We're thrilled to announce our partnership with TorchMedia, Australia’s leading Transit Media specialist. This partnership provides our buyers and DSP partners access to 12 newly built Sydney Metro Northwest stations, with full-motion animation portrait and landscape displays.
Vistar Media
Advertising Services
We're the world's leading end-to-end programmatic ecosystem for digital out-of-home.
About us
Vistar Media is the home of out-of-home (OOH). Out there, in the streets, ad space intersects time and place. It’s a part of life. OOH campaigns inform, entertain, attract - and they can change the course of someone’s afternoon. At Vistar Media, we facilitate that serendipity hundreds of thousands of times a day Our goal is simple: to help marketers leverage OOH’s unique ability to motivate and delight. Persuade and captivate. Stand out and blend in. Through our truly intelligent platform that hosts the world’s most extensive OOH inventory, we provide the scale, data and expertise that allow brands to capture a better kind of attention. We believe that OOH is both timeless and future-proof. Why? Because it speaks to the human need to look up and around, but it’s always evolving and improving, infusing novelty into everyday life and opening up new opportunities. With Vistar, OOH is not only the most enduring channel in media, it’s also getting better every day. We’ll see you out there.
- Website
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http://www.vistarmedia.com
External link for Vistar Media
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Vistar Global HQ, NYC
- Type
- Privately Held
- Founded
- 2011
- Specialties
- DOOH, location-based media, ad serving, exchange, geospatial systems, inventory management, programmatic, digital signage, digital out-of-home, out-of-home, Enterprise solutions , Software as a service, SaaS, Content management system, CMS, and Outdoor advertising
Products
Vistar Media
Location Intelligence Software
We connect marketers to out-of-home (OOH) networks, helping them scale campaigns for personalized, contextual storytelling around the world. DSP: Vistar’s DSP connects marketers to the largest network of ad space in OOH. Built to power a programmatic digital out-of-home (DOOH) ecosystem when Vistar first launched, today it’s used by marketers to plan campaigns that leverage hyper-contextual storytelling to capture a better kind of attention. SSP: OOH thrives on the ability to integrate campaigns seamlessly into the physical world, inspiring moments of action. Vistar's supply-side platform (SSP) brings automation to the physical ad space so that media owners can manage OOH inventory efficiently and make their screens part of those serendipitous marketing moments.
Locations
Employees at Vistar Media
Updates
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Out-of-home advertising isn’t just another media channel– it’s the most human channel, naturally existing within people’s everyday lives. It is tested, trusted, and transforming the game. 💡 Recent studies confirm #OOH as the top channel for trustworthiness in delivering clear, informative messaging that results in positive perceptions. Discover how brands leveraging OOH set the standard for impactful, innovative communication that elevates brands to new heights. 🚀👉 https://hubs.la/Q02Ffl140
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Are personal ads really a thing in OOH? Vistar's APAC Managing Director, Ben Baker, shares his perspective in MARKETING-INTERACTIVE's latest article, explaining why billboards are the perfect place to convey personal messages. Whether it's a welcome home greeting or a marriage proposal, people love the fame and visibility that OOH provides. Check out the full article to learn more! #OutOfHome #Advertising #OOH #Marketing #Malaysia
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For our latest media owner spotlight, we’re excited to highlight our partnership with WOW Inc! WOW is a boutique media company that specializes in full-motion spectaculars for major events surrounding LA's iconic destinations, including the 2026 NBA All-Star Game, the 2026 Fifa World Cup, the 2027 NFL Super Bowl and the 2028 Summer Olympics. To learn more about WOW’s cutting-edge approach to digital out-of-home, check out our interview with Shawn Krantz, Chief Marketing Officer at WOW! https://hubs.la/Q02Gv1MH0
Media owner spotlight: WOW
vistarmedia.com
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As the premier marketplace for programmatic #DOOH worldwide, we are thrilled to announce the expansion of our Vistar Verify program into Canada! Following its successful launch in the US in 2023, this program establishes a comprehensive set of manual and automated quality checks to ensure the highest inventory standards for buyers. ⭐ Explore how Vistar Verify is revolutionizing the landscape of DOOH inventory quality and gain insights into its rollout in Canada and beyond: https://hubs.la/Q02Gx-k10
Vistar Media expands Vistar Verify to Canada
vistarmedia.com
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No matter where you are, digital out-of-home captures attention and leaves lasting impressions. ✨ With (nearly) endless possibilities, every campaign can be tailored to a brand’s personalized goals. Check out these can’t-miss #DOOH campaigns that have inspired and engaged audiences worldwide 🌎 https://hubs.la/Q02FWJz70
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Vistar is teeing up for a great time at the upcoming AdClub of Toronto Golf Day 2024! ⛳ 🎉 We’re thrilled to sponsor a hole at the picturesque Lionhead Golf Club, complete with exciting games and exclusive prizes. Join us on July 18th for a fantastic day exploring the course, networking with partners and new clients and celebrating the best advertising has to offer. See you on the green! 🏌️♂️👉 https://hubs.la/Q02FKln10
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Exciting news out of New Zealand! 🇳🇿 We’re thrilled to announce our partnership with Retail Media network Market Media. This partnership provides our buyers and DSP partners access to in-store advertising screens in The Warehouse and Noel Leeming stores, supplying brands with enhanced opportunities to reach Kiwi consumers with targeted and personalised content based on time of day and geographic location. Check out the article on StopPress for more details: https://hubs.la/Q02GkJQF0
Market Media brings programmatic delivery to clients - stoppress.co.nz
https://stoppress.co.nz
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What an unforgettable experience at this year's Cannes Lions International Festival of Creativity! 🌟 The Vistar team soaked up the sun and engaged in insightful beachside panels and group discussions. Collaborating with partners, brand innovators and thought leaders was truly inspiring. We’re more motivated than ever and excited to share all the highlights with you. Dive into our latest blog post for a full recap! 👉https://hubs.la/Q02GbNz50
Cannes Lions 2024 recap: 6 Vistar takeaways
vistarmedia.com
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#OOH is the most human channel. It lives out there where real life happens, with brands ready to be seen and audiences ready to engage. At Vistar, we like to make big, bold moves dedicated to keeping our customers and partners front and center. 🌟 While we’ve revamped our style and content, our core focus remains the same: driving the future of out-of-home. 🌎