Xavier Motjé Llinas

🚀📈 Estimated Media Value (EMV) in Spain - Paid Media 2022 vs. 2023 The latest EMV data for Spain reveals some key insights from 2022 to 2023: - 🥇 Fashion 👗 and Food & Beverage 🍷 continue to dominate the market with significant media value. - 🥈 Sectors like Retail 🛍 and Entertainment 👨‍🎤 are showing positive growth, while Beauty & Cosmetics 💄 faces a decline. - 🥉 Telecommunications ☎ stands out with the highest YoY growth, highlighting its rising media influence. What can we learn from this? 🤔 The data underscores the dynamic nature of media investments and how different sectors are adapting. Fashion and Food & Beverage remain strong, but growth opportunities are emerging in Retail and Entertainment. Meanwhile, Telecommunications is rapidly increasing its media presence, signaling a potential shift in marketing strategies. Understanding these trends can help brands better allocate their media budgets and maximize their impact. 📊💡 Primetag IAB hashtag #EMV #InfluencerMarketing #PrimetagAnalytics #PaidMedia #MarketingInsights

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💡 Looking for inspiration to reach a younger audience effectively? Discover how MacLucan: Estrategia de contenidos & Panda Security transformed high-quality content into captivating native ads, driving impressive results: 📊 +121% in CVR and 🚀 -57% CPA. Dive into our #CaseStudy and unlock valuable insights: https://ow.ly/igo050RHzLs #NativeAdvertising #DigitalMarketing #ConversionRate #AudienceEngagemend #Cybersecurity

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🌍 Looking for a New Base for Greens Marketing LLC 👩‍💻 As a freelancer, the tax burden in Spain is overwhelming. The immense amount of taxes we pay makes it nearly impossible to thrive. This heavy taxation is driving many to drastic measures like moving cash to Mallorca to buy restaurants, boats, and properties, just to avoid the exorbitant rates. We, the hardworking individuals, are left with no choice but to live to work and pay taxes. This has to stop! The line between legality and corruption is becoming increasingly blurred, with the true criminals being those in power who sit back and watch us struggle to make ends meet. It's time to take action. I'm exploring options to incorporate **Greens Marketing LLC** in a more tax-friendly country. We need a sustainable solution that allows us to enjoy our hard-earned income without being overburdened by taxes. If anyone has recommendations or experiences with incorporating in tax-efficient jurisdictions, please share your insights. Let's work together to find a solution that allows us to live, not just survive. #Freelancer #TaxRelief #Incorporation #GreensMarketingLLC #TaxEfficiency #LifeBalance #BusinessAdvice

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Mangopay, a modular and flexible payment infrastructure provider for platforms, reinforces its commitment to the Spanish entrepreneurial ecosystem, announcing partnerships with three fast-growing businesses including Filmo, Kuarere | Espacios Por Horas Para Creativos and Webel. The agreements with these three new Spanish platform clients increases Mangopay's presence in sectors including media, entertainment and home delivery services. Mangopay is providing the payment infrastructure for the rapidly-growing B2C platform Webel, which grew tenfold in both 2022 and 2023, with 2.5 million euros in bookings last year. The on-demand home service platform is based on an application that allows users to book home-based services from more than 30 different categories, ranging from cleaning, tutoring, care or beauty services. Today, Webel has more than 400,000 users and is available in 13 Spanish cities, with plans for international expansion. Founded just three years ago, Filmo is an innovative B2B2C platform that allows individuals and companies to rent audiovisual material through a mobile app, acting as a facilitator for users looking to rent out their equipment securely. Source: https://lnkd.in/eJZbH92D Sign up for more news updates like this in our daily newsletter: https://lnkd.in/eskQx7Ym #fintech #payments #digitalpayments #partner #partnerships #fintechindustry #fintechinnovation #financialtechnology #financialservices #financialsolutions 

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Sharing WHAT is NEXT? With Annalect Spain to make our business grow 🚀 🔒75% users worried about privacy: McDonald's sharing their first party data strategy with great results on efficiency and user engagement. ⚡️Phygital consolidation: Leroy Merlin - España +70% of physical buyers navigate digitally first. +47% ROAS in Search. Meta & Programmatic next! 🍿Connected TV: from an audience of 20 M “un, dos, tres” to 3,5 “hormiguero”. 27% of TV consumption is #ConnectedTV. Just 5% on investment right now!! ✅Sustainability: Cosentino Group - Grupo Cosentino congratulations for the #InnovationAward for Earthic .More than 37 M invested with great results. #internet has a huge #impact with 416.2 TWH 🙏🏻 Adding value from #marketing reducing the 2,74 CO2 by session (x20 M visits) -1.600 kg/month saved. ➕I enjoyed this data point: Users on average do 800 meters of daily scrolling 🐾 Thanks Annalect for your #datatech intelligence. The journey of #transformation never ends. Thanks Joan Jordi Vallverdu Marta Sáez Achaerandio Arturo Valero Cristina Barranco Sofía Sendagorta Moore Miguel Marquez Pacheco Javier Bosque Cinta Jimenez Carabe Carlos Díaz Martínez Tacho Orero Blanca Del Valle Arcos Guillermo Díaz Ruiz Irene Guerrero Rodríguez Natalia López Papiol Luis Miguel Fernández MarketingDirecto.com The Trade Desk

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🎯 Q: How did MacLucan: Estrategia de contenidos & Panda Security achieve remarkable #DigitalMarketing results? Hint: It involves Taboola's innovative #NativeAdvertising solution! 🎉 Get the scoop in our #CaseStudy. You’ll learn how these powerhouses executed 📊 +121% Conversion Rate and 📈 +80% Engagement: https://ow.ly/IAlm50RHzxP #OnlineAdvertising #MarketingStrategy #ConversionRate #MarketingInsights #AudienceTargeting

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Meta has closed the Facebook page of El Grupo Informático without prior notice or justification due to an alleged copyright infringement. The page had more than 120,000 active followers. On June 4th, Meta notified us via email that the page had been closed for posting "copyright-protected content," specifically a video. The editorial team is not aware of having published any video (since, among other things, we are not engaged in audiovisual production), and Meta has been unable to provide more details when we requested them. Additionally, our attempt to contact a representative from Meta Spain has been completely unsuccessful. The only response received after filing the appeal was from an inefficient AI. We consider that the closure of an entire page by Meta without prior notice is disproportionate and violates the freedom of expression and information, leaving us in a state of defenselessness and helplessness. https://lnkd.in/dfqWW9Pb

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Brais Calvo Vázquez found out that Google just improved the import of user data so that users can use it immediately in audiences. Additional user activity on the app or website is no longer required to qualify or add a user to an audience. ----------- ♻ Share and Like this post if you found this insightful ----------- For more tips and information check my Google Ads settings template: https://lnkd.in/e65mXXai #GA4

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Exciting News for the Logistics and Transport Industry in Catalonia! I’m thrilled to share that as of May 1st, Catalonia’s roads are now open to 72-tonne duo-trailers, following the confirmation by the Catalan Traffic Authority (Servicio Catalán de Tráfico). This is a significant development for our sector. The Spanish employers’ organisation in logistics and transport, UNO, has rightly pointed out the dual benefits of this move: 1. Enhanced Competitiveness: Allowing duo-trailers into service is a game-changer for haulage companies, enabling more efficient transportation of goods and reducing costs. 2. Environmental Impact: With the capacity to transport more in a single trip, duo-trailers can help reduce the number of journeys needed, thus lowering emissions and contributing to a greener future. This decision not only supports the logistics industry but also aligns with broader sustainability goals. It’s a win-win for businesses and the environment. Kudos to the authorities for making this happen! Let’s continue to drive innovation and sustainability in our industry. #Logistics #Transport #Sustainability #Innovation #Catalonia

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📺 Antena 3 the popular spanish TV News Channel came to my workplace in Christmas to record what we do in Duplo, this was possible thanks to Elsa Ascaso Bellón. It's also exciting to say that this report was presented by the famous journalist Matias Prats 📢 In reality, this video is just the 1% of what we do here. My beloved job consists of accompaniment of elderly people through workshops, talks, debates, games, exercises, music, dance, acting... 🧘🏼‍♀️ After working for over 8 months in the senior center, I can say that I am a more patient and comprehensive person. I've also learnt more about myself and improved my interpersonal skills. 🗣️ Thanks to all the evenings we have spent together, I've heard so much about past generations, history, personal stories of struggle, war, love, human rights, women oppresion, men pressure, hunger, childhood, motherhood and so much more through their experience in a world of constant progress and fast pace changes. 🧠 We have exchanged plenty of knowlege and spoken about so many themes and topics such as: the generation gap, new tendences and lifestyle, technologies, art, literature, psychology, culture, politcs, religion, climate change, the enterainment industry, myths, legends and what not. Any of this wouldn't have been possible without my team. ⚓ Creativity, wisdom, fun and love are simple words that can describe such an abundant experience.

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🔍 Did you know 69% of consumers feel positive about a business if its reviews describe positive experiences? 📈 Yet, there's a growing wariness around anonymous reviews. At Reviply, we understand these shifting trends. That's why we've tailored our AI system to craft responses that resonate with your customers and build trust. Authenticity matters more than ever. 🛠️✨ Curious how Reviply can enhance your business reputation? 🚀 Let's make sure your reviews work for you! 🌟

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🏀 Hey Pau Gasol, let's dunk some inspiration on TurnedVC Season 2! 🏀 Pau, this is a special invitation for you to join me on TurnedVC Show Season 2. As a long-time fan of your incredible career on the basketball court and your commitment to making a difference off the court, I’d absolutely love to have you on the show. From winning the World Championship and 3 European Championships with Spain, to clinching 2 NBA Championships with the LA Lakers and making it to the NBA All-Star Game 6 times, your journey has been extraordinary. Now, with Gasol16 Ventures, you're continuing to make an impact by investing in founders who want to make a difference in the world. Your passion for supporting impactful startups perfectly aligns with our goal to inspire the next generation of founders and investors. Having you on the show would be an absolute honor and a thrill. Are you game to join us for Season 2? TurnedVC is all about going places, having fun, and telling stories of remarkable people from different backgrounds who turned entrepreneurs and investors. Check out Season 1 - link in the comments. Let's make Season 2 even more epic together! #startup #founders #venturecapital

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Ningún camino es fácil de cruzar, están llenos de obstáculos y ninguno es liso. Muchas veces te vas a hacer daño, vas a perder cosas y vas a sentarte a descansar a ver lo que te falta para llegar arriba. Pero nunca olvides mirar hacia abajo, todo lo que sufriste y todo lo que ganaste, a la gente que conociste durante la subida, toda la vida que tuviste en esa subida. Recarga tus energías y sigue subiendo!

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Great ideas have no borders ! 🌍 The first Revenue team offsite! Last week, our revenue team gathered in Barcelona to merge our creative minds and bring our shared vision to life: turning our startup into one of the next unicorns! 🦄 These few days of collaboration have been a powerful reminder of the strength of our team and our collective determination to push boundaries and achieve the impossible by combining our forces. 💪 Barcelona provided an inspiring backdrop, offering each of us a canvas on which to paint our ideas and some well-deserved sunlight! 🌆 We are working on the best remote experience. To achieve this, we are organizing a driving force fueled by innovation and passion, ready to turn our dreams into reality. 🌟 We took the time to focus on our team cohesion and strengthen our bonds through team-building activities and moments of sharing. At the same time, we devoted significant attention to setting up our processes, our CRM. This approach will allow us to optimally support our new and existing clients on a daily basis. 👥 And you, how are you organize your offsite work for team cohesion ? #remotedesktop #TeamReemo #StartupLife #Barcelona #DreamBig #UnicornMindset Kessy Ranguin Florent Paret Maxime Carêmel Yann Fourre Gwenael Fourré Alexandre Henneuse

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🌟 Ready to boost your conversions and #AudienceEngagement while cutting costs? 💰 Discover how MacLucan: Estrategia de contenidos & Panda Security did just that with Taboola! See how they used #NativeAds to achieve: 📈+121% in Conversion Rate 📉-57% in Cost Per Acquisition 📈+80% in Engagement Read: https://ow.ly/ZxqP50RHzAl #OnlineAdvertising #DigitalMarketing #MarketingStrategy #CaseStudy #MarketingInsights #Cybersecurity

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Meet Your New Assistant: Meta AI, built with Llama 3 You can search across all our apps with Meta AI. 🤓 A better assistant: Thanks to our latest advances with Meta Llama 3, we believe Meta AI is now the most intelligent AI assistant you can use for free – and it’s available in more countries across our apps to help you plan dinner based on what’s in your fridge, study for your test and so much more. 🤩 More info: You can use Meta AI in feed, chats, search and more across our apps to get things done and access real-time information, without having to leave the app you’re using. 👨‍🎨 Faster images: Meta AI’s image generation is now faster, producing images as you type, so you can create album artwork for your band, decor inspiration for your apartment, animated custom GIFs and more. Read more about it here: https://lnkd.in/gib2YsR2 #metaai #meta #ai #llama3

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🛫 Taking some time off to Madrid to discuss my favourite hobby nowadays at #SOUTHSUMMIT24: start-up investments as an asset class 👉 Mainly investing in health /gaming / sports, i have 7 start-ups in my portfolio. From crossfit to mobile games that generate awareness about diseases, sports matchmaking apps or electric bikes / motorbikes (among others). 📈 I usually invest in validated companies with PMF and willing to expand, since my thesis is very specific, i do crossborder investments (USA, Finland, Sweden, Spain). My thesis has also a strong social impact component EU nations, according to WHO - OECD reports, could save an average of 0.6 percent of their health care budgets if they address the issue of physical inactivity and preventive health measures among the entire population. This amounts to almost 8 billion euros annually. Being based in Copenhagen, and member of FIBAN (the Finnish business angel Network) -one of the largest and most active with 600 members, 26M EUR deployed in 173 start-ups only in 2023- I will be also sharing the Nordic perspective on why this region drives innovation, entrepeneurship and investments that far. Looking forward to moderate and learn in this panel from Antonio Cacorino | Rohn Malhotra | Fernando (Ferran) Prieto and Sinan Guler Thanks#SPORTBOOST, and if anyone is curious about angel investments, do reach out❗

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The IMS Ibiza Business Report is the study of the electronic music industry by Mark Mulligan and MIDiA Research (4) presented at the International Music Summit for professionals. It's based on numbers and surveys, and contains valuable insights to evaluate the previous year and forecast trends. Here are some valuable facts from it showing 2023 has been successful. #MusicIndustry #Streaming #Music #ElectronicMusic #DanceMusic #Musician #MusicFestival

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We're back with another episode of Let's Talk Apps. ⭐ This session, we are excited to feature Simon Alex Bérubé (Founder, exit of BetterSleep by Ipnos to BetterHelp), Sonya Pobiedimska (Fastic) and our very own Pablo Pérez González. Here's what you'll get: ⚡ 𝐀𝐋𝐈𝐆𝐍𝐌𝐄𝐍𝐓 𝐎𝐍 𝐎𝐁𝐉𝐄𝐂𝐓𝐈𝐕𝐄𝐒 - Ways of measuring and tracking your objectives across the whole team ⚡ 𝐒𝐓𝐀𝐊𝐄𝐇𝐎𝐋𝐃𝐄𝐑 𝐑𝐄𝐏𝐎𝐑𝐓𝐈𝐍𝐆 - Insights on what stakeholders actually want to see. ⚡𝐓𝐑𝐀𝐍𝐒𝐏𝐀𝐑𝐄𝐍𝐂𝐘, 𝐑𝐄𝐏𝐎𝐑𝐓𝐈𝐍𝐆 & 𝐏𝐋𝐀𝐍𝐍𝐈𝐍𝐆 - How to ensure transparency between your team and the board. Register now and submit your burning questions! 🔥 Speakers will tackle the questions you provide when you sign up, right during the session. 🤯

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