After creating a new conversion, you can add it to an existing campaign to measure conversions for your ads. Conversions can’t be reported for ads displayed before the conversion was added to the campaign.
Here's a tip
For Accelerate campaigns, you can choose to add existing conversions or create new conversions when creating your campaign. Learn more about how to add conversions to your Accelerate campaign.
To add conversions to existing Classic campaigns:
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Sign in to Campaign Manager.
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If you need to switch accounts, click the account name in the upper-left corner of the page and select the correct account name from the dropdown.
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In the Campaign groups tab, select the correct campaign group name.
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In the Campaigns tab, move your cursor over the campaign name and click
Edit. -
Scroll to the bottom of the page to the Conversion Tracking section.
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Select the checkbox next to the conversions you would like to add from the list.
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Click Save and exit if you don’t need to make any additional updates. Click Next to continue editing your campaign.
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