Twitter's Elon Musk Era Will Be Chaotic Says Tech Columnist Kevin Roose
Twitter Elon Musk Bringing Chaos, Risking Ad Dollars ... Says NYT Tech Reporter
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Twitter is now on a rollercoaster ride, courtesy of its new owner Elon Musk ... and technology columnist Kevin Roose says the ride could lead to a whole new app within a matter of days.
Kevin joined "TMZ Live" to forecast the bird app's future on the heels of a wild weekend brought on by Musk himself -- his retweeting an unsubstantiated Paul Pelosi conspiracy theory is raising major concerns about how much misinformation he's going to allow.
Entering Twitter HQ – let that sink in! pic.twitter.com/D68z4K2wq7
— Elon Musk (@elonmusk) October 26, 2022 @elonmusk
Political consequences aside, Roose says there could be a lot of financial fallout from Elon's early moves.
He believes Elon's Pelosi tweet signals there will be a constant tug-of-war between Twitter being a free speech forum ... and one that regulates misinformation and hate speech -- and that battle will impact advertising revenue.
Kevin notes ... advertisers generally don't love placement next to toxic content, and after dropping $44 billion for the platform, Elon needs it thrive as a biz.
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As for Twitter's employees ... Kevin says big-time layoffs are expected this week, and Elon's already booted all of Twitter's previous executives and board members.
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Bottom line is ... whatever happens next it's all falling on the Chief Twit's shoulders -- whether it's good, bad or ugly.