Loved 'Challengers'? Then you'll love client On's newest promo video featuring Zendaya and Roger Federer battling it out on the court for an 'air tennis' match as seen this morning on the TODAY Show. 🎾 Check it out below 🎾
LaunchSquad
Public Relations and Communications Services
San Francisco, CA 10,722 followers
About us
LaunchSquad is an award-winning public relations and creative communications agency with offices in San Francisco, New York, Boston and Chicago. We love nothing more than to tell a good story. For the last two decades, we’ve been building powerhouse brands by doing just that. We’ve crafted thousands of tailored campaigns for companies that are shaking up industries from retail to municipal power to project management software, and everything in between. Our clients are creating products, services and experiences that are changing the world and how we live in it, and they rely on us to tell their stories in a way designed to maximize impact. It’s a job we don’t take lightly. Let's have better conversations about climate solutions together. Subscribe to The Cooler: thecooler.substack.com
- Website
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http://www.LaunchSquad.com
External link for LaunchSquad
- Industry
- Public Relations and Communications Services
- Company size
- 51-200 employees
- Headquarters
- San Francisco, CA
- Type
- Privately Held
- Founded
- 1999
- Specialties
- Public Relations, Technology, Social Media, Marketing, Video, Content Marketing, and Strategic Communications
Locations
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Primary
340 Pine St.
Suite 100
San Francisco, CA 94104, US
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121 East 24th Street
3rd Floor
New York, NY 10010, US
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222 3rd Street
Cambridge, MA 02142, US
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2609 Crooks Road
Troy, Michigan 48084, US
Employees at LaunchSquad
Updates
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Big week for client American Giant! Proud we've been working with Bayard Winthrop and team since the very beginning.
This morning, American Giant announced a partnership with Walmart to offer American Made T-Shirts in 1,700 of their stores starting 4th of July weekend. I have always believed that making and buying things in this country should not be the exclusive domain of the premium end of the market. Until now, we’ve struggled to find a way to offer a compelling domestically made product to value shoppers. Walmart has offered us a chance to realize this dream. As the largest retailer in the world, Walmart provides a vast reach we could never achieve on our own. And through its large volume commitments, we are able to work with our supply chain partners to make the investments to improve capacity and cost-efficiency, while creating competitive jobs. Through its American Lighthouses initiative, Walmart has committed to finding and investing in US manufacturing suppliers. We are proud and excited to be one of their key partners. While not made to the same specifications as the clothes you’ll find on our site or in our stores, we believe the T-shirts we are selling through Walmart are a testament to what can be achieved when you combine the skill and dedication of the American worker, the determination of the entrepreneurs who employ them, and the foresight and vision of American corporate giants like Walmart. Our mission remains the same: Build the best clothes in the world here at home at price points that work for all Americans. Today marks a significant milestone on that journey. #AmericanGiant #Walmart #AmericanMade #MadeinUSA
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In the latest edition of The Cooler, we sat down with Erin Glabets, head of communications at Sublime Systems, a Boston-based startup developing technology to decarbonize cement-making. Erin has found there is important nuance and many different audiences who all require different types of stories for ultimate buy-in. And it’s working: Sublime was recently awarded $87 million in federal funding from the U.S. Department of Energy (DOE) and has created partnerships with industry stalwarts like BOSTON SAND & GRAVEL CO. Read more at the link below, and don't forget to subscribe to The Cooler for more climate conversations delivered to your inbox.
Erin Glabets of Sublime Systems on How to Tell a Compelling Story About Cement
thecooler.substack.com
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Today, client Waabi announced a $200M funding round, led by Uber and Khosla Ventures and includes strategic investors NVIDIA, Volvo Group Venture Capital, Porsche Automobil Holding SE, Scania Group Invest and Ingka Investments. The funding will support the company’s launch of fully driverless autonomous trucks in 2025. In just three years, Waabi has shown incredible vision and progress in their industry – pioneering new technology that’s paving a safer, more efficient pathway for autonomous vehicles to be used in the world. This is big news, signaling a milestone in autonomous vehicles and showing a way forward for generative AI in the physical world. It has even gained recognition from Canadian Prime Minister Justin Trudeau. It’s moments like these from change-the-world companies that make our work so special. Congratulations team!
Waabi: Road to Texas
https://www.youtube.com/
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Last month, team members Matt Calderone and Abby R. had the opportunity to attend the second annual Carbon Unbound Summit to discuss the future of carbon removal, a topic we’re passionate about here at the Squad. It’s an exciting time in this space. We get to work with leading companies and organizations that are building an entirely new industry from the ground up. We’re at the start of something that has the potential to make a real impact – for our climate and our lives. To be involved at the beginning of an emerging technology and contributing to these larger conversations is exactly what inspires us each day.
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This week, client On announced an exciting multi-year partnership with Zendaya. The actor and fashion icon spoke to Vogue about the intentionality behind her new partnership with On, including a shared passion for community and their plan to collaborate on future creative campaigns and products: https://lnkd.in/gA_kvmCu. Head over to their website to shop The Zendaya Edit and watch Dream Together, a short film about the power of community: https://lnkd.in/gAJwhnmr Congratulations On -- we’re honored to be a part of this incredible milestone.
Zendaya Talks Anxiety, Impact, and Her New Partnership With On
vogue.com
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This month we celebrate our wonderful June Anniversaries 🌻 Congrats to this crew of incredible people - we’re so grateful to work alongside you everyday. Shout out to Mike Schroeder (15 years), Shami Barooshian (10 years), Caroline Cammarano (9years), Lauren Wry (6 years), Maria Nifakos (3 years), Rob Clark (2 years).
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Congratulations to client Climeworks for their inclusion on the TIME100 Most Influential Companies list ✨ The fourth annual list highlights companies making an extraordinary impact around the world -- and creating a positive impact on the world through their carbon-capture technology is exactly what Climeworks is doing every day. Read more about their innovative technology, the introduction of their new Mammoth facility, and their plans for the future here: https://lnkd.in/gCsdmJmk #TIME100Companies #Disruptors #ClimateAction
TIME list of the 100 Most Influential Companies of 2024 is out -- and Climeworks is so excited to be a part of it! #TIME100Companies Today, TIME reveals the fourth-annual TIME100 Most Influential Companies list, highlighting companies making an extraordinary impact around the world. To assemble the list, TIME solicited nominations across sectors, polled its global network of contributors and correspondents and outside experts. Then TIME editors evaluated each on key factors, including impact, innovation, ambition, and success. The result is a diverse group of 100 businesses helping chart an impactful path forward. You can see the full list here: time.com/100companies #technology #innovation #ClimateAction
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We're excited to welcome Natalie Aldous to the Squad this summer as part of the #FosterTheFuture fellowship program 🎉 Thank you to The PRSA Foundation for the opportunity to participate again this year. We're honored to help open new paths for diverse, talented candidates to gain experience in the world of PR and grow into the next generation of leaders.
Today we are announcing our 2024 class of fellows, which was conceived by and funded through Mission North’s cross-industry diversity initiative that aims to empower the next generation of PR professionals. The collaborative effort creates pathways for individuals historically excluded from leadership positions in the public relations industry by offering opportunities to gain valuable work experience while offsetting some of the financial burdens of tuition and other education expenses. Six different PR agencies support the program, which includes a combination of scholarships and stipends awarded through the PRSA Foundation totaling $80,500, and paid internships with each agency. This year, the fellowships will be awarded to: ● Agean Public Relations Fellowship: Fatoumatta Sowe, Cornell University ● The Bliss Group Bliss-Baker Fellowship: Jalani Isaac, St. John’s University ● Just Drive Media Communications Fellowship: Evelyn Ealey, Elon University ● LaunchSquad Fellowship: Natalie Aldous, Brigham Young University ● Method Communications Fellowship: Venecia Easter, Florida A&M University ● Mission North The Future Is… Fellowship: Naiyana Williams, Hampton University The fellows will complete a five-to-eight-week paid internship this summer, using a curriculum developed by Mission North following the launch of its The Future Is… Fellowship in 2022. Learn more at https://lnkd.in/dNCVytv2
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"I get overwhelmed every day. It's not just because I run a startup and have two children. It's not just because the climate in the world and the untold human suffering that will happen is going to happen. It's that we do have tools to mitigate these things, but I don't think there's enough conversation about any of them." Today on The Cooler, we're sharing our first podcast with Kip Pastor, founder and CEO of Pique Action. Its an incredible conversation that touches on the power of visual storytelling to accelerate interest, cultivate hope, and inspire action around climate solutions. Listen in below and don't forget to subscribe to The Cooler for more climate conversations delivered straight to your inbox.
Kip Pastor on engaging hearts and minds in climate storytelling
thecooler.substack.com