Infinite Scrolling: When to Use It, When to Avoid It
Summary: Infinite scrolling through long lists of homogeneous items can lower interaction costs, but is less suited to support specific tasks such as finding a particular item.
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Infinite Scrolling: When to Use It, When to Avoid It
Infinite scrolling minimizes interaction costs and increases user engagement, but it isn’t a good fit for every website. For some, pagination or a Load More button will be a better solution.
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