Domaine

Our work for Lip Lab has been recognized on MaxiBestOf 💄 Lip Lab, under Kendo Brands, Inc., is a unique in-store experience where users are guided through the process of creating their own lipstick color. Through a one-of-a-kind session with a color expert, anyone can create, experiment, and express themselves with a color that is literally all their own. The site needs to explain this unique service and drive bookings at one of their 10 stores nationwide. Take a look: https://lnkd.in/dfEkbJsc Read our original case study: https://lnkd.in/gFKBcE9w

Rothy's’s new site is now live! As a long-term collaborator, we could not be more proud to launch the latest iteration of their ecommerce experience. Rothy’s was looking to simplify: including their tech stack, product structure, and frontend and backend. The new site features a lightweight codebase, new content modules for agile marketing, and incredible performance while launching a refreshed look and feel. Key deliverables: 🛍️ Launching a new Shopify theme with improved performance and features ✨ Shopify combined listings (while in beta) for product variant structure and merchandising 📁 Simplified serverless functions to Shopify app embeds and other lightweight techniques 🥿 Shoelace web component library to simplify and outsource the heavy lifting on a set of common reusable UI components 🌇 Edge-to-edge imagery that captures fluid screen sizes 💫 On-scroll animations 🔍 Integration with Constructor for PLP, search, and recommendations Take a look at the new site: https://rothys.com/

Join us at League of Originals’ Toronto Summit 🌆 Domaine is sponsoring this event series curated for brand founders. The summit brings together established and curated communities for panel discussions, networking, and more. Featuring special guest Molly Middleton, Executive Producer of Dragon's Den, and speaking panels from the founders of NUDESTIX, Fuzz Wax Bar, BIO RAW, Sundays, and more. 📅 Thursday, August 22 📍 East Room Toronto 📧 Email us at hello@meetdomaine.com for complimentary tickets. Brands and merchants only. Learn more: https://lnkd.in/gAXtFRCt

We recently launched Daily Harvest’s new site on Shopify 🥥 Daily Harvest moved from their custom platform to Shopify. With millions of customers and a high daily transaction volume, system reliability was paramount. Shopify has just released a great case study on the project featuring an interview with YuJin Yong, VP of Digital at Daily Harvest. They placed high trust in Domaine to migrate them to Shopify, with our team guiding Daily Harvest towards a liquid build, rather than Headless, while achieving feature parity with a more manageable site. The new site is helping expand their subscription base and accelerates speed for new features and functionality. Read the full case study: https://lnkd.in/g-kBgQ9k

Congratulations Supreme on joining EssilorLuxottica 👟 From Modern Retail: In a statement, EssilorLuxottica chairman and CEO Francesco Milleri said, “we see an incredible opportunity in bringing an iconic brand like Supreme into our company.” Milleri added that Supreme “perfectly aligns with our innovation and development journey, offering us a direct connection to new audiences, languages and creativity.” Supreme had engaged Domaine ahead of their initial migration to Shopify, seeking a team to set them up with the tools to support the transition. As part of the implementation, we built a custom application to enable their in-store experience, managing the lottery for customers to get into the store for each product drop as well as the security and check-in process. We also built a customer returns management Shopify application to support their returns flow. We are thrilled to see the success of our former client and wish them all the best in this next chapter as part of the iconic EssilorLuxottica. ✨ Read the full article: https://lnkd.in/etJHGxkk

We launched Industry West B2B yesterday 🛋️ We redesigned and rebuilt their site on Shopify earlier this year, to better match the premium feel of their high-end products. Now, we have replicated that experience for their trade customers using Shopify B2B. Shopify has created a great case study of the results, featuring Ian Leslie, CMO at Industry West and our own VP Creative Lenora Rigoni. Key highlights: 📈 90% lift in B2B web order revenue (trade accounts) 🛍️ 10% lift in new trade accounts 🛒 15% lift in average basket size (items added to cart) 💰 20% lift in average order value (AOV) Read the full case study: https://lnkd.in/gwUaysZg

Introducing Domaine Migrations, a new webinar series about migrating to Shopify 🚀 In Vol 001, we dive into how Orveon Global migrated their beauty brands bareMinerals, Laura Mercier Cosmetics, and BUXOM Cosmetics from Salesforce Commerce Cloud to Shopify. Carney Nir from Orveon will give you an inside peek into why they chose to replatform, their experience migrating, and their success since launch. With additional experts from Domaine, Shopify, and Nosto. 📅 Wednesday, August 7 🕜 2 PM ET / 11 AM PT Speakers - Carney Nir, VP Global Ecommerce & Digital Experience at Orveon - Mac King, Co-Founder & CRO at Domaine - Brock Everett, Competitive GTM at Shopify - Jamie Burkes, Customer Success at Nosto RSVP here: https://lnkd.in/gv-sqj67

Shopify or Salesforce Commerce Cloud… Which ecommerce platform is right for your brand? 🤔 Our team put together a detailed comparative analysis between Shopify and Salesforce Commerce Cloud (SFCC), based on our experience migrating enterprise brands. In our white paper, we break down the main differences between the two platforms, including: 🛍️ Platform comparison: Shopify vs. SFCC 📱 Tech partners & community 💰Total cost of ownership & revenue uplift 👩🏻💻 Tech stack & developer community ☁️ Composable commerce And more. Download the white paper here: https://lnkd.in/gwdwF7hP Read our article: https://lnkd.in/g3tKRbvf

We recently launched Brahmin Leather Works’ new digital experience on Shopify. The brand came to Domaine to migrate from SFCC and elevate their ecommerce site, with a focus on product storytelling and brand elevation. The new site provides rich product information and showcases unique differentiators without feeling dense, while making it easier for the brand and merchandising teams to manage content and launches. Key deliverables: 🛍️ SFCC migration 📁 Simplified admin with reusable content sections 👜 Unique product variant structure with linking across styles ✨ Elevated and content-rich PDP 📹 Integrated video content across pages 👯♀️ ”Style With” sections for matching products 🏅 Product monogramming and engraving 🔍 Sort and filter using Shopify Search & Discovery app 📦 ERP integration 🧑🏻💻 Custom middleware build ⭐ Loyalty & reviews with Yotpo Take a look at the new site: https://brahmin.com/

A Shopify storefront opens the doors to global sales. But building a worldwide audience takes a bit more work 🛫 The Domaine team worked on an internationalization guide for Shopify, breaking down catering to international customers, localization, legal compliance, and more. The article dives into: 🗣️ Internationalization vs. localization 🛠️ Shopify’s international sales tools vs. Shopify Managed Markets 🌎 Expansion stores 🔍 Global SEO practices 💰 Payments and currency And more 🧠 Read the article: https://lnkd.in/gCY9tC_3