Seize Expansion Opportunities: Strategies to Sell to Customers
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Closing a sale is great, but opening a relationship that leads to the next sale is even better. When your team works together to boost customer health, deliver the best experience, and identify ways to support a customer even further, then you become a trusted partner who earns the opportunity to expand and grow revenue.
Learning objectives:
- Reinforcing your customers’ choice to partner and grow with you
- Thoughtfully approaching the conversation for expansion - knowing when it’s the right time and the right customer
- Bringing cross-functional teams together to effectively ‘sell’ to current customers
Sara O’Donnal, VP of CS Management of HackerOne
Ben Stidham, Sr. Director of Account Management of Gainsight
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