MEASUREMENT
Innovative and Proprietary Technology
Advanced Data Solutions, Platforms & Partnerships
MEASUREMENT
MEASUREMENT
MEASUREMENT
In addition to meeting your KPIs–Undertone’s campaigns drive real-world results. Undertone
uses 3rd party measurement providers & our exclusive relationship with System 1 to deliver
on the metrics that make a difference to your brand, such as brand lift, purchase intent, foot
traffic, ad effectiveness and more!
EMOTIONAL EFFECTIVENESS
Through our partnership with System 1, Undertone will measure the emotional effectiveness of your ad by showing it to real people in your target audience–because at Undertone, we know emotion is what drives actions.
![](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/01/08195056/emotional-effectiveness-image%402x-768x397-min.png)
3RD PARTY STUDIES
We’ve partnered with the 3rd party measurement providers you know–to give you the
results you want to see. Undertone offers measurement solutions across:
![](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/01/08195250/3rd-Party_brand-min.png)
Brand
![](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/01/08195252/3rd-Party_foot-traffic-min.png)
Foot Traffic
![](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/01/08195253/3rd-Party_sales-min.png)
Sales Lift
![](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/01/08195251/3rd-Party_effectiveness-min.png)
Creative Effectiveness
![](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/01/08195253/3rd-Party_tv-min.png)
TV Tune In
PARTNERING WITH TRUSTED MEASUREMENT PROVIDERS
![logo-lucid@2x-min logo-lucid@2x-min](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/06/08195605/logo-lucid%402x-min.png)
![logo-kantar@2x-min logo-kantar@2x-min](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/06/08195604/logo-kantar%402x-min.png)
![logo-placed@2x-min logo-placed@2x-min](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/06/08195608/logo-placed%402x-min.png)
![logo-iri@2x-min logo-iri@2x-min](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/06/08195603/logo-iri%402x-min.png)
![logo-ncs@2x-min logo-ncs@2x-min](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/06/08195606/logo-ncs%402x-min.png)
![logo-nielsen@2x-min logo-nielsen@2x-min](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/06/08195607/logo-nielsen%402x-min.png)
![logo-system1@2x-min logo-system1@2x-min](https://cdn.statically.io/img/wp-cdn.undertone.com/wp-content/uploads/2021/06/08195608/logo-system1%402x-min.png)