LinkedIn is the most ‘professional’ of all the major social networking websites out there, used by over 450 million business professionals worldwide.
Ever since its beginning, marketers have been trying to crack the code for B2B success, not only via your personal profiles but with your brand and company page at the forefront. With all these millions of B2B professionals in one place, surely there’s some way to open up the floodgates to strong leads and innovative businesses to work with, isn’t there?
Starting with the key features of LinkedIn, Salesforce share a quick guide in their infographic below.
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