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Who Loves Baby Yoda the Most?

A state-by-state breakdown into this very serious subject reveals a galactically weird reason why Utah is so fond of The Child.

By Chandra Steele
December 18, 2019
why axis baby yoda map

Yoda, baby, you're a star.

The Why Axis Bug Baby Yoda (technically "The Child" and also not really Yoda at all but whatever) has only been with us for a month and on Arvala-7 for maybe not all of his 50 years, but he is already being of the decade to some.

He's stolen the show from the Mandalorian who should by rights be the focus of The Mandalorian but I am sure that the Mandalorian, who even lets him mess with the radio when he's driving, does not mind.

Great is the love nearly everyone has for Baby Yoda. Except in some states, it's greater than in others.

HighSpeedInternet.com checked Google Trends to see what states were searching for all the Baby Yoda they could get and found that the residents of Utah are his biggest fans. Normally, you do not question love, but journalism demands answers. And it seems Utah loves Baby Yoda so much because it loved Ancient Yoda even more. Long ago (1980), Return of the Jedi came out, and some Mormons believed that the small green alien was based on Church of Jesus Christ of Latter-day Saints President at the time, Spencer W. Kimball. The Child has now surpassed the Jedi master.

New Hampshire is next in the enormity of its affection for Baby Yoda, perhaps because the state is as green as he is. A few years ago, one New Hampshire man expressed his love for the color in its many forms by showing up to collect his $242 million Powerball winnings in a t-shirt with Yoda on it and "Luck of the Jedi I have" written underneath.

Rhode Island is the smallest state, and yet its love of Baby Yoda is so big that it is third on the list, maybe because it's about to cash in on his cuteness. The state is home to Hasbro headquarters, which is finally putting Baby Yoda toys in homes across America.

Last in love for Baby Yoda is Mississippi, and that seems to be the fault of Sith infiltration into state government, honestly. Any high estimations Mississippians have of Baby Yoda and his powers are brought crashing down to earth every time they get on the highway.

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About Chandra Steele

Senior Features Writer

My title is Senior Features Writer, which is a license to write about absolutely anything if I can connect it to technology (I can). I’ve been at PCMag since 2011 and have covered the surveillance state, vaccination cards, ghost guns, voting, ISIS, art, fashion, film, design, gender bias, and more. You might have seen me on TV talking about these topics or heard me on your commute home on the radio or a podcast. Or maybe you’ve just seen my Bernie meme

I strive to explain topics that you might come across in the news but not fully understand, such as NFTs and meme stocks. I’ve had the pleasure of talking tech with Jeff Goldblum, Ang Lee, and other celebrities who have brought a different perspective to it. I put great care into writing gift guides and am always touched by the notes I get from people who’ve used them to choose presents that have been well-received. Though I love that I get to write about the tech industry every day, it’s touched by gender, racial, and socioeconomic inequality and I try to bring these topics to light. 

Outside of PCMag, I write fiction, poetry, humor, and essays on culture.

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