Not so much a gimmick, but simply the first indication that prison didn't "fix" her:
Lee Yeong-ae plays Geum-ja, a delicately beautiful young woman who 13
years previously astonished the nation by confessing to a horrendous
crime: the kidnap and murder of a five-year-old child. She has been
released from prison, now in her early 30s, and over this long time
has amassed a new reputation: that of saintly conversion to
Christianity. She is a veritable modern Magdalene whose purity
surrounds her like an aura. But Geum-ja has a secret - a secret from
the news media, from her fellow prisoners and from us, the audience.
And the secret begins to unfold when an evangelical Christian group is
coldly rebuffed when they greet her at the jail gates with a
tambourine-rattling hymn.
Only later we learn the reality about her stay in prison, how she started planning her revenge and made allies.