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    Just an effect of the marketing department at Diamond Crystal pushing out more recipes with their brand specified into the places you are seeing recipes from, I'm pretty sure. "Build market share by free recipes" and hope folks are gullible enough to think it matters.
    – Ecnerwal
    Commented Sep 28, 2022 at 18:15
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    I read once (still looking for the reference, and if I find it, I'll contribute an answer), that both will work for cooking, but Morton's is denser. So if you swap an equal volume of Morton's for Diamond Crystal, you will likely be oversalting. You can use Morton's, just use less. Commented Sep 28, 2022 at 19:52
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    Based in the UK, despite having done plenty of cooking, recipe reading and ingredient shopping, I'd never heard of this product. Interesting to hear how something as generic as salt can have such differences across the pond.
    – dbmag9
    Commented Sep 28, 2022 at 21:30
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    @dbmag9 just wait until you read about flour ... but yeah, this is a big annoyance for folks around the world reading trendy US recipes.
    – FuzzyChef
    Commented Sep 28, 2022 at 21:33
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    @dbmag9 - You can get it online, but if you look at sites 'explaining the difference' you'll see they all are trying to sell you it. It's just salt, but coarser. Seven quid a kilo, really?!? For salt? Yer 'avin' a larf, mate.
    – Tetsujin
    Commented Sep 29, 2022 at 6:57