Mobile social media worldwide

Statistics report about mobile social media worldwide

Mobile social media worldwide

This report presents insights and statistics on social network usage on mobile devices, highlighting the increasing shift to mobile social media. The report also features user numbers of the most popular mobile social networks worldwide.

Table of contents

Overview

5
  • Basic Statistic Worldwide digital population 2024
  • Premium Statistic Number of global social network users 2017-2028
  • Basic Statistic Social media: active usage penetration in selected countries and territories 2024
  • Basic Statistic Global year-on-year social media audience growth 2024
  • Basic Statistic Media usage in an online minute 2023

Market leaders

5
  • Basic Statistic Most used social networks 2024, by number of users
  • Basic Statistic Most popular global mobile messaging apps 2024
  • Basic Statistic Leading iPhone apps worldwide 2023, by revenue
  • Premium Statistic Leading iPhone social media apps worldwide 2023, by downloads
  • Basic Statistic Global leading downloads Android mobile apps 2024

Instagram

9
  • Basic Statistic Countries with the most Instagram users 2024
  • Premium Statistic Instagram: countries with the highest audience reach 2024
  • Basic Statistic Instagram: distribution of global audiences 2024, by age group
  • Basic Statistic Instagram: distribution of global audiences 2024, by gender
  • Basic Statistic Instagram: distribution of global audiences 2024, by age and gender
  • Basic Statistic Instagram accounts with the most followers worldwide 2024
  • Premium Statistic Instagram: global content performance 2022, by type
  • Basic Statistic Instagram: average reach per post type 2022-2023
  • Premium Statistic Instagram: post interaction 2022-2023, by format

Snapchat

9
  • Basic Statistic Countries with the most Snapchat users 2024
  • Premium Statistic Snapchat: usage penetration in selected countries and territories 2024
  • Basic Statistic Daily active users of Snapchat 2014-2024
  • Basic Statistic Daily active users of Snapchat 2014-2024, by region
  • Basic Statistic Snapchat: global subscription users Q4 2023 - Q1 2024
  • Basic Statistic Snap quarterly ARPU 2016-2024
  • Basic Statistic Snap quarterly ARPU 2016-2024, by region
  • Basic Statistic Snapchat: distribution of global audiences 2024, by gender
  • Premium Statistic Snapchat: distribution of global audiences 2024, by age and gender

TikTok

8
  • Premium Statistic Countries with the most TikTok users 2024
  • Basic Statistic TikTok penetration in selected countries and territories 2024
  • Premium Statistic TikTok: distribution of global audiences 2024, by age and gender
  • Premium Statistic TikTok user engagement in selected markets 2023
  • Basic Statistic Most liked TikTok videos of all time 2023
  • Premium Statistic TikTok content visits 2023, by traffic source
  • Premium Statistic TikTok: videos posted daily 2023, by account size
  • Premium Statistic TikTok: video views 2023, by length

Advertising

8
  • Premium Statistic Social media ad spend worldwide 2021-2028
  • Premium Statistic Social media ad spending worldwide 2019-2028, by device
  • Premium Statistic Mobile advertising spending worldwide 2007-2024
  • Premium Statistic Digital advertising revenue for major internet companies 2023-2027
  • Premium Statistic Social media share in digital video ad revenue 2022-2027, by platform
  • Premium Statistic Growth of social media ad revenue worldwide 2023, by platform
  • Premium Statistic Benefits of social media marketing worldwide 2023
  • Premium Statistic Social media platforms used by marketers worldwide 2023

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