Programmatic Pioneers Summit

𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝘄𝗼𝗿𝘁𝗵 𝗸𝗻𝗼𝘄𝗶𝗻𝗴 𝗮𝗯𝗼𝘂𝘁... 🤓 Check out our Programmatic Pioneers Summit 2024 industry report today - https://lnkd.in/dmq2c9Aw ✔️ Free to download; it is packed with stats, data, trends and commentary from leading trading experts and 𝟭𝟬𝟬 𝗛𝗲𝗮𝗱𝘀 𝗼𝗳 𝗣𝗿𝗼𝗴𝗿𝗮𝗺𝗺𝗮𝘁𝗶𝗰 and similar senior executives from brands across Europe. 𝗗𝗼 𝗻𝗼𝘁 𝗺𝗶𝘀𝘀 𝗼𝘂𝘁! 𝗧𝗵𝗲𝘀𝗲 𝗮𝗿𝗲 𝘁𝗵𝗲 𝗝𝗼𝗯 𝗧𝗶𝘁𝗹𝗲𝘀 𝗳𝗿𝗼𝗺 𝗼𝘂𝗿 𝘀𝘂𝗿𝘃𝗲𝘆 𝗿𝗲𝘀𝗽𝗼𝗻𝗱𝗲𝗻𝘁𝘀: 🔸 30% Director/Head of Programmatic 🔸 25% Director/Head Digital Marketing/Global Digital Marketing 🔸 25% Director/Head Digital Media 🔸 10% Director/Head Creative Media/Digital 🔸 5% Director/Head eCommerce 🔸 5% Head Communication/Content/CRM Find out what your peers said! 👀 The WBR Insights topics detailed in this report were covered at the PPS 2024 event earlier this year. 𝖳𝗁𝖺𝗇𝗄 𝗒𝗈𝗎 𝗍𝗈 𝗈𝗎𝗋 𝗋𝖾𝗉𝗈𝗋𝗍'𝗌 𝗌𝗉𝗈𝗇𝗌𝗈𝗋 Quantcast

Check what 𝟭𝟬𝟬 𝗛𝗲𝗮𝗱𝘀 𝗼𝗳 𝗣𝗿𝗼𝗴𝗿𝗮𝗺𝗺𝗮𝘁𝗶𝗰 and similar senior executives from brands across Europe have to say about the industry's current challenges and solutions 👉 https://lnkd.in/dmq2c9Aw 𝗔𝗰𝗰𝗲𝘀𝘀 𝗼𝘂𝗿 𝗹𝗮𝘁𝗲𝘀𝘁 Programmatic Pioneers Summit 𝗿𝗲𝗽𝗼𝗿𝘁, and compare yourself against your peers! 🤔 These are some of the questions we asked, to which you can find the answers in the full report: ❓ With regards to replacing third-party cookies, how will your investments in AI change over the next two years? ❓ What alternative solution to third-party cookies do you think will deliver the best ROI? ❓ Which of the following areas do you believe AI will have the biggest impact in? ❓ How has your organisation's focus on more sustainable practices in programmatic changed in the past 12 months? Read the results and find out what your peers said! 🧐 𝗙𝗿𝗲𝗲 𝘁𝗼 𝗮𝗹𝗹 𝗼𝘂𝗿 𝗲𝘃𝗲𝗻𝘁 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗺𝗲𝗺𝗯𝗲𝗿𝘀, we want to invite you to download your copy today https://lnkd.in/dmq2c9Aw 𝖳𝗁𝖺𝗇𝗄 𝗒𝗈𝗎 𝗍𝗈 𝗈𝗎𝗋 𝗋𝖾𝗉𝗈𝗋𝗍'𝗌 𝗌𝗉𝗈𝗇𝗌𝗈𝗋 Quantcast

Download 𝗈𝗎𝗋 𝗙𝗥𝗘𝗘 𝟮𝟬𝟮𝟰 Programmatic Pioneers Summit 𝗣𝗹𝗮𝘆𝗯𝗼𝗼𝗸 𝗍𝗈 𝗅𝖾𝖺𝗋𝗇 𝗐𝗁𝖺𝗍 𝗍𝗁𝖾 𝗉𝗋𝖾𝗌𝖾𝗇𝗍 𝖺𝗇𝖽 𝖿𝗎𝗍𝗎𝗋𝖾 𝗈𝖿 𝗈𝗎𝗋 𝗂𝗇𝖽𝗎𝗌𝗍𝗋𝗒 𝗅𝗈𝗈𝗄 𝗅𝗂𝗄𝖾 🤓 https://lnkd.in/dmq2c9Aw In Q1 of 2024, WBR Insights surveyed 𝟭𝟬𝟬 𝗛𝗲𝗮𝗱𝘀 𝗼𝗳 𝗣𝗿𝗼𝗴𝗿𝗮𝗺𝗺𝗮𝘁𝗶𝗰 and similar senior executives from brands across Europe, these are some of our 𝗞𝗲𝘆 𝗙𝗶𝗻𝗱𝗶𝗻𝗴𝘀: 🤖 80% of respondents to our survey are planning to 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝗶𝗻𝘃𝗲𝘀𝘁𝗺𝗲𝗻𝘁𝘀 𝗶𝗻 𝗔𝗜 to help replace cookies 🍪 Most respondents (53%) highlighted 𝘀𝗲𝗰𝘂𝗿𝗶𝘁𝘆 𝗰𝗼𝗻𝗰𝗲𝗿𝗻𝘀 𝗮𝘀 𝘁𝗵𝗲𝗶𝗿 𝗯𝗶𝗴𝗴𝗲𝘀𝘁 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲 when implementing AI solutions as a response to the impending removal of third-party cookies 📈 Respondents identified 𝗰𝗼𝗻𝘁𝗲𝘅𝘁𝘂𝗮𝗹 𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀 as the area with the greatest potential impact 🌿 A massive 83% of respondents are increasing their focus on 𝘀𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀 𝗶𝗻 𝟮𝟬𝟮𝟰, while none have indicated a decrease 𝗚𝗲𝘁 𝘆𝗼𝘂𝗿 𝗳𝗿𝗲𝗲 𝗰𝗼𝗽𝘆 𝗻𝗼𝘄! ➡️ https://lnkd.in/dmq2c9Aw Thank you to our report's sponsor, Quantcast

𝖢𝗁𝖾𝖼𝗄 𝗈𝗎𝗍 𝗈𝗎𝗋 𝟐𝟎𝟐𝟒 𝐏𝐥𝐚𝐲𝐛𝐨𝐨𝐤 𝐫𝐞𝐩𝐨𝐫𝐭 𝗍𝗈𝖽𝖺𝗒 👉 https://lnkd.in/dmq2c9Aw - 𝖥𝗋𝖾𝖾 𝗍𝗈 𝖽𝗈𝗐𝗇𝗅𝗈𝖺𝖽; 𝗂𝗍 𝗂𝗌 𝗉𝖺𝖼𝗄𝖾𝖽 𝗐𝗂𝗍𝗁 𝗌𝗍𝖺𝗍𝗌, 𝖽𝖺𝗍𝖺, 𝗍𝗋𝖾𝗇𝖽𝗌 𝖺𝗇𝖽 𝖼𝗈𝗆𝗆𝖾𝗇𝗍𝖺𝗋𝗒 𝗐𝗈𝗋𝗍𝗁 𝗄𝗇𝗈𝗐𝗂𝗇𝗀 𝖺𝖻𝗈𝗎𝗍. 𝖣𝗈 𝗇𝗈𝗍 𝗆𝗂𝗌𝗌 𝗈𝗎𝗍! ✔️ 𝟣𝟢𝟢 𝖧𝖾𝖺𝖽𝗌 𝗈𝖿 𝖯𝗋𝗈𝗀𝗋𝖺𝗆𝗆𝖺𝗍𝗂𝖼 𝖺𝗇𝖽 𝗌𝗂𝗆𝗂𝗅𝖺𝗋 𝗌𝖾𝗇𝗂𝗈𝗋 𝖾𝗑𝖾𝖼𝗎𝗍𝗂𝗏𝖾𝗌 𝖿𝗋𝗈𝗆 𝖻𝗋𝖺𝗇𝖽𝗌 𝖺𝖼𝗋𝗈𝗌𝗌 𝖤𝗎𝗋𝗈𝗉𝖾 𝗌𝗎𝗋𝗏𝖾𝗒𝖾𝖽 ✔️ 𝟤𝟪 𝗉𝖺𝗀𝖾𝗌 𝗈𝖿 𝗂𝗇𝗌𝗂𝗀𝗁𝗍𝖿𝗎𝗅 𝗍𝗋𝖾𝗇𝖽𝗌 ✔️ 𝟧 𝗈𝗎𝗍𝗌𝗍𝖺𝗇𝖽𝗂𝗇𝗀 𝖼𝗈𝗇𝗍𝗋𝗂𝖻𝗎𝗍𝗈𝗋𝗌 𝗂𝗇𝗍𝖾𝗋𝗏𝗂𝖾𝗐𝖾𝖽 𝖠𝖼𝖼𝖾𝗌𝗌 𝗈𝗎𝗋 (𝐟𝐫𝐞𝐞!) 𝟤𝟢𝟤𝟦 𝗋𝖾𝗉𝗈𝗋𝗍 𝖺𝗇𝖽 𝗅𝖾𝖺𝗋𝗇 𝗐𝗁𝖺𝗍 𝗍𝗁𝖾 𝗉𝗋𝖾𝗌𝖾𝗇𝗍 𝖺𝗇𝖽 𝖿𝗎𝗍𝗎𝗋𝖾 𝗈𝖿 𝗈𝗎𝗋 𝗂𝗇𝖽𝗎𝗌𝗍𝗋𝗒 𝗅𝗈𝗈𝗄 𝗅𝗂𝗄𝖾. 𝐓𝐡𝐚𝐧𝐤𝐬 𝐭𝐨 𝐨𝐮𝐫 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐨𝐫𝐬: Amit Kotecha - 𝖢𝗁𝗂𝖾𝖿 𝖬𝖺𝗋𝗄𝖾𝗍𝗂𝗇𝗀 𝖮𝖿𝖿𝗂𝖼𝖾𝗋 𝖺𝗍 𝖰𝗎𝖺𝗇𝗍𝖼𝖺𝗌𝗍 Dane Buchanan - 𝖢𝗁𝗂𝖾𝖿 𝖣𝖺𝗍𝖺 & 𝖠𝗇𝖺𝗅𝗒𝗍𝗂𝖼𝗌 𝖮𝖿𝖿𝗂𝖼𝖾𝗋 𝖺𝗍 𝖬&𝖢 𝖲𝖺𝖺𝗍𝖼𝗁𝗂 𝖯𝖾𝗋𝖿𝗈𝗋𝗆𝖺𝗇𝖼𝖾 Jayesh Rajdev - 𝖢𝗈𝗇𝗍𝗋𝗈𝗅𝗅𝖾𝗋 𝗈𝖿 𝖠𝖽𝗏𝖺𝗇𝖼𝖾𝖽 𝖠𝖽𝗏𝖾𝗋𝗍𝗂𝗌𝗂𝗇𝗀 𝖢𝗈𝗆𝗆𝖾𝗋𝖼𝗂𝖺𝗅𝗌 𝖺𝗇𝖽 𝖮𝗇𝗅𝗂𝗇𝖾 𝖺𝗍 𝖨𝖳𝖵 𝗉𝗅𝖼 Patrick Zinga - 𝖣𝗂𝗀𝗂𝗍𝖺𝗅 𝖬𝖾𝖽𝗂𝖺, 𝖣𝖺𝗍𝖺 𝖺𝗇𝖽 𝖬𝖺𝗋𝗍𝖾𝖼𝗁 𝖫𝖾𝖺𝖽 𝖺𝗍 𝖧𝖾𝗂𝗇𝖾𝗄𝖾𝗇 𝖴𝖪 Flora P. - 𝖢𝗈𝗇𝖿𝖾𝗋𝖾𝗇𝖼𝖾 𝖣𝗂𝗋𝖾𝖼𝗍𝗈𝗋 𝖺𝗍 𝖯𝗋𝗈𝗀𝗋𝖺𝗆𝗆𝖺𝗍𝗂𝖼 𝖯𝗂𝗈𝗇𝖾𝖾𝗋𝗌 𝖲𝗎𝗆𝗆𝗂𝗍, 𝟤𝟢𝟤𝟦 📍 𝖦𝖾𝗍 𝗒𝗈𝗎𝗋 𝖼𝗈𝗉𝗒 𝗁𝖾𝗋𝖾 - https://lnkd.in/dmq2c9Aw 𝖳𝗁𝖺𝗇𝗄 𝗒𝗈𝗎 𝗍𝗈 𝗈𝗎𝗋 𝗋𝖾𝗉𝗈𝗋𝗍'𝗌 𝗌𝗉𝗈𝗇𝗌𝗈𝗋 Quantcast #𝖿𝗋𝖾𝖾𝖼𝗈𝗇𝗍𝖾𝗇𝗍 #𝗂𝗇𝗌𝗂𝗀𝗁𝗍𝗌𝟤𝟢𝟤𝟦 #𝗉𝗋𝗈𝗀𝗋𝖺𝗆𝗆𝖺𝗍𝗂𝖼 #𝗉𝗅𝖺𝗒𝖻𝗈𝗈𝗄𝟤𝟢𝟤𝟦

What an incredible 2 days we had at The Hurlingham Club for the Programmatic Pioneers Summit! During the event, we covered all the pressing challenges and opportunities faced by programmatic and digital media leaders from Europe’s top advertisers, agencies, publishers and tech providers!   We hope everyone who was able to join us in London for the Programmatic Pioneers Summit had a wonderful time! Check out the official photo album here: https://lnkd.in/g5eiKPje Thank you to our Programmatic Pioneers Summit sponsors for making it such a great event! Principal Sponsor: Quantcast Sponsors: Adsquare | Axel Springer | Azerion UK | Bloomberg Media | Burt Intelligence. | Captify®| ClearTrust | Corvidae | Crimtan | European Broadcaster Exchange (EBX) Ltd. | Experian | FRAMEN | Genius Sports | illuma | Integral Ad Science | Nano Interactive | Nexxen | Ogury | #Onyxby Outbrain | OpenX | PrimeAudience | Seedtag | Taptap Digital | Uber | Yieldmo | Zefr #ProgrammaticPioneers #Programmatic #digitalmedia #programmaticadvertising #programmaticmarketing

𝖧𝖺𝗏𝖾 𝗒𝗈𝗎 𝗀𝗈𝗍 𝗒𝗈𝗎𝗋 𝖼𝗈𝗉𝗒 𝗒𝖾𝗍? 𝖠𝖼𝖼𝖾𝗌𝗌 𝗈𝗎𝗋 𝐅𝐑𝐄𝐄 𝟐𝟎𝟐𝟒 𝐏𝐫𝐨𝐠𝐫𝐚𝐦𝐦𝐚𝐭𝐢𝐜 𝐏𝐢𝐨𝐧𝐞𝐞𝐫𝐬 𝐏𝐥𝐚𝐲𝐛𝐨𝐨𝐤 𝗍𝗈 𝗅𝖾𝖺𝗋𝗇 𝗐𝗁𝖺𝗍 𝗍𝗁𝖾 𝗉𝗋𝖾𝗌𝖾𝗇𝗍 𝖺𝗇𝖽 𝖿𝗎𝗍𝗎𝗋𝖾 𝗈𝖿 𝗈𝗎𝗋 𝗂𝗇𝖽𝗎𝗌𝗍𝗋𝗒 𝗅𝗈𝗈𝗄 𝗅𝗂𝗄𝖾. 𝖦𝖾𝗍 𝖿𝗋𝖾𝖾 𝖺𝖼𝖼𝖾𝗌𝗌 𝗇𝗈𝗐 👉 https://lnkd.in/dmq2c9Aw 𝖢𝗁𝖾𝖼𝗄 𝗈𝗎𝗍 𝗁𝗈𝗐 𝗒𝗈𝗎 𝖼𝗈𝗆𝗉𝖺𝗋𝖾 𝗐𝗂𝗍𝗁 𝟏𝟎𝟎 𝐇𝐞𝐚𝐝𝐬 𝐨𝐟 𝐏𝐫𝐨𝐠𝐫𝐚𝐦𝐦𝐚𝐭𝐢𝐜 𝖺𝗇𝖽 𝗌𝗂𝗆𝗂𝗅𝖺𝗋 𝗌𝖾𝗇𝗂𝗈𝗋 𝖾𝗑𝖾𝖼𝗎𝗍𝗂𝗏𝖾𝗌 𝖿𝗋𝗈𝗆 𝖻𝗋𝖺𝗇𝖽𝗌 𝖺𝖼𝗋𝗈𝗌𝗌 𝖤𝗎𝗋𝗈𝗉𝖾! 𝖧𝖾𝗋𝖾 𝗂𝗌 𝖺 𝗌𝗇𝖺𝗉𝗌𝗁𝗈𝗍 𝗈𝖿 𝗍𝗁𝖾 𝖽𝗂𝖿𝖿𝖾𝗋𝖾𝗇𝗍 𝖼𝗁𝖺𝗉𝗍𝖾𝗋𝗌: 🟠 𝖢𝖮𝖭𝖳𝖱𝖨𝖡𝖴𝖳𝖮𝖱𝖲 🟠 𝖬𝖤𝖳𝖧𝖮𝖣𝖮𝖫𝖮𝖦𝖸 🟠 𝖪𝖤𝖸 𝖥𝖨𝖭𝖣𝖨𝖭𝖦𝖲 🟠 𝖭𝖠𝖵𝖨𝖦𝖠𝖳𝖨𝖭𝖦 𝖳𝖧𝖤 𝖢𝖮𝖮𝖪𝖨𝖤𝖫𝖤𝖲𝖲 𝖤𝖱𝖠 - 𝖨𝗇𝗌𝗂𝗀𝗁𝗍𝗌 𝖺𝗇𝖽 𝗌𝗍𝗋𝖺𝗍𝖾𝗀𝗂𝖾𝗌 𝖿𝗈𝗋 𝗆𝖺𝗋𝗄𝖾𝗍𝖾𝗋𝗌 🟠 𝖢𝖧𝖠𝖯𝖳𝖤𝖱 𝖮𝖭𝖤 - 𝖲𝖺𝗒𝗂𝗇𝗀 𝗀𝗈𝗈𝖽𝖻𝗒𝖾 𝗍𝗈 𝗍𝗁𝖾 𝗍𝗁𝗂𝗋𝖽 𝗉𝖺𝗋𝗍𝗒 𝖼𝗈𝗈𝗄𝗂𝖾 🟠 𝖢𝖧𝖠𝖯𝖳𝖤𝖱 𝖳𝖶𝖮 - 𝖴𝗌𝗁𝖾𝗋𝗂𝗇𝗀 𝗂𝗇 𝗍𝗁𝖾 𝖿𝗎𝗍𝗎𝗋𝖾 𝗈𝖿 𝗍𝗁𝖾 𝖼𝗈𝗈𝗄𝗂𝖾𝗅𝖾𝗌𝗌 𝗐𝗈𝗋𝗅𝖽 𝗐𝗂𝗍𝗁 𝖠𝖨 🟠 𝖢𝖧𝖠𝖯𝖳𝖤𝖱 𝖳𝖧𝖱𝖤𝖤 - 𝖲𝗍𝗋𝗂𝗏𝗂𝗇𝗀 𝗍𝗈𝗐𝖺𝗋𝖽 𝖺 𝗇𝖾𝗍-𝗓𝖾𝗋𝗈 𝖼𝖺𝗋𝖻𝗈𝗇 𝖿𝗈𝗈𝗍𝗉𝗋𝗂𝗇𝗍 𝗂𝗇 𝗉𝗋𝗈𝗀𝗋𝖺𝗆𝗆𝖺𝗍𝗂𝖼 𝖺𝖽𝗏𝖾𝗋𝗍𝗂𝗌𝗂𝗇𝗀 🟠 𝖢𝖮𝖭𝖢𝖫𝖴𝖲𝖨𝖮𝖭 🟠 𝖪𝖤𝖸 𝖲𝖴𝖦𝖦𝖤𝖲𝖳𝖨𝖮𝖭𝖲 𝖨𝗇𝗍𝖾𝗋𝖾𝗌𝗍𝖾𝖽?? 𝐃𝐨 𝐧𝐨𝐭 𝐦𝐢𝐬𝐬 𝐨𝐮𝐭! 𝖳𝗁𝖺𝗇𝗄 𝗒𝗈𝗎 𝗍𝗈 𝗈𝗎𝗋 𝗋𝖾𝗉𝗈𝗋𝗍'𝗌 𝗌𝗉𝗈𝗇𝗌𝗈��� Quantcast

🎉 And that's a wrap! We want to express our gratitude to all of our attendees who joined us at the Programmatic Pioneers Summit this year. This is an event where leaders in the programmatic and digital media space gather under one roof and have meaningful conversations. 👏 A special thanks to all of our event speakers, sponsors, partners and advisors, for your time, input and support! 📸 Stay tuned for all of the content following the event as well as the official photo and video albums! #ProgrammaticPioneers #Programmatic #digitalmedia #programmaticadvertising #programmaticmarketing

The Programmatic Pioneers Summit is bustling with energy! During the networking lunch, attendees enjoyed the picturesque grounds of our stunning venue, the Hurlingham Club. We're eagerly anticipating our Beers and Bubbles Drill-Down Roundtables. In these highly intimate and engaging sessions, led by distinguished industry leaders, attendees collaborate with peers to address pressing challenges and find practical solutions. #ProgrammaticPioneers #Programmatic #digitalmedia #programmaticadvertising #programmaticmarketing

Coming to you live from Day 2 of the Programmatic Pioneers Summit, bringing the entire programmatic ecosystem together in London! There is still more to come, so don’t miss out. We are particularly excited by our session on championing diversity and inclusion to create winning media and marketing teams hosted by Ritesh Gohil, Partner, Global Solutions Lead, at Mindshare, Brantley Graham, Head of Programmatic & Early Careers, at Totaljobs, Sophie T., Programmatic Partnership Manager, at Rakuten Viber, Aimee Fanton, Digital and Media Lead, at Diageo, and moderated by Bobi Carley, Head of Media and Inclusion Lead, ISBA. This afternoon we break into tracks to dive into the following: 💡Transparency Across The Programmatic Chain 💡 CRM & Programmatic Nexus: Navigating Challenges In A Data-Driven Era 💡 Redefining the Publisher role in the Post-Cookie Era #ProgrammaticPioneers #Programmatic #digitalmedia #programmaticadvertising #programmaticmarketing

Day 2 of the Programmatic Pioneers Summit 2024 is off to a flying start full of thought-provoking content and invaluable networking! This morning started with our deep dive into revolutionising creative with AI hosted by Sean Betts 🤓, Chief Product & Technology Officer, Omnicom Media Group UK. Our next sessions will explore the imperative for a universal sustainability standard in the programmatic industry and safeguarding brands from negative impact in the age of AI. #ProgrammaticPioneers #Programmatic #digitalmedia #programmaticadvertising #programmaticmarketing