First there was #Zendaya's press tour for #Challengers, now with #Wimbledon 2024, tenniscore's reign continues. As public interest in tennis grows, Wimbledon attracts an increasingly broad audience, says Wimbledon head of #retail and merchandising Daniel Ashmore. Sales through the Wimbledon online shop — which includes Wimbledon-branded clothing and an extensive range by Polo Ralph Lauren — were up 54 per cent during the five months from January to May, compared to the same period last year, and are “flying” as the tournament progresses, Ashmore says. “Amid the tenniscore, sportlux moment that feels like it has been growing for a number of years, we’re seeing really positive sales,” Ashmore says. Here's everything to know: https://lnkd.in/esh3dePB
Vogue Business
Book and Periodical Publishing
London, London 562,189 followers
Fashion’s global perspective. Join our community for industry insight and analysis from the Vogue Business team.
About us
Vogue Business is an online fashion industry publication launched in 2019. Headquartered at Condé Nast International in London, we offer a truly global perspective on the fashion industry, drawing on insights from Condé Nast’s network of journalists and business leaders in 29 markets to empower fashion professionals to make better business decisions.
- Website
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http://voguebusiness.com
External link for Vogue Business
- Industry
- Book and Periodical Publishing
- Company size
- 51-200 employees
- Headquarters
- London, London
- Type
- Privately Held
- Founded
- 2019
- Specialties
- Business, Careers, Fashion, Beauty, Luxury, Technology, News, and Journalism
Locations
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Primary
London, London WC2N, GB
Employees at Vogue Business
Updates
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Sustainability teams are under-resourced and under-funded, often operating in silos, but tasked with meeting system-shifting targets — this much we know. But how do we move forward? The 2024 #VogueBusiness sustainability leaders survey shows that progress towards fashion’s environmental and social goals hinges on collaboration — the very thing sustainability teams struggle to get right. This year's anonymous survey targeted two groups: #sustainability employees working at #fashion brands (regardless of seniority), and the external third parties they partner with (including certifications, consultants, change agencies, NGOs and industry bodies). The overwhelming takeaway: brands and their partners need true collaboration to achieve progress, but that is also their biggest challenge. Here, Bella Webb discovers how #fashion can progress according to leaders: https://lnkd.in/gsstFi6i
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The most popular dress-code for serving style at #Wimbledon? #Tenniscore of course. Despite recent debate surrounding the longevity of #tenniscore, the outfits of notable celebrity tournament attendees silenced any doubt. A quick walk around #Wimbledon confirms it: #tenniscore is booming. If the sporty aesthetic’s popularity shows no signs of slowing, how are fashion brands benefitting? To ride the wave, brands are tapping the new generation of tennis stars as #ambassadors, launching their own tennis collections in line with tournaments, and dressing a new breed of tennis fashion #influencer. #VogueBusiness' senior trends editor Lucy Maguire breaks down everything to know about the trend and analyses the most successful strategies adopted by key luxury players: https://lnkd.in/esh3dePB
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What can other beauty brands learn from #NarsCosmetics? NARS Cosmetics has long been at the forefront of #digital innovation in beauty. The brand won accolades for its early use of virtual #influencers, was an early adopter of AI-based shade finders and has developed virtual stores, virtual reality games and immersive experiences on platforms like DREST and Roblox. Nars has also ventured into the #metaverse, celebrating its cult Orgasm shade with an auction of digital collectibles. This experimental mindset has seen it rewarded with first place in this year’s innovation pillar. A paradox at the heart of beauty innovation is that most consumers shop online, but very few believe it lives up to the IRL #luxury shopping experience. AR is one way of bridging this gap, as well as tapping into the growing popularity of video shopping on platforms such as #TikTok Shop. But when it comes to innovation in #beauty, #consumers also demand personalised products and tailored solutions, as well as traceability and trust. Read the #VogueBusiness Beauty Index to find out more about what’s driving consumers to stores: https://lnkd.in/eWVnrPtp
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Join Amy Rollinson and Anusha Couttigane from the #VogueBusiness Custom Insights Team, Vogue Business's Beauty Editor Nateisha Scott and Alison Bringé (nee Levy), CMO at Launchmetrics for an exclusive run through of the Vogue Business 2024 Beauty Index, the biggest #beauty brands right now and the industry trends making an impact. Tap to secure your place!
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Celebrity moments still reign strong in the beauty industry. The #beauty industry begins to show signs of recovery in the second edition of the #VogueBusiness Beauty Index. Within the digital pillar, the celebrity buzz around Charlotte Tilbury Beauty in last year’s Beauty Index is yet to subside. The brand harnesses ambassadors during key moments — like the #MetGala and the Oscars — mimicking prime marketing touchpoints across the luxury #fashion calendar. Here's everything to know: https://lnkd.in/gnQ5YFQ6
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The second edition of the #VogueBusiness Beauty Index is here, filled with over 120 exclusive data insights across consumer sentiment, digital, ESG and innovation across the ever changing beauty industry. Thirty brands are assessed in total, including both established leaders and emerging #beauty disruptors, enabling learnings from global brands and rapidly growing newcomers alike. Paired with readers across a number of Condé Nast titles — including Vogue, GQ Magazine, Vanity Fair and Condé Nast Traveller — participating in an annual beauty #consumer sentiment survey that ensures granularity is achieved when it comes to understanding awareness, customer challenges and beliefs about brands. Here’s everything to know about the beauty industry, trends and habits at the link in bio: https://lnkd.in/ggQJacXA
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Has Tapestry cracked the code to unlocking #supplychain transparency in #fashion? With legislation around supply chain transparency on the horizon, brands are scrambling to retrieve data from their suppliers, crunch the numbers and use the insights to deliver genuine impact. #Tapestry has been on this journey for the past five years. So, what has it learnt? While the owner of #Coach and #KateSpade is nearing its goal of tracing the origins of 95 per cent of its raw materials by 2025, encouraging suppliers to share information is an ongoing challenge. Here, Maliha Shoaib breaks down everything you need to know:https://lnkd.in/dgm6XssF Coach Autumn/Winter 2024.
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Away from the spotlight, Hermès is building a #luxury watch empire. Hidden in the brand’s recent #earnings results, which boast 20.6% cent growth in 2023 over 2022, #Hermès reveals that its watch sales have grown threefold in four years, from €193 million in 2019 to €611 million in 2023. As such, the brand catapulted to 16th place in the top 20 bestselling Swiss watch companies ranking, ahead of established watchmakers Bulgari and Chopard, according to the latest watch report by Morgan Stanley in collaboration with Luxeconsult Sàrl. Here, discover the luxury brands strategy: https://lnkd.in/eSsZwRvy
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Have we found #GenZ's Clueless outfit generator? #AI companies have been vying to recreate the concept assSince the dawn of 1995’s iconic film Clueless, #fashion fanatics have been dreaming of Cher Horowitz’s closet outfit generator — put together each day by a fictional computer programme. While image-sharing app Pinterest has surged in popularity as Gen Z has looked for ways to log, organise and #style outfits from their wardrobes. Now, an unexpected tool has emerged as part of the research phase of the consumer journey: iPhone’s humble Notes app. Here's everything to know: https://lnkd.in/e8whVeFn