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Cannes Lion 2024: Introducing AI Chatbots, Messaging Tools, & Threads API to Drive Business Performance & Foster Stronger Connections
Announcements · June 18, 2024

Cannes Lion 2024: Introducing AI Chatbots, Messaging Tools, & Threads API to Drive Business Performance & Foster Stronger Connections

This week at the Cannes Lions International Festival of Creativity, we're introducing three products to help businesses grow, better engage on Threads, and unlock creativity.

Performance Talks: AI-powered Performance at Shoptalk 2024
Announcements · June 10, 2024

Performance Talks: AI-powered Performance at Shoptalk 2024

To help marketers get the best performance from their ads investment we introduced new AI-powered tools that leverage the power of video.

Meta's 2024 Performance Marketing Summit
Announcements · June 6, 2024

Meta's 2024 Performance Marketing Summit

The summit aimed to educated performance marketers on maximizing the business impact of their investments in Meta.

New Ways for Businesses to Do More with Messaging
Announcements · June 6, 2024

New Ways for Businesses to Do More with Messaging

We’re introducing several new business messaging features to make WhatsApp and Messenger the best way for businesses to connect with their customers and do more with conversations.

Performance Talks: Sarah McLoughlin Power Digital’s head of creative and social on making the most of your marketing investments
Announcements · June 6, 2024

Performance Talks: Sarah McLoughlin Power Digital’s head of creative and social on making the most of your marketing investments

In this edition of Performance Talks we spoke with Sarah McLoughlin at Power Digital to learn more about how Sarah helps businesses make the most of their marketing investments.

Catalog product video: a new solution to maximize automation performance
Announcements · May 20, 2024

Catalog product video: a new solution to maximize automation performance

This catalog solution allows advertisers to seamlessly integrate video creative into their campaigns, enabling automatic delivery of tailored product recommendations based on user interests, intent and actions.

Performance Talks: HYPE10 CEO Max Langois on strategies for DTC growth
Announcements · May 20, 2024

Performance Talks: HYPE10 CEO Max Langois on strategies for DTC growth

In this edition of Performance Talks we spoke with Max Langois, founder and CEO of HYPE10, to learn more about HYPE10’s approach to driving performance for clients.

Introducing Enhanced Gen AI Features and Other Tools to Help Build Your Business
Announcements · May 7, 2024

Introducing Enhanced Gen AI Features and Other Tools to Help Build Your Business

We're launching enhanced generative AI features for advertisers, such as full image and text generation, and introducing additional tools and services to help businesses like yours grow.

New AI-Powered Tools for Advertisers to Boost Performance with Creators and Reels
Announcements · May 2, 2024

New AI-Powered Tools for Advertisers to Boost Performance with Creators and Reels

We’re announcing new ways for advertisers to drive performance with creator content, AI-powered campaign creative and delivery, and Reminder ads on Reels.

Performance Talks: Superbolt CEO Vincent Bourzeix on growth strategies for consumer brands
Announcements · April 24, 2024

Performance Talks: Superbolt CEO Vincent Bourzeix on growth strategies for consumer brands

Vincent Bourzeix, CEO of Superbolt, shares insights on ad performance strategies in the latest Performance Talks episode.

Join Meta IAB NewFronts 2024
Announcements · April 18, 2024

Join Meta IAB NewFronts 2024

Join Meta at IAB NewFronts 2024 to hear top execs and industry leaders discuss how brands are unlocking the power of Reels, AI-powered solutions and creators. Register now!

More Ways to Reach Customers Through Video, AI-Powered Tools and Improved Ad Formats
Announcements · March 12, 2024

More Ways to Reach Customers Through Video, AI-Powered Tools and Improved Ad Formats

Today we’re introducing new AI-powered tools that provide more information to people at the moment of discovery to give them the confidence to make a purchase after seeing an ad.

More from Meta for Business

Meta launches Engaged-view to help advertisers drive more video insights and performance.
Tips · January 30, 2024

Meta launches Engaged-view to help advertisers drive more video insights and performance.

Meta introduces Engaged-view attribution setting to optimize video ad performance and drive more insights for advertisers.

New tools to help advertisers this first AI-powered holiday season
Announcements · September 14, 2023

New tools to help advertisers this first AI-powered holiday season

We’re announcing bid multipliers and budget scheduling to give advertisers more control over their campaigns and expanding access to tools that help drive purchases on FB and IG.

Unlock your business’s full potential with the new Performance 5
Tips · June 6, 2023

Unlock your business’s full potential with the new Performance 5

We're introducing updates to the Performance 5 best practices to help businesses take advantage of our ongoing investments in AI, Reels and new ad formats in time for the holidays.