We're excited to introduce the first edition of Chicory's new content series: The Retail Media Trend Report! This bi-weekly report covers critical changes across the industry so that you can better navigate the constantly changing world of retail media. Check out the report below or say hello@chicory.co to learn more about how Chicory addresses key challenges for retail media networks. https://hubs.ly/Q02Gp60M0
Chicory
Advertising Services
New York, NY 6,369 followers
We transform recipe content into commerce media for CPG brands, retailers and publishers.
About us
Chicory believes in the power of recipes to inspire consumers and drive commerce. As the leading contextual commerce advertising platform, we transform recipe content into commerce media. Our platform powers a network of recipe publishers and retailers that CPG brands use to reach 123 million high-intent grocery shoppers each month. Chicory's contextual advertising and shoppable recipe solutions can be found on 5,200+ websites and food blogs, including the Food Network, Delish and LandOLakes.com. Sites enabled with our technology take grocery shoppers from inspiration to checkout in just a few clicks, driving products to cart for 70+ leading retailers.
- Website
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http://chicory.co
External link for Chicory
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2014
- Specialties
- Recipes, Online Grocery, eCommerce, Advertising, and CPG Advertising
Locations
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Primary
18 W 21st St
8th Floor
New York, NY 10010, US
Employees at Chicory
Updates
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Chicory reposted this
With today's digital landscape evolving faster than ever, your brand's appearance online is crucial. Contextually relevant and brand-safe advertising is key to protecting your campaigns from irrelevant placement, ensuring positive brand association from consumers, and driving media efficiency. 📈 Learn more about the importance of contextually relevant content with Chicory at https://hubs.ly/Q02G46Br0
Why Contextual Relevance and Brand Safety Matter Now More Than Ever — Chicory
chicory.co
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With today's digital landscape evolving faster than ever, your brand's appearance online is crucial. Contextually relevant and brand-safe advertising is key to protecting your campaigns from irrelevant placement, ensuring positive brand association from consumers, and driving media efficiency. 📈 Learn more about the importance of contextually relevant content with Chicory at https://hubs.ly/Q02G46Br0
Why Contextual Relevance and Brand Safety Matter Now More Than Ever — Chicory
chicory.co
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As we transition into the cookie-less era, it's time to rethink our strategies. Here are three reasons why Contextual Commerce Media is the key to future-proofing your CPG advertising strategy: 1. Privacy-First Approach: Adapt seamlessly to cookie deprecation and privacy changes. 2. Targeted Opportunities: Achieve high-intent targeting and proven iROAS. 3. Enhanced Retail Media: Complement and boost retail media networks. Instead of focusing on when cookies will disappear, explore how CPG marketers can thrive in this new digital landscape with Chicory. Learn more at https://hubs.ly/Q02Ffk9c0
Three Reasons Contextual Commerce Media is Key to Your Strategy — Chicory
chicory.co
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With the 4th of July quickly approaching, we're reflecting on last year's top 5 recipes to gather inspiration while building this year's menu.🍓 1. 4-ingredient Blueberry Dump Cake 2. Hash Brown Quiche Cups 3. No Bake Summer Berry Icebox Cake 4. 4th of July Salad 5. Deviled Strawberries For more on how Chicory can help align your brand with recipes-based seasonality for enhanced relevance, visit https://hubs.ly/Q02DXVr20.
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We're excited to announce the launch of Chicory’s first Recipe Wrap-Up! Each month, we'll uncover key patterns, trending ingredients, and popular recipes from the last month - leveraging data to get a greater understanding of what drives consumer inspiration. Check out the full piece below 👇 https://hubs.ly/Q02DHDp70
June Recipe Wrap-Up — Chicory
chicory.co
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Thank you for having us, Path to Purchase Institute!
"We need to reach these people in the context of their daily lives," says Julia Miller at Mars United Commerce. (Mars United Commerce produced a Contextual Commerce Report last week: https://lnkd.in/g3QAtZf4) "Contextual commerce today really comes to life for us through recipes," says Meghan Howard of Chicory, sharing an example of how Mars Wrigley partnered with Chicory to introduce innovative & delightful ways to enjoy M&M's during the holiday season. This presentation was moderated by our very own Patrycja Malinowska at #RetailMediaSummit in Chicago!
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Great session today at Path to Purchase Institute's #RetailMediaSummit! Chicory's Meghan Howard, was joined by Julia Miller of Mars United Commerce, to discuss why contextual commerce is a winning strategy amid third-party cookie deprecation. Despite the rise of Retail Media Networks, there remains a need to diversify partners and make your media investments work harder. Contextual commerce media is the through line for full funnel media and a complementary strategy to RMNs. Check out what all the buzz is about: https://hubs.ly/Q02DBBQd0
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Thanks for the mention, MarTech360! 😄
Chicory Positions Contextual Commerce As A Key Strategy In The Third-Party Cookieless Era https://lnkd.in/dXJ266AZ #martech360 #newsmedia #news #marketingtechnology #artificialintelligence #chicory #ecommerce #CookielessEra #commercemedia
Chicory Positions Contextual Commerce as a Key Strategy in the Third-Party Cookieless Era
https://martech360.com
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Thanks for the shout-out, MarTech Cube!
Chicory Bets on Contextual Commerce for Cookieless Future Know more:- https://lnkd.in/d9MaDV62 #chicory #martechcubenews #marketingtechnology #digitalmarketing #technology #marketing #martechcube
Chicory Bets on Contextual Commerce for Cookieless Future
https://www.martechcube.com