During a March 2023 survey among brand marketers who have used artificial intelligence (AI) in the United States, 20 percent of respondents said the main objective of their most recent AI deployment was to improve creative content development. This was followed by 19 percent of respondents saying they aimed to serve customers better and improve loyalty.
Leading objectives of most recent artificial intelligence (AI) deployment according to brand marketers in the United States as of March 2023
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Sitecore. (May 9, 2023). Leading objectives of most recent artificial intelligence (AI) deployment according to brand marketers in the United States as of March 2023 [Graph]. In Statista. Retrieved July 11, 2024, from https://www.statista.com/statistics/1425364/leading-objectives-ai-deployment-marketing-us/
Sitecore. "Leading objectives of most recent artificial intelligence (AI) deployment according to brand marketers in the United States as of March 2023." Chart. May 9, 2023. Statista. Accessed July 11, 2024. https://www.statista.com/statistics/1425364/leading-objectives-ai-deployment-marketing-us/
Sitecore. (2023). Leading objectives of most recent artificial intelligence (AI) deployment according to brand marketers in the United States as of March 2023. Statista. Statista Inc.. Accessed: July 11, 2024. https://www.statista.com/statistics/1425364/leading-objectives-ai-deployment-marketing-us/
Sitecore. "Leading Objectives of Most Recent Artificial Intelligence (Ai) Deployment According to Brand Marketers in The United States as of March 2023." Statista, Statista Inc., 9 May 2023, https://www.statista.com/statistics/1425364/leading-objectives-ai-deployment-marketing-us/
Sitecore, Leading objectives of most recent artificial intelligence (AI) deployment according to brand marketers in the United States as of March 2023 Statista, https://www.statista.com/statistics/1425364/leading-objectives-ai-deployment-marketing-us/ (last visited July 11, 2024)
Leading objectives of most recent artificial intelligence (AI) deployment according to brand marketers in the United States as of March 2023 [Graph], Sitecore, May 9, 2023. [Online]. Available: https://www.statista.com/statistics/1425364/leading-objectives-ai-deployment-marketing-us/