Our Branded Government | As government satisfaction tanks, brands are stepping up to provide support previously only served by public institutions. What untapped civil spaces are hottest for brands looking to step into this cultural trend? Because of the extraordinary times we’re living in, sparks & honey’s Culture Briefings will be switching to an all virtual format for the time being. Thanks for watching! #culture #government #brands
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TikTok owe s ALOT of it's popularity to black culture as some of it's biggest stars mimic black culture and black dance daily.
Erica Watson-Currie, PhD a really big decision for the futures of Uber and Lyft in California
Lots of LGBT people are still going to Chick fil A
CA's prop 22 also impacted independent musicians & similar other "gig workers"
Which brands have really stepped up over the past several months as it relates to voter registration?
Here is the link to Matt's Forbes article: https://www.forbes.com/sites/mattklein/2020/10/21/americas-dark-reality-brands-covid-19-election-climate--social-campaigns-are-our-hope-for-change/?sh=7a521d5258d0
Brand Civil Servants will definitely be an important trend to keep in mind throughout this discussion ( Brands stepping in to provide spaces and infrastructure for consumers to socialize, learn and explore)
MBA Candidate at Columbia Business School
3yRenae Alissa Valdes This briefing will be saved on our LinkedIn page!