donnell
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What I Learned From Watching 'Momentum Generation' on HBO Max
What I Learned From Watching 'Momentum Generation' on HBO Max
By Taylor Donnell
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Be Humble - Ask Questions - Listen. The Value of Conversation.
Be Humble - Ask Questions - Listen. The Value of Conversation.
By Taylor Donnell
Contributions
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How do you use social media to grow your email list?
Quizzes are a really effective and impactful tool to consider. I've see a ton of quizzes from Beauty, Retail/eComm, CPG, Travel, Sports & Entertainment and Financial Services companies and here's why they are effective for list growth: 1. Audiences want to interact with content and quizzes naturally drive interaction and engagement. 2. When done right, they deliver genuine value to the consumer. Good quizzes can curate personalized product recommendations, provide education or unlock a benefit / offer. 3. Brands see lift in acquisition rates from quizzes and decreases in key metrics like CPC/CPL. Plus, there is added value because these new customers come into a brand's database with quality data to inform personalization from day-1.
Activity
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Heidi Sanborn, MPA lets get this done!
Heidi Sanborn, MPA lets get this done!
Liked by Taylor Donnell
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"Be thick-skinned." We’ve all heard it... ...but back in 2017, my former boss gave me advice that changed my perspective: "Be sensitive, not…
"Be thick-skinned." We’ve all heard it... ...but back in 2017, my former boss gave me advice that changed my perspective: "Be sensitive, not…
Liked by Taylor Donnell
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Who loves a good full-circle moment.... ✋ This week Vyne hosted our Annual Sales Meeting in #Louisville KY with various members of our commercial…
Who loves a good full-circle moment.... ✋ This week Vyne hosted our Annual Sales Meeting in #Louisville KY with various members of our commercial…
Liked by Taylor Donnell
Experience & Education
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Volunteer Experience
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Executive Board Member
Letters to Isabel
- Present 2 years 6 months
Children
We foster friendship for our brave patients battling pediatric cancer and their caregivers by offering ways to connect and chat online and in real life. We're forging foundational partnerships with Children's hospitals across the United States and building innovative technology to offer the world’s bravest club for pediatric cancer fighters, survivors, and caregivers. There are many kids fighting cancer across the United States. With our help, finding a friend and support is easy.
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Today I went flying, and here’s what it taught me about B2B marketing. Stop this trend. Please.
Today I went flying, and here’s what it taught me about B2B marketing. Stop this trend. Please.
Liked by Taylor Donnell
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I am thrilled to announce that Jebbit has been acquired by BlueConic, marking a significant milestone in our journey. In the past year, we've…
I am thrilled to announce that Jebbit has been acquired by BlueConic, marking a significant milestone in our journey. In the past year, we've…
Liked by Taylor Donnell
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Today was #TikTok day at #lorealtravelretailamericas 💄📱 How could we reach and engage millions of travelers with our iconic beauty brands across…
Today was #TikTok day at #lorealtravelretailamericas 💄📱 How could we reach and engage millions of travelers with our iconic beauty brands across…
Liked by Taylor Donnell
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We have some HUGE ACQUISITION NEWS to share from Superfiliate.... Last week I flew to Stockholm to meet with a world class founder who has been…
We have some HUGE ACQUISITION NEWS to share from Superfiliate.... Last week I flew to Stockholm to meet with a world class founder who has been…
Liked by Taylor Donnell
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