This puzzle is a spin-off from the 'This new puzzle type needs a name' series.
I have devised a new cipher and used it to encode its own name. I need you to tell me:
What is its name?
This puzzle combines elements from common puzzle types. The answer is 14 letters long.
Colour-blind-friendly version available here or as text version below (which those without colour-blindness may still find useful for differentiating between colours of different shades which appear similar):
W Gy Gy Y Br Br Bk Gy Gy Bu O O W Gy Gy Y Y Br Bk Bk Gy Br Bu Bu Bk Bk Gy P P Br Gy Gy Gy Br O O Bk Gy Gy Br Br Br W W Gy P P Br Bk Bk Gy R R R Bk Bk Gy Y Y P W Gy Gy Gn Br Br Bk W W Br P Y Bk Gy Gy Br Br O Bk Gy Gy Gn Gn Gn Bk Gy Gy Bu Br Br Bk W Gy Br Br R Bk W W O Bu O Bk Gy Gy Gn R R Gy Gy Gy Br Br Br Bk Bk Gy Bu Br Bu Bk Gy Gy Y Y P Bk Bk Gy O Bu Bu Bk Bk Gy P P Y Bk Gy Gy Br Br Bu W W Gy Br Gn R W Gy Gy Y P P W Gy Gy R R Gn W W Gy P Y Br Bk Bk Gy R Br Br Bk W W Y Br Br W Gy Gy Br Br O Bk W Gy Gn Br R W Gy Gy Bu Bu Br Bk Gy Gy R Gn R Bk W W Bu O O Bk W W Br Br R Bk Gy Gy Y P Br Bk Bk Gy Bu O Br Bk Gy Gy P Y Br Bk Gy Gy O O Br Bk Bk Gy Y P P Bk W Gy Bu Bu BrKey: Bk = Black; Br = Brown; Bu = Blue; Gn = Green; Gy = Grey; O = Orange; P = Purple; R = Red; W = White; Y = Yellow