Go City®

Go City®

Leisure, Travel & Tourism

We're on a mission to transform the way people see and discover the world's greatest destinations.

About us

For over 20 years, Go City® (formerly Leisure Pass Group) has shaped the future of the multi-attraction pass industry by enabling online pre-purchase of attractions, tours, and activities. Sightseers love the budget certainty, greater choice, on-the-ground flexibility and overall value our Go City multi-attraction passes deliver. In 2017, Europe’s Leisure Pass and the USA’s Smart Destinations and New York Pass came together to form the global brand of Go City, giving us greater reach and ambition as we expand into new markets.

Website
http://www.GoCity.com
Industry
Leisure, Travel & Tourism
Company size
51-200 employees
Type
Privately Held

Locations

Employees at Go City®

Updates

  • View organization page for Go City®, graphic

    18,901 followers

    This just in… 🎉 The New York Pass has been recognized in Tripadvisor’s #TravelersChoiceAwards2024, making it one of the top 10% of things to do worldwide 🥳 Priding ourselves on being one of the best ways to experience the world on a budget, we’re thrilled to see our New York Pass recognized for helping customers make memories and save BIG on all those city must-sees. A big thank you to everyone who’s supported us along the way, and a special shout-out to our New York Regional Director Anna Karnowski for taking the New York Pass to dizzying new heights (up there with the One World Observatory!) #GoCity #Award #News #NewYorkPass #Tripadvisor

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    18,901 followers

    At the recent AVEA Forum at the National Botanic Gardens in Dublin, our very own Senior Regional Director, London & Dublin Daryl Bennett covered some key performance statistics of our Go City Dublin pass. AVEA - Association of Visitor Experiences & Attractions is the national representative association for the visitor experience and attractions industry in Ireland. Our Dublin pass product is proud to boast a customer base of 98.2% international tourists, a significant contributor to the inbound tourist economy. Daryl also shared a wealth of other data and statistics, including how our Dublin pass product is also popular with top traveller source markets like the U.S, U.K., Germany, France and Canada with Italy and Germany being the fastest growing source markets for us. Take a glimpse of the 47 attractions that we work with in Dublin https://lnkd.in/g_H3A3Yh #GoCity #Dublin #AVEA #AVEAForum #TourismIreland

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  • View organization page for Go City®, graphic

    18,901 followers

    🎤 Our CEO Jon Owen will be sharing his thoughts on all things tours, activities and experiences tomorrow at Phocuswright Europe's Industry Roundtable alongside Florence Kaci, Laurens Leurink of Tiqets and Ola Strand Andersen of BeMyGuest - Tours & Activities. 🔉 Join us at Room MR. 08, Level E, 15:10 - 15:55 CET on Monday, 10th June 2024. We look forward to seeing our partners and fellow travel industry friends there! ➡️ Learn more about Jon: https://lnkd.in/gEJCmnNb 🤝🏻 Haven't gotten your tickets? Register now to get the hashtag #networking started in the event app: https://bit.ly/4bYwfIe You can also bookmark your favorite sessions with the hashtag #event #Phocuswright #PhocuswrightEurope #Phocuswire Pete Comeau

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  • View organization page for Go City®, graphic

    18,901 followers

    🌠 To commemorate the significant milestone of launching our new pass in Prague, we hosted a little office celebration at our global headquarters in Covent Garden, London. The event featured a delightful Prague cake 🎂, a celebratory toast 🥂, and an inspiring speech by our Chief Commercial Officer, Judy Gauthier. “I’m really excited about Prague, and the reason I’m excited about Prague, besides the fact that it’s a newer expansion market for us, is really because it’s the perfect market in my mind to launch in” said Judy Gauthier, CCO at Go City. First and foremost, we would like to say a special thanks to Filip Olsok and Omar Ruiz for their exceptional efforts in establishing this partnership. Another huge congratulations and thank you to all the exceptional teams involved in making this launch possible. We are immensely proud of the outstanding teamwork demonstrated throughout this process amongst various teams in the business and eagerly anticipate the exciting opportunities that lie ahead for our Prague pass, which is already off to a great start! #GoCity #Prague #tourism #sightseeingpass

  • View organization page for Go City®, graphic

    18,901 followers

    🌇 Go City Expands to Eastern Europe with the All-Inclusive Prague Pass, Available Now for Summer Travel 🍺 🤩 We’re excited to announce the launch of our first pass in Eastern Europe - the Go City All-Inclusive Prague Pass enables travelers to experience a selection of the city's best sights—all handpicked by a local destination expert—at the best price.  📸 Key attractions, tours, and experiences include Prague Castle (a UNESCO World Heritage Site), IAM Illusion Art Museum, Žižkov TV Tower, Pilsner Urquell Experience, Prague Zoo, Aquapalace Prague, Prague River Cruise, a walking tour of Prague Old Town, Charles Bridge, Kafka, the Jewish Quarter (another UNESCO World Heritage Site), and more. 💬 “With our significant investment in cutting-edge technology and enhanced connectivity, our passes deliver flexibility, convenience and value. Our customers benefit from a seamless customer journey—from planning and booking to direct redemption—giving them more time to experience the iconic landmarks and hidden gems of a destination like Prague,” said Jon Owen, CEO of Go City. 🚌 At the time of its launch, Go City’s Prague pass features three, exclusive attractions not available on any other sightseeing passes: Madame Tussauds, Story of Prague Museum, and the City Sightseeing Worldwide Hop-On Hop-Off Bus Tour. Additionally, the digital pass unlocks access to a variety of attractions from big-name landmarks, local hotspots, and epic experiences. 💬 “Prague is unique in so many ways. It is an attractive destination for tourists due its rich architectural heritage and fairytale-like scenery between its narrow cobblestone streets and the picturesque banks of the Vltava River, yet it is also modern,” said Filip Olsok, Regional Director for Sweden & The Czech Republic at Go City. Filip is pictured here at one our attractions in the pass, an interactive tour with premium food and drinks tasting at the R. JELÍNEK Slivovitz Museum. 💬 “We know that our customers will enjoy the 30+ attractions we’ve curated for them, as well as the additional attractions we will launch on the pass near term.” #GoCity #sightseeing #tourism #Prague #Czechia

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  • View organization page for Go City®, graphic

    18,901 followers

    On Wednesday, our destinations, in-city sales, and trade sales teams gathered at City Winery in New York for the 3rd Annual Women in Tourism Awards. We had the pleasure of celebrating our very own Anna Karnowski, Regional Director of New York City, who was recognized as the honoree and winner in the Attractions category! 🏆🏆🏆 Anna is a dynamic tourism leader with two decades of dedication to NYC attractions. She manages attraction partnerships citywide, merging her passion for tourism with the best the city has to offer. Anna played integral roles in launching Top of the Rock and SPYSCAPE, and has held senior positions at One World Observatory and New York Water Taxi. Beyond her professional endeavors, she tirelessly advocates for NYC tourism. With an endless desire to explore, Anna is always eager to share her love for the city with anyone who will listen within her social networks. "Some of us were born here, and some of us grew here. Regardless of your origin story, thank you to all the unnamed women supporting our industry." A big congratulations to the other winners across various categories, from retail to hospitality, cultural arts, nightlife, tours, and transportation. Thanks also to Davler Media and all the celebration sponsors for their unwavering support and vision. #WomenInTourism #NYCTourism #Leadership

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  • View organization page for Go City®, graphic

    18,901 followers

    We pleased to announce that our pass in Sydney now includes Merlin Entertainments’s iconic Sydney attractions – SEA LIFE Sydney Aquarium, Sydney Tower Eye, Madame Tussauds Sydney and WILD LIFE Sydney Zoo. Sydney happens to be yet another city that is benefiting from our global partnership which kicked off with our London products. Thanks to the API connection that we have with Merlin, our customers can now enjoy a seamless reservation journey based on their planned visit date and time through our Go Reserve system upon receiving their order confirmation for their pass. “We’re delighted to enter a partnership with Go City to showcase the best of Merlin’s Sydney attractions.  Our current strategic direction looks to accelerate growth in key gateway city clusters around the world, this includes Sydney – home to the iconic Sydney Tower EYE, SEA LIFE Sydney Aquarium, Madame Tussauds Sydney and WILD LIFE Sydney Zoo, the Go City’s Sydney Pass now offers the best experiences the city has to offer!” said Richard Dilly Sydney Cluster General Manager at Merlin Entertainments. Dan Penner, Senior Commercial Director, APAC at Go City adds, “With all the big attractions now on our Sydney pass and customer savings of up to 40%. Go City ensures travellers experience all the best things to do in Sydney and our other 30+ global destinations. Attractions also love working with us due to our proven ability to boost revenue and reach to long-haul markets. In recent years, Go City has focussed on developing Asian markets and is strategically positioned to leverage our new sales channels to Sydney, particularly targeting key markets like China, South Korea, as well as returning travellers from North America, the UK and Europe.” #GoCity #MerlinEntertainments Merlin Entertainments Trade

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  • View organization page for Go City®, graphic

    18,901 followers

    🎢 A few weeks ago, we announced our partnership with Merlin Entertainments. This collaboration adds access to seven popular attractions to our popular London Pass, now celebrating its 25th year of operation, bringing the total number of attractions available through our London passes to over 100. 🌠 With this being a significant partnership, Web In Travel spoke to our Chief Commercial Officer, Judy Gauthier, to get a better understanding of how these alliances are inked and how these strategies are influenced by growing market trends. Judy is responsible for the expansion of Go City’s pass products, overseeing revenue growth for the global business development and B2B sales team as well as looking after the customer and partner satisfaction team. 👉🏼 Find out what goes into signing a new partnership, current trends in the tours and attractions space as well as markets with future potential: https://lnkd.in/g-x9wvpi #GoCity #MerlinEntertainments Merlin Entertainments Trade #tourism #sightseeing

    Go City’s Gauthier on cultivating strong partnerships and Asia’s great potential for growth - WiT

    Go City’s Gauthier on cultivating strong partnerships and Asia’s great potential for growth - WiT

    https://www.webintravel.com

  • View organization page for Go City®, graphic

    18,901 followers

    🌴And that’s a wrap on #IPW24! 🎬 This year’s IPW by U.S. Travel Association - the largest generator of international inbound travel to the United States - brought us to star-studded Los Angeles where we met with international buyers and media from all around the world. This year's IPW saw 5,700 attendees from nearly 70 countries, a 20% increase in attendance over 2023's event! We're excited about this clear indication of travel's continuing recovery and positive demand for international inbound travel to the U.S. At Go City®, we had the opportunity to have hundreds of meetings starting from Sunday to Tuesday at our booth on the expo floor as well as at the Media Marketplace. 60% of those meetings across various teams - destinations, trade, in-city sales, public relations and APAC - were focused on new business opportunities. As well, we had the opportunity to reconnect with some of our longtime partners and meet our industry friends. IPW drives more than $5.5 billion in economic impact in future travel to the U.S. - opportunities ahead are in abundance the country prepares to welcome millions of new travelers to major events in destinations nationwide, such as Copa America this summer, the FIFA World Cup games and America's 250th celebration in 2026, and the Summer Olympics in Los Angeles in 2028, among others that will attract leisure and business travelers. Thank you to Visit California and Los Angeles Tourism & Convention Board for rolling out the red carpet and to Brand USA and U.S. Travel Association for putting on the production of a lifetime. Also, a big thank you to our partners Big Bus Tours, Merlin Entertainments, Expedia Group, GetYourGuide, San Diego Tourism Authority, Madame Tussauds, and Universal Studios Hollywood for hosting us and the behind-the-scenes access to your incredible attractions and experiences! After watching Choose Chicago’s teaser, we can’t wait for #IPW25 in Chicago, Illinois next June. Until then, we’ll be listening to House and Blues music…🎷 #GoCity #IPW #IPW24 #BrandUSA #travel #tourism

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  • View organization page for Go City®, graphic

    18,901 followers

    🏆 At the recent TD’s Inspiring Women in Travel (Asia) Series & Awards (IWTA) 2024 by Brand TD by Travel Daily Media, it was announced that our VP of Global Brand Marketing Dawn Jeremiah won top honours for the 'Excellence in Mentoring' award! 📈 In her previous role looking after B2C marketing and ecommerce in APAC, Dawn has built, grown and mentored team members from scratch. Her talented team was collectively responsible for localising Go City in Greater China, India, Korea and Japan, accelerating direct revenue to pre-pandemic levels in key markets, launching the WeChat Mini Program and Xiaohongshu as sales and content channels for Mainland Chinese customers, and helping drive volume for long-haul visitation to destinations like Singapore, Bangkok, Seoul, London, New York and more. 🤝 Outside of work, she also mentored young professionals at Sparked, a Singaporean non profit that equips youths with skills for the workplace via expert coaching. 🍾 A big thank you goes to Gary Marshall, Michaela Connor, Pichaya Noranitiphadungkarn Sigrid Stelling and the hardworking team at IWTA for the nomination, organising all the selection interviews for the finalists and planning such a memorable evening for all the winners and attendees. 💪🏼The full list of nominees: https://lnkd.in/g5pBGeNb #GoCity #TravelDaily #IWTA2024

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