I have designed a few boards on a consulting basis. Some of them have been manufactured in China in +10k unit volumes. One of the complains I have gotten from my clients is my boards can be a bit expensive. (These clients have no real experience with electronics, so I take it with a grain of salt). This is even after taking short cuts and "simplification". This made me consider, I have heard some ST parts, unbranded SMPS controllers etc. are dirt cheap in China.
When I put an 80 cent ATTiny micro-controller, or a TI LiPo charger on a board, even if it is one of the cheapest chips in its category on distributors like Digikey, is it still really cheap in China?
Short of having a relationship with local Chinese manufactures to ask what chips, capacitors, SMPS chips they commonly use, is there a better way to gauge true BOM cost once a board moves from engineering to mass production with respect to other options?
Any advice on how other small scale US designers handle this issue?
I should add, I'm not usually involved in the manufacturing, I just pass off a finished design to someone running a Kickstarter etc. Then called back when/if they have issues.