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Is brand name in menu still necessary for SEO?

         

marySEO

9:09 am on Jun 29, 2024 (gmt 0)



I wanted to see if, with the recent changes to SEO algorithms, it is still necessary to have the brand name in the website menu?
Now I use the phrase "Home" instead and place our logo next to it.

not2easy

1:58 pm on Jun 29, 2024 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Hi marySEO and welcome to WebmasterWorld [webmasterworld.com]

It is not required to have a menu link to the home page of your site, but it can be a useful link if the home page has more granular site links than might fit conveniently in your menu.

RedBar

4:59 pm on Jun 30, 2024 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



it is still necessary to have the brand name in the website menu?

I'm trying to understand this question?

The "home" button is the main index.html page, well, it has been for me for 30 years now.

Usually the brand "logo" on every page links to index.html.

Your logo image title states the company brand name?

On every page I have in its titlebar its page description | Brand Name.

Am I missing something?

Are you using a content management system that does not allow this?

Mark_A

12:26 pm on Jul 2, 2024 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I have always had the company logo at top left and it has always been a link to the home page also.

Where I have also had breadcrumbs I usually started with | home / products / blue widget where the home was also a link to the homepage.

Wilburforce

9:25 pm on Jul 7, 2024 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I have always had the company logo at top left and it has always been a link to the home page also.


Me too. I'm not sure why anyone would want to do anything different, as it's such standard practice that not to do it messes with user experience.

Kendo

12:16 am on Jul 8, 2024 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Don't forget that we are catering for people who wouldn't think to click a logo for the home page... I get lots of emails asking for directions when the link that are seeking is in the menu displayed in header, side column, footer and highlighted several times in the body of the page that they visited last.
 


 


 


 

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