Mission North

A strong #ThoughtLeadership program is a core pillar to all of our client engagements. The result is a more powerful and lasting message that engages audiences. What goes into a program that successfully positions executives, shapes perceptions around issues, and builds trust in a brand? Click to read some best practices we follow based on our decades of building and executing platforms. https://lnkd.in/ezTwPUHQ

June’s #data-driven coverage proves it: report data can elevate any story, from election anxiety to Father’s Day spending! 📊 Make your stories stand out with the power of data-driven insights. #DataDriven #PR

Our media wins this June? Gold-medal worthy, just like Simone Biles’ floor routine. Check out our latest wins below. #PRAgency #MediaWins #DigitalAgency

At Mission North, fostering a value-driven culture is essential, and we take pride in our team for embodying our values in everything they do. This month, we’re proud to highlight two Mission Northers! First, Emily LeClair Tatum has been an indispensable member of our digital team since joining Mission North last year. She embodies the spirit of ‘One Team, All In,’ always ready to tackle challenges head on with unwavering dedication to clients and teammates. Her leadership in digital strategy, positive attitude, and mentorship make her a valuable member of Mission North. Ilana Hernandez, who brought exceptional enthusiasm and zest when planning our June Pride events and our POC summit. We are lucky to have her as part of our Operation team as she demonstrates daily our ‘One Team, All In’ value. Learn more about our values below. https://lnkd.in/gyvJADG7 #MissionNorth #CompanyCulture

Amid concerns about accuracy, bias, and fairness, the call for Responsible #AI has never been louder. We chatted with AI ethicist and author Olivia Gambelin on creating responsible AI strategies. Here are three takeaways from our recent discussion with Olivia: 💬 Effective communication is vital in developing and maintaining responsible AI practices. 💡 Ethical guidelines can inspire creativity and lead to innovative solutions. 👥 Business leaders play a crucial role in adopting and promoting responsible AI practices. Check out our in-depth Q&A here: https://bit.ly/45KOlLR #ResponsibleAI #AIEthics

What does it take to turn data into a compelling story? Vice President Donato Casarella recently sat down with Adam Slater, founder of Clarafy, to discuss how he analyzes data and brings it to life. His key takeaways: ❓ Be involved in the question development process to help determine headlines beforehand 📊 Layer your analysis - review the data and see what is most surprising, then, start to layer how those numbers might support one another 📖 Put yourself in your “readers” shoes to optimize the impact Check out their in-depth Q&A here: https://bit.ly/3xvwHze

Even seasoned tech executives find media interviews challenging. Here’s how they can effectively deliver their points: ✏️ Lead With the Key Messaging 📣 Demonstrate Credibility ✅ Use Affirmative Language Elevate your executive presence with insights from our expert media trainers: https://bit.ly/3XyYXeR #MediaTraining #PR

How did Recursion emerge as a frontrunner in #AI-driven #DrugDiscovery? By going all in on strategic inflection points We’re proud to partner with Recursion to amplify these achievements, securing top-tier business and #biotech media coverage and broadcast appearances for executives.  Dive deeper 👇

Are you backing your stories with data? We recommend it – in fact, a few of our #Enterprise and #Finserv clients had their research pay off last month with this #data-driven coverage.

There are awareness days and months for just about everything. While many brands tap into these “holidays” to launch large-scale campaigns, an always-on approach is critical to ensure year-round engagement with audiences. We spoke with #financialservices communications leaders from companies like Greenlight, Public, and Betterment to understand their principles for breaking through the noise and ensure #FinancialLiteracy is top of mind all year. Read more here: https://lnkd.in/eBSXztMX